How to navigate through a company crisis
Jan 16, 2020
2 minutes
“NO COMMENT” is the reflexive response from leaders in business and politics when asked a question they cannot, or dare not, answer. It’s been used for decades – so what’s wrong with it? Well, it’s virtually never useful in the face of a difficult or leading question from a journalist, blogger or influencer.
Sometimes it’s difficult to comment because of timing, commercial sensitivity or legal or regulatory
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