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Best Screenplay Goes to the Algorithms

Ross Goodwin has had an extraordinary career. After playing about with computers as a child, he studied economics, then became a speech writer for President Obama, writing presidential proclamations, then took a variety of freelance writing jobs.

One of these involved churning out business letters—he calls it freelance ghostwriting. The letters were all pretty much the same, so he figured out an algorithm that would generate form letters, using a few samples as a database. The algorithm jumbled up paragraphs and lines following certain templates, then reassembled them to produce business letters, similar but each varying in style, saving him the job of starting anew each time. He thought he was on to something new but soon found out that this was a well-explored area. But it did pique his interest in the “intersection of writing and computation.”

Today, computers are creating an extraordinary new world of images, sounds, and stories such as we have never experienced before. Gerfried Stocker, the artistic director of Ars Electronica in Linz, Austria, says, “Rather than asking whether machines can be creative and produce art, the question should be, ‘Can we appreciate art we know has been made by a machine?’ ”

Ross Goodwin’s word.camera took a picture of Albrecht Dürer’s 1514 engraving of Saint Jerome

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