Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Unavailable
    Mobile Marketing: An Hour a Day
    Unavailable
    Mobile Marketing: An Hour a Day
    Unavailable
    Mobile Marketing: An Hour a Day
    Ebook660 pages5 hours

    Mobile Marketing: An Hour a Day

    By Rachel Pasqua and Noah Elkin

    ()

    Currently unavailable

    Currently unavailable

    About this ebook

    A step-by-step guide to successful mobile marketing strategies

    Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the popular do-it-yourself, Hour A Day series, this new book is full of advice, practical tips, and step-by-step tactics you can put to use right away. Start leveraging location-based marketing via Foursquare and Yelp, see how to set up and manage mobile commerce, and try such technologies as QR codes, ambient communication (RFID and Bluetooth), mobile broadcasting, and more.

    Take action now and mobile-loving customers will soon find you, thanks to these successful ideas and strategies from expert mobile marketers, Rachel Pasqua and Noah Elkin.

    • Shows you step by step how to develop, implement, and measure a successful mobile marketing strategy
    • Pares down a complex process into approachable, bite-sized tasks you can tackle in an hour a day
    • Covers vital mobile marketing weapons like messaging, mobile websites, apps, and mobile advertising to help you achieve your goals
    • Gets you up to speed on location-based marketing via Foursquare and Yelp, using mobile commerce, and leveraging technologies such as as QR codes, ambient communication (RFID and Bluetooth), and mobile broadcasting

    Mobile Marketing: An Hour A Day is a must-have resource for marketers and advertisers who want a compelling mobile presence.

    LanguageEnglish
    PublisherWiley
    Release dateDec 19, 2012
    ISBN9781118462409
    Unavailable
    Mobile Marketing: An Hour a Day

    Related to Mobile Marketing

    Related ebooks

    E-Commerce For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      Making Memories

      Feb 11, 2018

      Making Memories
      5 min read

    • Article

      The Future Of Marketing

      Sep 23, 2019

      The Future Of Marketing
      5 min read

    • Article

      Explaining Marketing Automation

      Mar 27, 2017

      “In the New Zealand market, marketing automation is still a relatively new discipline for some organisations,” says Nathalie Morris, managing director of New Zealand marketing automation company Ubiquity. “But over the last couple of years, we’ve see

      8 min read

    • Article

      The Future Of marketing

      Sep 16, 2018

      The Future Of marketing
      4 min read

    • Article

      My Top Four Ideas For Personalised Social Media Marketing

      Sep 22, 2021

      This is the practice of sending target adverts to consumers who’ve already interacted with your website, the people who might have read your latest news section or added items to their cart but not checked them out. Focus on these people, and show th

      1 min read

    • Article

      Rethinking Social Media Marketing

      May 27, 2019

      WITH THE recent scandals around social media platforms some are questioning whether the golden age of social media has passed. This shift in sentiment toward social media is a good indication that it’s time to rethink your strategy. According to the

      3 min read

    • Article

      Instagram Is the New Mall

      Apr 30, 2019

      Instagram Is the New Mall
      2 min read

    • Article

      9 Complete Guide: 8 Mistakes You Must Avoid In Your Content Marketing Campaign In 2020

      Nov 30, 2020

      Complete Guide: 8 mistakes you must avoid in your content marketing campaign in 2020 Content being the king of all marketing activities worldwide, content marketing has gained popularity over time as one of the best investments a brand can make. It’s

      14 min read

    • Article

      TikTok On The Clock

      Dec 3, 2020

      TikTok On The Clock
      3 min read

    • Article

      Transnational E-Commerce Stabilizes Global Trade

      Apr 30, 2020

      Online shopping has become an important part of life during lockdowns to contain the spread of the novel coronavirus disease (COVID-19). A range of e-commerce platforms have made it possible for people to get whatever they need from home, and this sh

      3 min read

    • Article

      Marketing Online

      Mar 30, 2022

      Marketing Online
      1 min read

    • Article

      Paying Attention

      Mar 20, 2018

      As the old phrase goes, everyone has a story in them. And that’s where most of them should stay. But with media outlets still cutting back on editorial resource and the rise of new digital tools that have allowed brands to talk directly to consumers

      3 min read

    • Article

      The Agency Sweet Spot

      Mar 30, 2020

      The Agency Sweet Spot
      13 min read

    Reviews for Mobile Marketing

    0 ratings

    0 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words