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    Guerrilla Music Marketing, Vol 4: How to Make Money and Boost Sales
    Guerrilla Music Marketing, Vol 4: How to Make Money and Boost Sales
    Guerrilla Music Marketing, Vol 4: How to Make Money and Boost Sales
    Ebook74 pages1 hour

    Guerrilla Music Marketing, Vol 4: How to Make Money and Boost Sales

    By Bob Baker

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    About this ebook

    Make More Money With Your Music!

    This ebook features Section 4 of the highly acclaimed "Guerrilla Music Marketing Handbook.: Here's a glimpse at what you get:

    => 32 Ways to Sell a Lot More of Your CDs, Downloads and Music Merchandise. One solid idea after another on how to boost your music and merchandise sales. From retail and radio to live shows and the top websites where you can sell your music worldwide.

    => The Easiest Way to Make Money in the Music Business. Stop buying into the "starving musician" stereotype. The most properous musicians use this technique to support themselves. Here's what you need to do to thrive in the music business.

    => 25 Ways to Finance Your Next Recording Project, Music Video or Major Equipment Purchase. It's one of the age-old music biz challenges: how to overcome a lack of money. Use these ideas to make, save and raise the extra cash you need.

    => How to Double Your Music Sales (in 90 Days or Less). Want to sell a lot more of your music? Here's what the smart indie artists are doing to profit from their hard work and creativity.

    "The most directly applicable, start-tomorrow, creatively inspiring book I've ever seen on promoting your music!"
    -Derek Sivers, founder of CD Baby

    "Applying many of Bob's ideas, and without any wholesaling or distribution, I sold more than 20,000 albums of my music over the last five years. Using his suggestions, I increased my fan base by 35% in just one year. Pretty good for a non-performing artist who does all studio work. Bob is the master of music marketing!"
    -Kris Lee-Scott, Hanai Music

    "I bought Bob's Guerrilla book, and in less than two months I've done more to energize the promotion of my new CD, and previous three CDs, than I've done in the past four years combined. Bob really got me going. More than that, his book crow-barred a self-convinced 'I hate promotion' guy out of his stubborn old habits and into enthusiasm -- which is no small feat!"
    -Dan Oakenhead, musician, Boulder, Colorado

    Grab this affordable ebook now and take your music profits to the next level.

    LanguageEnglish
    PublisherBob Baker
    Release dateMay 8, 2015
    ISBN9781310070600
    Guerrilla Music Marketing, Vol 4: How to Make Money and Boost Sales

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      Book preview

      Guerrilla Music Marketing, Vol 4 - Bob Baker

      Guerrilla Music Marketing, Vol 4

      How to Make Money and Boost Sales

      Bob Baker

      Smashwords Edition

      © 2015 Bob Baker – All Rights Reserved

      Published by Spotlight Publications and www.TheBuzzFactor.com

      PO Box 28441, St. Louis, MO 63146 USA

      All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means – electronic, mechanical, recording or otherwise – without the prior written permission of Bob Baker, except for the inclusion of brief passages in a review.

      This ebook features Section 4 of the Guerrilla Music Marketing Handbook. The full print version, featuring all five sections (20 chapters), is available at

      http://bob-baker.com/buzz/guerrilla-music-marketing-handbook/

      To Jay Conrad Levinson, the godfather of Guerrilla Marketing. Thanks for shining the light, blazing a new trail, and inspiring millions (including me) to take the guerrilla path less traveled!

      Free Gifts for You!

      Want even more music marketing advice? I invite you to download a FREE collection of music promotion reports, tip sheets and tools! Just go here to claim them:

      www.bob-baker.com/buzz/free-reports/

      Here’s what you get:

      => My Music Marketing Secrets report, which reveals: A rarely-used marketing trick you can steal from restaurant menus, A simple technique that forces people to listen to your album, How to virtually hypnotize your fans using simple email, and much more.

      => How to Recession-Proof Your Music Career: 37 Ways Musicians, Bands and Record Labels Can Reduce Expenses and Prosper in Today’s Economy.

      => Four Ways to Attract More Music Fans Faster – Here are the steps you need to take to identify and build a loyal following and ensure a successful, long-term career.

      => A free subscription to my Buzz Factor Ezine. Every issue is filled with strategies you can use to attract more fans, sell more music, and make more money.

      Again, they are all free. Just go here to get them:

      www.bob-baker.com/buzz/free-reports/

      Contents

      32 Ways to Sell a Lot More of Your CDs, Downloads and Music Merchandise

      The Easiest Way to Make Money in the Music Business

      25 Ways to Finance Your Next Recording Project, Music Video or Major Equipment Purchase

      How to Double Your Music Sales (in 90 Days or Less)

      Bonus Chapter: Four Things You Can Do to Generate More Music Sales (in Five Minutes or Less)

      Get your free Music Marketing Secrets report

      About the author

      Other Books, Courses, Audiobooks, and Links

      Disclaimer

      Before You Go: rate and review this book, share it on Facebook and Twitter

      Chapter 1

      32 Ways to Sell a Lot More of Your CDs, Downloads and Music Merchandise

      You’ve put a lot of time and effort into writing good original songs and committing them to finished tracks in the studio. You crafted the artwork and packaging, and you arranged for your album to finally be manufactured and made available for download.

      Many musicians describe the feeling of seeing their slickly packaged final creation for the first time: It’s a wonderful sensation of accomplishment. They feel like shouting at the top of their lungs to let the world know about this great thing they’ve got to offer.

      That’s why it pains me to see so many music makers drop the ball at this point. Sure, they say they want to get recognition from lots of people who have been touched by their music. And, let’s face it, they wouldn’t mind making a bit of money selling their product too.

      So why do artists continue to manufacture 1,000 CDs only to have 900 of them sit in a closet and gather dust?

      The simple answer: These artists haven’t learned effective methods for marketing their recordings and merchandise. Also, they haven’t done their homework and haven’t discovered the many resources available to help them sell their music. Are you one of these people? If so, don’t worry. There’s help within the pages ahead.

      What follows are 32 solid ideas and resources to expand your thinking and help you sell more of your independent releases and related products.

      1) Get committed

      Not to an asylum, but to becoming an independent music marketer – instead of just a music producer. Unless you’re simply making music for your immediate friends and family (which is worthy in itself), you’re going to have to expand your skills to include more than songwriting and recording techniques.

      Far too many musically creative people feel that if they just come up with great music, the world will beat a path to their door. While this approach might work for a select few, most songwriters and musicians have to take a few extra steps to get their music noticed and bought in bulk by enthusiastic fans.

      Important: The first step in your efforts to sell more of your music and merchandise is to make a decision right now. Are you willing to spend as much time and energy marketing your musical pride and joy as you do creating it? This means you are eager to indulge in the art of researching your market, networking with people who can help you accomplish your sales goals and, ultimately, becoming as inspired by exposing your music as you are by playing

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