Why This Company Could Reshape Franchise Funding
ApplePie Capital serves up a fresh financing model.
by Jason Daley
Aug 01, 2015
2 minutes
The Great Recession was a catalyst for significant change in the franchise world. When banks stopped authorizing loans, potential franchisees began looking at alternative sources of startup money, including crowdfunding and accessing their 401(k) accounts.
While the availability of credit for small businesses has improved, alternative methods of financing are now firmly part of the funding landscape. One of those comes courtesy of San Francisco-based ApplePie Capital, a
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