Radio Ink Magazine

PROSPECT, PROSPECT, PROSPECT. HERE’S HOW

We’re in sales, and our income depends on how much our clients spend with us. Sure, we need to retain and grow our current clients. But let me ask you a question. How much time do you spend prospecting for new clients? More importantly, what’s your reason for calling?

Picking up the phone is the fastest way to get on

Citiți o mostră, înregistrați-vă pentru a citi în continuare.

Mai multe de la Radio Ink Magazine

Radio Ink Magazine3 min citite
Behind The Mask
The past year has altered life in many ways. It goes without saying that there are many devastating stories that have resulted from the pandemic. As someone wisely noted, we may be in the same storm, but we are all in different boats. Which brings to
Radio Ink Magazine3 min citite
How We’re Grooming The Kids For Radio
As Radio Ink focuses this issue on the best in radio age 30 and under, I have the privilege to see the best in radio age 22 and under. My role as president of College Broadcasters Inc. (CBI) allows me to see, talk to, and hear from college media stud
Radio Ink Magazine5 min citite
How 2020 Will Change Radio
2020 should teach us that radio is the strongest, most directly connected medium for immediate and vital information, companionship, and, now, innovation. I for one have more promotions, ideas for client categories, and planned-out promotional schedu