A Borrowed World: Streaming As The New Reality
In a short time, streaming has become the central revenue engine of the music industry, and the way most of us access music — or almost any media, for that matter. What's that mean for the music?
Several years ago, NPR Music published a series of stories that measured up the aggressively nascent space of music streaming, which had finally — after either four, 15 or nearly 100 years, depending on where you mark the technology's beginnings — achieved an irreversible momentum, and which was rapidly and dramatically shifting people's relationships to music, and the arc of artists' careers. We titled it, appropriately, "Streaming ."
