Before Launching a Business, Ask Yourself These 5 Questions
How to know whether the sacrifice is worth it.
by Matt Higgins
Oct 01, 2020
2 minutes
Q: I have a startup idea…but how do I know whether it’s worth my time to pursue — Nia, Chicago
That’s a very important question. In fact, it might be the most important question — and many entrepreneurs bypass it on the road to independence. We’re so excited by our 2 a.m. epiphany that we don’t want that this is our one and only shot, and that another great may never come. But if you skip this self-audit, you may face massive consequences for years to come.
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