How To Manage Your Sales Team
By Bob Ruvelson
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How To Manage Your Sales Team - Bob Ruvelson
HOW TO MANAGE YOUR
SALES TEAM
BOB RUVELSON
Forward
The obvious is not often observed. All too frequently, management becomes so involved in the day-to-day problems of operating a company that it spends too little time on sales support and communication with the very people it has hired to sell products or services. That can be costly in terms of lost sales and profits.
I was in the selling business for 40 years as an employee salesman, multi-line independent manufacturers’ representative and national sales manager, where I observed major differences among companies in how effectively they managed their sales teams. Often, there is a lack of time, focus, and support given to salespeople by the companies that employ them, as employees or independent representatives.
This book identifies and explains what all companies, of any size, can do to maximize the effectiveness and profitability of their sales teams.
About the Author, Bob Ruvelson
I was in the selling business for 40 years as an employee salesman, multi-line independent manufacturers’ representative and national sales manager. I observed major differences among companies I represented regarding how effectively they managed their sales teams. I suggested ideas to the companies I represented that improved their efficiency and profitability.
After retiring from the selling business I wanted to write a book that would identify and explain what all companies, both large and small, can do to maximize the effectiveness and profitability of their sales teams.
QED stands for Quality, Excellence and Design. The QED seal of approval shown here verifies that this eBook has passed a rigorous quality assurance process and will render well in most eBook reading platforms.
copyright © Bob Ruvelson 2012
For more information please click here.
www.howtomanagesalesteam.com
How To Manage Your Sales Team - Chapter List
1. Focus On Your Sales Team
2. The Football Team Concept
3. Employees Or Independent Sales Reps?
4. Telemarketing
5. Communicating With Your Sales Reps
6. Catalogue & Samples
7. Sales Promotions
8. Motivating Your Sales Reps
9. Make Sales Calls With Your Sales Reps
10. Listen And Learn From Your Sales Reps
11. Sales Reps Help With Past-Due Customers
12. How To Find Good Sales Reps
13. How To Keep Good Sales Reps
14. Terminating A Sales Rep
15. Pay Your Sales Reps On Time
16. Sales Meetings With Your Sales Reps
17. Process And Ship Orders Promptly
18. Trade Shows
19. Special Sales Opportunities
About the Author
Chapter 1
Focus on Your Sales Team
We have all been in stores, ready to make a purchase, only to find sales clerks busy cleaning counters, straightening merchandise or conversing with each other, oblivious to customers. This is annoying to the customer who thinks, Here I am, ready to make a purchase – the reason this store and its employees are here – yet I am being ignored!
Does this sound familiar? A similar scenario occurs when companies focus too much on their day-to-day operations without giving enough attention to their sales teams.
Many companies I represented, both as an employee sales rep and later as an independent sales rep, failed to devote sufficient time and effort in support of their