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    The Creator's Code (Review and Analysis of Wilkinson's Book)
    The Creator's Code (Review and Analysis of Wilkinson's Book)
    The Creator's Code (Review and Analysis of Wilkinson's Book)
    Ebook40 pages28 minutes

    The Creator's Code (Review and Analysis of Wilkinson's Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Amy Wilkinson's book: "The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs".

    This complete summary of the ideas from Amy Wilkinson's book "The Creator's Code" highlights that during a study of over 200 successful entrepreneurs, they all had six skills in common. From finding a gap in the market to failing wisely, the author explains the importance of each skill and how you can develop it. This is a must-read for any budding entrepreneur who is looking to increase the success of their business and gain essential skills.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Develop your business knowledge

    To learn more, read "The Creator's Code" and learn the essential skills that all entrepreneurs need.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateJul 20, 2016
    ISBN9782511041109
    The Creator's Code (Review and Analysis of Wilkinson's Book)

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      Book preview

      The Creator's Code (Review and Analysis of Wilkinson's Book) - BusinessNews Publishing

      Book Presentation: The Creator's Code by Amy Wilkinson

      Summary of The Creator's Code (Amy Wilkinson)

      Book Abstract

      MAIN IDEA

      After interviewing more than 200 entrepreneurs who have started companies which generate more than $100 million in revenue or which serve more than 100,000 people, it was found there are six skills which make creators successful:

      FIND THE GAP

      DRIVE FOR DAYLIGHT

      USE THE OODA LOOP

      FAIL WISELY

      NETWORK MINDS

      GIFT SMALL GOODS

      The undeniable conclusion is creators are not born that way – they learn, apply and then pass on these six skills to their teams. The six skills are also highly collaborative – they feed on each other to create synergy and momentum.

      No special expertise is required to master the six skills. You don’t need credentials or degrees. The ability to turn ideas into enduring enterprises is available to anyone willing to learn and work. Although everyone has strengths in certain skills and weaknesses in others, the more we exercise and increase our proficiency in each, the more we will be able to make the most of every opportunity.

      – Amy Wilkinson

      When a creator brings together all six skills, something magnetic occurs. Creators attract allies—employees, customers, investors, and collaborators of all kinds. Customers become evangelists. Employees turn into loyalists. Investors back the company with support that transcends financial returns.

      – Amy Wilkinson

      About the Author

      AMY WILKINSON is a lecturer at the Stanford Graduate School of Business. She is also a strategic advisor, entrepreneur and keynote speaker. She advises both startups and large corporations on innovation and business strategy. She has worked at McKinsey & Company, J.P. Morgan and as the founder of an export company. She has served as a White House Fellow in the

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