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    The Breakthrough Company (Review and Analysis of Macfarland's Book)
    The Breakthrough Company (Review and Analysis of Macfarland's Book)
    The Breakthrough Company (Review and Analysis of Macfarland's Book)
    Ebook41 pages20 minutes

    The Breakthrough Company (Review and Analysis of Macfarland's Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Keith McFarland's book: "The Breakthrough Company: How Everyday Companies Become Extraordinary Performers".

    This complete summary of the ideas from Keith McFarland's book "The Breakthrough Company" shows how only a few companies break through to become truly big - most markets are controlled by three or four big players. In his book, the author investigates the reason behind this. Keith McFarland reveals the results of his research into 94 companies and the secrets of success from the nine best performing companies. This summary is a must-read for anyone who wants to learn from the best and find the key to becoming successful.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Expand your knowledge

    To learn more, read "The Breakthrough Company" and discover the secrets to the success of some of the most profitable companies.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateOct 28, 2014
    ISBN9782511020005
    The Breakthrough Company (Review and Analysis of Macfarland's Book)

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      Book preview

      The Breakthrough Company (Review and Analysis of Macfarland's Book) - BusinessNews Publishing

      Book Presentation:

      The Breakthrough Company

      by Keith McFarland

      Book Abstract

      About the Author

      Important Note About This Ebook

      Summary of The Breakthrough Company (Keith McFarland)

      Book Abstract

      MAIN IDEA

      Only about one-tenth of one percent of start-up U.S. companies ever achieve revenues of $250 million or more. And of those companies that reach $250 million in sales, only one in three - about one-thirtieth of one percent-will grow to reach $1 billion in sales. Most companies tend to start small and stay that way. Only handful ever manage to break through from small company status and become large enterprises.

      So, the question is what are these breakthrough companies doing right? To look for answers, more than 7,000 entrepreneurial companies which appeared on Inc. magazine’s annual list of the 500 fastest growing companies were studied. Ninety-four of these companies have revenues of $250 million or more. From that pool, the nine best performing companies in terms of annual revenue growth, return on equity and return on sales were determined. Those nine breakthrough companies were then analyzed over a five year period to try and identify the secrets of their success.

      What emerged from this study was there are six practices which distinguish the breakthrough companies from their everyday counterparts. Breakthrough companies do these six things well and that seems to underpin their ability to make the transition to major-player status in their fields. If you aspire to join this rather exclusive circle, a good starting point would be to make these six practices your own.

      About the Author

      KEITH McFARLAND is the founder of his own consulting firm, McFarland Strategy Partners. He has served as associate dean of the Pepperdine University School of Business and Management, and as CEO of two technology companies, Collectech Systems and Nivo International. McFarland Strategy

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