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FACEBOOK’S DIGITAL CURRENCY MAY FLOURISH WHERE BANKS DON’T

Europeans and Americans have their Visa and Mastercards. For everyone else, here comes ... Libra?

Facebook’s new Libra digital currency is aimed at a huge potential market for financial services — the entire developing world, with billions of people in areas such as India and Sub-Saharan Africa, where financial services are often less sophisticated and many people don’t use traditional banking accounts.

Whether or not these billions will want to make the switch is anyone’s guess.

The U.S., Europe and most developed economies already have large, efficient payment systems. These allow people to buy and sell goods in real time and send money person-to-person through services like Zelle, PayPal and Venmo. That’s

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