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    Business Plans that Win $$$ (Review and Analysis of Rich and Gumpert's Book)
    Business Plans that Win $$$ (Review and Analysis of Rich and Gumpert's Book)
    Business Plans that Win $$$ (Review and Analysis of Rich and Gumpert's Book)
    Ebook49 pages18 minutes

    Business Plans that Win $$$ (Review and Analysis of Rich and Gumpert's Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Stanley Rich and David Gumpert's book: "Business Plans that Win $$$: Lessons from the MIT Enterprise Forum".

    This complete summary of the ideas from Stanley Rich and David Gumpert's book "Business Plans that Win $$$" shows that preparing a business plan that appeals to investors sufficiently to have them reach for their checkbooks is one of the great challenges to building a successful business. Yet the process of developing a business plan also serves another important function – it forces business owners and entrepreneurs to focus on company excellence and profitability in the marketplace above all else. Although investor decisions sometimes appear to defy logic and reason, there is order and structure in the way they analyse potential investment opportunities. The business plan is the starting point for all such discussions; opportunities to progress matters further. In essence, business plans have become the entry point to funding markets. This summary highlights that the key to winning funding with a business plan is to look at things from the potential investor’s perspective – and being able to make a viable case for the investment. 

    Added-value of this summary: 
    • Save time 
    • Understand key concepts
    • Increase your business knowledge

    To learn more, read "Business Plans that Win $$$" and discover the perfect guide to building a successful business plan. 
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateFeb 15, 2013
    ISBN9782806238634
    Business Plans that Win $$$ (Review and Analysis of Rich and Gumpert's Book)

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      Business Plans that Win $$$ (Review and Analysis of Rich and Gumpert's Book) - BusinessNews Publishing

      Book Presentation

      Business Plans That Win $$$ by Stanley Rich & David Gumpert

      Summary of Business Plans That Win $$$ (Stanley Rich & David Gumpert)

      Book Abstract

      MAIN IDEA

      Preparing a business plan that appeals to investors sufficiently to have them reach for their checkbooks is one of the great challenges to building a successful business. Yet the process of developing a business plan also serves another important function -- it forces business owners and entrepreneurs to focus on company excellence and profitability in the marketplace above all else.

      Although investor decisions sometimes appear to defy logic and reason, there is order and structure in the way they analyze potential investment opportunities. The business plan is the starting point for all such discussions, and opportunities to progress matters further. In essence, business plans have become the entry point to funding markets -- without one, you won’t even get a foot in the door.

      The key to winning funding with a business plan is to look at things from the potential investor’s perspective and being able to make a viable case for the investment.

      Important Note About This Ebook

      This is a summary and not a critique or a

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