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Simple Promotional Tools for Authors

Simple Promotional Tools for Authors

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Simple Promotional Tools for Authors

4/5 (1 evaluare)
78 pages
43 minutes
Aug 21, 2013


Not all great authors are born...most are made and effective promotion is what makes them!

In this comprehensive Ebook, Author, Speaker, & Promotions Expert Pamela S Thibodeaux, and Penny Carlton, who is a Writer, Producer, Creative Development, Publicity, & Brand Integration specialist, share proven promotion and marketing tips and tricks.

Aug 21, 2013

Despre autor

Award-winning author, Pamela S. Thibodeaux is the Co-Founder and a lifetime member of Bayou Writers Group in Lake Charles, Louisiana. Multi-published in romantic fiction as well as creative non-fiction, her writing has been tagged as, “Inspirational with an Edge!” TM and reviewed as “steamier and grittier than the typical Christian novel without decreasing the message.”Website address: http://www.pamelathibodeaux.com Blog: http://pamswildroseblog.blogspot.comBayou Writers Group: http://bayouwritersgroup.com

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Simple Promotional Tools for Authors - Pamela S Thibodeaux

Simple Promotional Tools For Authors


Pamela S Thibodeaux


Penny Carlton

Simple Promotional Tools for Authors


Pamela S Thibodeaux


Penny Carlton



Temperance Publishing, an imprint of

Pamela S Thibodeaux Enterprises, LLC

PO Box 324, Iowa, LA 70647

Cover Design by: Penny Carlton


No part of this publication may be reproduced, stored in or introduced into a retrieval system or transmitted in any form or by any means (electronic, mechanical, photocopying, recording, or other-wise), without the express written permission of the above publisher of this book.

The scanning, uploading, and distribution of this book via the Internet or via any other means without the permission of the authors and/or publisher is in direct violation of copyright law and is illegal and punishable by law.

Please purchase only authorized electronic editions and do not participate in or encourage electronic piracy of copyrighted materials. Your support of the authors’ rights is appreciated.

Smashwords Edition, License Notes:

This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

Table of Contents


Signature & Tag Lines

Link Exchange

Chats, Interviews & Speaking Engagements

Press Releases

Articles & Short Stories

Blogging and Virtual Book Tours

Other Promo Tools for the 21st Century

Sample Marketing Plan & Budget


About the Authors

Appendix A – Forums & Banner Exchange Sites

Appendix B – Sample Tag & Signature Lines

Appendix C – Free Promo & Networking Sites

Appendix D – Sample Press Releases

Appendix E – Networking 101 (online course information)


In today’s economy, with millions of books in print, an author faces even more challenges in getting their books before the public eye, whether they are self-published or with a small or large press. Publicity is, quite possibly, the most important factor contributing to a book’s success. A well written book is important, but if no one knows about it, who will buy it? Publicity is all about letting people find out about your book so they will buy it.

As a producer in Nashville, I watched the music industry evolve as Indy labels and Independent artists embraced the internet and creative unique marketing strategies and used them as tools to sing their song, their way and build astonishing fan bases. The impact of these pioneers has completely changed the way the music industry does business and they have garnered the respect of the Major Labels and industry insiders. I believe authors and small independent presses can do the same within the publishing industry.

When talking to Indy Labels and Indy Artists, I asked what the key was to their ultimate success and the response was resounding - persistence and investing into the marketing of their songs. There were no overnight successes, but they found that persistence and having a marketing budget paid off over time.

Americans are besieged with 2,700 marketing messages every day. To penetrate a potential reader’s information-boggled mind, you must get a message in front of them at least 9 times. An author may find it an even more daunting

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