The Atlantic

Teaching Sobriety With ‘The Bottle’

Before and after Prohibition, temperance organizations turned the whiskey or beer vessel into a personification of American moral failure.
Source: Kirn Vintage Stock / Corbis / Getty

Somewhere in 1950s Georgia, a teacher brought a whiskey bottle and a Bible to her classroom. She stood in front of her elementary-school students and asked, “What do you think of that, do they belong together?” A firm “no” was the teacher’s eventual reply. She then moved the two objects farther apart, prompting a second question, “Now, that is all right, isn’t it?” Students, now implicitly understanding the lesson, were expected to respond with another resounding “no.” The teacher explained further, “Now, [they don’t] need to be close together or on the same table to be out of place. They don’t belong in the same life, the same home, the same community or same nation. Now which will you choose?”

This scene was gleaned from a lesson plan written by the Woman’s Christian Temperance Union (WCTU). The WCTU provided instructors around the country with step-by-step lessons like this one, teaching schoolchildren to eschew the consumption of alcohol and to recognize liquor as

You’re reading a preview, subscribe to read more.

More from The Atlantic

The Atlantic5 min read
The Strangest Job in the World
This is an edition of the Books Briefing, our editors’ weekly guide to the best in books. Sign up for it here. The role of first lady couldn’t be stranger. You attain the position almost by accident, simply by virtue of being married to the president
The Atlantic5 min readAmerican Government
What Nikki Haley Is Trying to Prove
This is an edition of The Atlantic Daily, a newsletter that guides you through the biggest stories of the day, helps you discover new ideas, and recommends the best in culture. Sign up for it here. Nikki Haley faces terrible odds in her home state of
The Atlantic3 min read
The Coen Brothers’ Split Is Working Out Fine
It’s still a mystery why the Coen brothers stopped working together. The pair made 18 movies as a duo, from 1984’s Blood Simple to 2018’s The Ballad of Buster Scruggs, setting a new standard for black comedy in American cinema. None of those movies w

Related