ThinkSales

Move Over Slack Economy - Here Come Incentives!

COMPANIES MAKE the mistake of cutting back when the economy weakens and they find it harder to achieve their budgets. However If they think ‘investment’ and not ‘cost’ they will be surprised at the return they can get for their investment from properly planned incentive programmes.

Whether the need is to thank customers for their loyalty, recognise staff or reward sales in distribution channels, there are ways to turn mediocre performance into stronger performance and increased profit.

Communication is

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