The Popcorn Report (Review and Analysis of Popcorn's Book)
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About this ebook
This complete summary of the ideas from Faith Popcorn's book "The Popcorn Report" shows that for anyone in business, the future is a serious issue. Business success requires that you constantly evolve towards meeting the requirements of the future. In this book, the author tries to predict future trends and gives you ideas to help create new products, start new businesses and capture new markets. This summary will provide you with the right tools to preserve the long-term future and profitability of your business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "The Popcorn Report" and put yourself on the path to future success.
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Book preview
The Popcorn Report (Review and Analysis of Popcorn's Book) - BusinessNews Publishing
Book Presentation
The Popcorn Report by Faith Popcorn
Book Abstract
Important Note About This Ebook
Summary of The Popcorn Report (Faith Popcorn)
1. Timelines
2. Paths To The Future
3. Getting On-Trend
4. Capitalizing On The Trends. Observations & Applications
5. The New Marketing Frontier
6. Future Signals
How The Future Looks To Those In Business Now
Book Abstract
Main Idea
For anyone in business, the future is a serious issue. If your customers reach it before you do, they will leave you behind. Business success requires that you constantly evolve towards meeting the requirements of the future.
The best approach lies in constantly monitoring the attitudes, requirements and tastes of your customer base. Take what you observe and project those perceptions to their logical conclusion. Then start aligning your product or service with the long-term logical conclusions of your analysis. In doing this, you are acting today to preserve the long-term future and profitability of your business.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.
1. Timelines
Main Idea
The future is a serious business, and if your customers reach it before you, they’ll leave you behind. There will be economic casualties as the changes take effect, but those who see the