GENERATING BUZZ
Mar 01, 2020
3 minutes
TEXT JORGE S. ARANGO
PHOTOGRAPHY
ANDREW BEASLEY
INTERIOR DESIGN
ALEXANDER PURCELL RODRIGUES
The Atelier Purcell collection brings together furniture formerly sold through other showrooms with furniture designed for this specific Holland Park project. The pieces harness cutting-edge technologies like 3D printing, CNC fabrication and honeycomb lamination, combining them with time-tested processes of metal casting, hand-patination and other techniques.
THIS LONDON TOWNHOUSE BECAME FERTILE GROUND FOR INNOVATION AND PROPELLED A LEADING DESIGNER’S CAREER FORWARD IN THE PROCESS
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