Get in the Stream
()
About this ebook
Are are tired of creating software or Business Intelligence reports that no one uses? Are you looking for the silver bullet to customer adoption with your software solutions? Look no further, this book is the authority on customer adoption written by a veteran in the business who has implemented these real world tactics, so jump in and swim!
Dewayne Washington
Husband, father, Author, musician, entrepreneur, speaker, engineer, Pastor, counselor, life coach.. Mr. Washington is known by a mired of titles. This husband to one wife and father to 4 children has no problem staying busy! He was once quoted as saying he hasn't been bored in a couple of decades. Dewayne Washington is the executive director and founder of the Gentlemen's Society, a youth program that teaches you boys between 8 and 18 how to become gentlemen. This program is being picked up all over the world, to date, 6 countries and 23 states have either implemented the program are in preparation to offer it. Dewayne was also voted Man of the Year by the Fort Worth Star Telegram in 2011 for his work with young people. See www.gentlemenssociety.org for more information on this effort. Dewayne is also the leader and founder of Faces The Band, a high energy gospel jazz band that has graced the stage with some of the greatest musicians on the planet, including the Grammy award winning saxophonist Kirk Whalum. Dewayne is also senior pastor of the all new Love Church, a dynamic new ministry located in Fort Worth at 2622 N. Edgewood Terrace suite A. The unique style of delivery seems to resonate with Christians young and old, new Christians and seasoned ones alike.
Related to Get in the Stream
Related ebooks
Digitalisation Rating: 5 out of 5 stars5/5Transform: A Rebel’s Guide for Digital Transformation Rating: 0 out of 5 stars0 ratingsAn Education in Service Management: A guide to building a successful service management career and delivering organisational success Rating: 0 out of 5 stars0 ratingsCustomer-Driven Change: What Your Customers Know, Your Employees Think, Your Managers Overlook Rating: 0 out of 5 stars0 ratingsAttractive Thinking: The five questions that drive successful brand strategy and how to answer them Rating: 0 out of 5 stars0 ratingsChange Velocity: The Secret to Leading a Successful Sales Transformation Rating: 0 out of 5 stars0 ratingsUnderstanding Digital Marketing: Strategies for online success Rating: 0 out of 5 stars0 ratingsThe 7 Deadly Sins of Resource Management: How to Find and Fix Costly Drains on Your Business and Create a Change-Ready Organization Rating: 0 out of 5 stars0 ratingsThere's No Such Thing as an IT Project: A Handbook for Intentional Business Change Rating: 0 out of 5 stars0 ratingsIndispensable: How To Be The Best Office Assistant Rating: 0 out of 5 stars0 ratingsChampions of Change: How to harness your people power to sustain any change you lead Rating: 0 out of 5 stars0 ratingsThe Healthy Virtual Assistant: How to Become a Virtual Assistant for the Health and Wellness Industry Rating: 4 out of 5 stars4/5Digital Common Sense: and how to get IT Rating: 0 out of 5 stars0 ratingsDigital Context 2.0: Seven Lessons in Business Strategy, Consumer Behavior, and the Internet of Things Rating: 0 out of 5 stars0 ratingsAvailability and Capacity Management in the Cloud: An ITSM Narrative Account Rating: 0 out of 5 stars0 ratingsHow To Succeed With Business Networking and Social Media Rating: 0 out of 5 stars0 ratingsThe Digital Helix: Transforming Your Organization's DNA to Thrive in the Digital Age Rating: 4 out of 5 stars4/5REMOTE IT!: Winning with Freelancers—Build and Manage a Thriving Business in a Virtual World—Run a Booming Business from Anywhere Rating: 0 out of 5 stars0 ratingsTechnology That Every CIO Needs To Know About: How CIOs Can Stay On Top Of the Changes in the Technology That Powers the Company Rating: 0 out of 5 stars0 ratingsNo-Nonsense Digital Transformation: A Step-By-Step Roadmap For Your Digital Journey Rating: 0 out of 5 stars0 ratingsService Design for Business: A Practical Guide to Optimizing the Customer Experience Rating: 3 out of 5 stars3/5Demystifying IT: The Language of IT for the CEO Rating: 0 out of 5 stars0 ratingsThe Business Of Being A CIO: How CIOs Can Use Their Technical Skills To Help Their Company Solve Real-World Business Problems Rating: 0 out of 5 stars0 ratingsStanding on Shoulders: A Leader’s Guide to Digital Transformation Rating: 0 out of 5 stars0 ratingsMy Life as a Digital Transformation Leader Rating: 0 out of 5 stars0 ratingsUnleashing the Power of IT: Bringing People, Business, and Technology Together Rating: 0 out of 5 stars0 ratingsThe Small Business Online Marketing Handbook: Converting Online Conversations to Offline Sales Rating: 0 out of 5 stars0 ratingsThe Little Big eBook on Social Media Audiences: Build Yours, Keep It & Win Rating: 0 out of 5 stars0 ratingsJanitorial Made Simple: Promote and Market Your Business Rating: 0 out of 5 stars0 ratings
Personal Growth For You
The Boy, the Mole, the Fox and the Horse Rating: 4 out of 5 stars4/5The Big Book of 30-Day Challenges: 60 Habit-Forming Programs to Live an Infinitely Better Life Rating: 4 out of 5 stars4/5How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships Rating: 4 out of 5 stars4/5The Four Loves Rating: 4 out of 5 stars4/5Think and Grow Rich (Illustrated Edition): With linked Table of Contents Rating: 4 out of 5 stars4/5No Bad Parts: Healing Trauma and Restoring Wholeness with the Internal Family Systems Model Rating: 5 out of 5 stars5/5The Gifts of Imperfection: Let Go of Who You Think You're Supposed to Be and Embrace Who You Are Rating: 4 out of 5 stars4/5Self-Care for People with ADHD: 100+ Ways to Recharge, De-Stress, and Prioritize You! Rating: 5 out of 5 stars5/5The Purpose Driven Life: What on Earth Am I Here For? Rating: 4 out of 5 stars4/5Never Split the Difference: Negotiating As If Your Life Depended On It Rating: 4 out of 5 stars4/5What Happened to You?: Conversations on Trauma, Resilience, and Healing Rating: 4 out of 5 stars4/5Nonviolent Communication: A Language of Life: Life-Changing Tools for Healthy Relationships Rating: 5 out of 5 stars5/5Present Over Perfect: Leaving Behind Frantic for a Simpler, More Soulful Way of Living Rating: 4 out of 5 stars4/5Crucial Conversations Tools for Talking When Stakes Are High, Second Edition Rating: 4 out of 5 stars4/5Maybe You Should Talk to Someone: A Therapist, HER Therapist, and Our Lives Revealed Rating: 4 out of 5 stars4/5Crucial Conversations: Tools for Talking When Stakes are High, Third Edition Rating: 4 out of 5 stars4/5The Source: The Secrets of the Universe, the Science of the Brain Rating: 4 out of 5 stars4/5The 7 Habits of Highly Effective People Personal Workbook Rating: 4 out of 5 stars4/5Unfuck Your Brain: Using Science to Get Over Anxiety, Depression, Anger, Freak-outs, and Triggers Rating: 4 out of 5 stars4/5The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage Rating: 4 out of 5 stars4/5Unfu*k Yourself: Get Out of Your Head and into Your Life Rating: 4 out of 5 stars4/5Grit: The Power of Passion and Perseverance Rating: 4 out of 5 stars4/5Changes That Heal: Four Practical Steps to a Happier, Healthier You Rating: 4 out of 5 stars4/5The Road Less Traveled: A New Psychology of Love, Traditional Values and Spiritual Growth Rating: 4 out of 5 stars4/5The Mastery of Self: A Toltec Guide to Personal Freedom Rating: 5 out of 5 stars5/5Everybody, Always: Becoming Love in a World Full of Setbacks and Difficult People Rating: 4 out of 5 stars4/5
Reviews for Get in the Stream
0 ratings0 reviews
Book preview
Get in the Stream - Dewayne Washington
Get in the Stream
The Ultimate Guide to Customer Adoption
By
Dewayne Washington
SMASHWORDS EDITION
* * * * *
PUBLISHED BY:
Dewayne Washington on Smashwords
Get in the Stream
Copyright © 2013 by Dewayne Washington
This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.
Forward
In case you haven't noticed, the face of the IT landscape is changing (and fast). Flat world forces like cheap offshore labor and cloud computing have commoditized what once was an industry filled with skilled labor jobs. IT departments have turned to contractors to try to offload cost but can't seem to keep up with business demands for lower cost and faster delivery. Frustrated with what is perceived as an Ivory Tower mentality, business owners have decided to skip IT and just get things done themselves. Business Intelligence departments are not immune to these forces and even though BI is one the top of CIO investments (source) in the coming years, they see expectations rising ever higher while their customers are finding it easier and easier to bypass them altogether with tools like Tablaeu and MicroStrategy Express.
This book helps the reader understand common mistakes and bad habits developed over the past 25 years of IT dominated budgets and commoditizing of computer skills. Dewayne has a keen understanding of the forces of change and provides guidance on how to not just survive, but thrive in a brave new world of empowered business users and disruptive technologies. He has figured out that getting more and more detailed requirements documents so you can send development further away from the actual users is a race to the bottom. BI Managers need to embrace their users and find creative ways to be responsive in days or hours and not weeks and months. They need to develop a supporting staff that can empathize with the plight of a user and comes up with creative solutions and not simply fulfill requests as they are dumped upon them. The methods and practices outlined in the pages that follow will allow you to transform your team from within to be more effective and more satisfied with the work they do.
I first met Dewayne while he hurled candy at astute observers during a lecture he gave to a packed room at a conference a few years ago, a reward for participation in what can be very dry talks. I knew right away that he had a gift for getting someone’s attention public speaking. In the years that followed I have found that he has an excellent vision for a better BI organization in addition to a passion for music and philanthropy. It is rare to be a gifted communicator and have the great ideas to match the delivery, but Dewayne is blessed with both of these qualities. I hope that you learn a great deal from the following text and enjoy reading it as much as I have.
-Devin McPherson
About The Author
Husband, father, author, musician, entrepreneur, engineer, BI specialist, speaker, pastor, counselor, life coach, Mr. Washington is known by a myriad of titles. This husband to one wife and father to 4 children has no problem staying busy! He was once quoted as saying he hasn't been bored in a couple of decades. Among many other things, Mr. Washington has been in the BI space since the mid '90s, before the phrase was in regular use. Having worked for some of the country’s largest firms, Dewayne has been able to gain insight into the interworking and interdepartmental issues that have plagued IT organizations worldwide. Having served and worked in both in the IT space and the marketing space, he has seen the best and the worst of both worlds. He has a passion for Business Intelligence that is almost unparalleled and a mission to educate and empower IT organization with what is needed to be successful in the next decade.
On another note, Dewayne Washington is both the executive director and founder of the Gentlemen's Society, a youth program that teaches boys between 8 and 18 how to become gentlemen. This program is being picked up all over the world, to date, 6 countries and 23 states have either implemented the program or are preparing to offer it. Dewayne was also voted Man of the Year by the Fort Worth Star Telegram in 2011, for his work with young people. See www.gentlemenssociety.org for more information on this effort.
Dewayne is also an accomplished musician. He is the leader and founder of Faces the Band, a high energy gospel jazz band that has graced the stage with some of the greatest musicians on the planet, including the Grammy award winning saxophonist Kirk Whalum.
Dewayne is the senior pastor of the Love Church, a dynamic new ministry located in near downtown Fort Worth, TX. The unique style of delivery seems to resonate with Christians young and old, new Christians and seasoned ones alike.
Table of Contents
Chapter 1
Business Intelligence and Self Service
Chapter 2
It’s the Law!
Chapter 3
Why Go Swimming in the First Place?
Chapter 4
Make it Beautiful
Chapter 5
Adoption is hard, change is unwanted
Chapter 6
Requirements,
the new curse word
Part I
What is the Stream?
Chapter 1
Business Intelligence and Self Service
BI, Business Intelligence, is a buzz word in today’s corporate hallways and executive lunches alike. BI may seem both evasive and vague to those who stand on the bleachers of technology, however the concept is a real one to those of us who are tasked at implementing it.
Wikipedia defines Business Intelligence as:
"... a set of methodologies, processes, architectures, and technologies that transform raw data into