Leadership Skills in Network Marketing
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About this ebook
DO YOU HAVE WHAT IT TAKES TO BE A SUCCESSFUL NETWORK MARKETER?
Network marketing can be one of the most rewarding and lucrative careers in the world, as proven by thousands of people. However, there is way more to running a successful MLM business than simply recruiting a downline!
Why is it that so few people make such a huge success of such a simple concept? Simple! It's not a quick overnight 'get-rich-quick' scheme, but a professional business that needs to be run as such. You need to be a leader, manager, friend and mentor to your entire team, and lead by example.
Here’s a practical book which shares with you various secrets and tips to building a successful multi-level marketing business
Is network marketing as easy as it sounds?
Leadership qualities of a good networker.
Would you like to be sponsored by you?
Women as network leaders.
Quick tips on being a successful leader.
Internet marketing tips.
Wolfgang Riebe
Wolfgang began his career as a magician on British television on BBC & ITV, later traveling around the world as a headline act on cruise liners before tackling expeditions throughout the Arctic & Antarctic where he performed world-class illusions to thousands of international passengers.In later years he relocated to Cape Town from where he focused on the EMEA market combining strategically planned illusions with speaking in order to reinforce corporate messaging throughout Africa, Europe and the Middle East. He completed a thesis in Complexity Thinking and its affect on Innovation amongst leadership in multi-national organisations at the York St John university in the UK.In 2012 the National Speakers Association (NSA) awarded Wolfgang the CSP (Certified Speaking Professional) designation, which is the highest award given to any professional speaker in the speaking world. This designation is currently only held by less than 800 professional speakers globally.His passion is to share life truths and connect people through logical thinking and fun, as can be validated through his You Tube channel (inspiringtheworld) with over 1000 videos. In 2015 he appeared as a TEDx speaker and is currently based in Geneva, Switzerland where he focuses on the English Speaking meetings & events market and has performed in over 165 countries during the last 30 years.From symposiums, conferences, strategic planning sessions, cruise liners, television to expeditions, his vast variety of incredible life experiences make him the perfect host as your Keynote Speaker, Master of Ceremonies and Celebrity Comedy Entertainer, turning your whole event into an unforgettable sophisticated experience where creates Memorable Magical Moments for everyone.
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Leadership Skills in Network Marketing - Wolfgang Riebe
LEADERSHIP SKILLS
IN
NETWORK MARKETING
By Wolfgang Riebe
Published by Mind Power Publications at Smashwords
This book is available at
www.mindpowerpubications.com
Copyright © 2012 by Wolfgang Riebe
www.wolfgangriebe.com
For further titles – see end of book
All rights reserved. Without limiting the rights under copyright reserved above, no part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise) without the prior written permission of both the copyright owner and the above publisher of this book.
Smashwords Edition, License Notes
This E-book is licensed for your personal enjoyment only. This E-book may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each person you share it with. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.
Disclaimer
The material contained in this book is set out in good faith for general guidance and no liability can be accepted for loss or expense incurred as a result of relying on particular advice or statements made in this book.
*****
"Human beings need water to love. In the same vein, companies need sales and marketing strategies to survive." Wolfgang Riebe
*****
INDEX
Introduction
Is network marketing as easy as it sounds?
Leadership qualities of a good networker
Would you like to be sponsored by you?
Women as network leaders
Quick tips on being a successful leader
Final Internet marketing tips
*****
Networking is not about meeting as many people as possible, it's about meeting the right people at the right time.
Wolfgang Riebe
*****
INTRODUCTION
I would like to start this book with one of my favourite quotes in life, by an unknown author.
It is easer to believe a lie that you have heard a thousand times, than the truth which you have only heard once!
Why this quote?
Network marketing is a proven concept that works. However, there have been many pyramid schemes and scams that have resulted in many people believing the lie that all network-marketing systems are pyramid schemes where you will lose your money. They have heard this a thousand times over. Now you come along, and for the first time ever, offer a good honest practical opportunity - can you blame them for being apprehensive? They have been conditioned by the thousands of lies out there to believe something else.
Hence it is up to you as a leader and entrepreneur to change the viewpoints of the people out there, and offer them the opportunity to take part in a real life changing opportunity that can assist them in their road to financial freedom.
As an international keynote motivational speaker, I was only really exposed to network marketing when asked to speak at a networking event. Happily I was asked back many times and eventually the industry fascinated me so much, that after one training session, I decided to join the company, as an Independent Business Owner (IBO). However, that spur of the moment decision, gave me a few sleepless nights during the next few days.
I was already a successful businessman and speaker, fulfilled all my dreams in life, and now I had thrown myself into the deep end, into an industry I had only just learnt about. Coupled with that, I did not really have the time to put in 100%, plus I was a well-known television celebrity in my country, and had to be really careful whom I endorsed. But worst of all, I was speaking/training all the members at the company networking seminars on how to do the business... now I had to practice what I preached! I now had to put my money where my mouth was.
Thinking back, my original reason for joining the company was that their vision was helping others to become successful. As a motivational speaker who cares about humanity and helping others, it fitted well into my belief system. Even with the little time I had between my hectic international schedule I made my list of 100 friends and started contacting everyone about this awesome business opportunity. Suddenly I saw that in practice, getting friends and acquaintances to sign up in a business I believed in, wasn't so easy. In fact I took it personally and became quite annoyed that these so-called friends did not trust my judgement. In many respects it was an interesting learned experience and it showed me a complete new way of doing business.
A few months later I already had a down-line with well over a thousand people. However, I also understood the concept quite clearly that only a handful, if that many, of the people I had sponsored, where doing most of the work. The majority where initially excited in the beginning, and then suddenly faded away. I had personally also paid out of my own pocket for some individuals to join and give them a start in life. Also a mistake, as these never took the business further.
In short, I learnt a lot, plus realized that besides having to be a leader oneself, one needs to select your down-line carefully and identify certain leadership qualities in them too.
It also dawned on me that people only join a multi level marketing business for one of three reasons:
Financial gain and how much they can earn
Great products and later on they see the huge earning potential
Were sweet talked into the business by you with the belief that it is easy
Which of these is the best candidate to sign up? This is difficult to say as many other varied factors come into play. Bottom line though, it's up to you as their up-line to not only lead, but to guide and help your down-line into fulfilling their dreams. This job is of course much easier if you sign up the right people, for the right reasons, and who have certain leadership traits, or potential which will take their and your business to new heights.
In fact none of the above answers are correct! You need to sign up people that truly want to bring about a change in their own lives, and who see the opportunity of reaching financial independence through