Summary and Analysis of Streaming, Sharing, Stealing: Big Data and the Future of Entertainment: Based on the Book by Michael D. Smith and Rahul Telang
By Worth Books
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Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader.
This short summary and analysis of Michael D. Smith and Rahul Telang’s Streaming, Sharing, Stealing includes:
- Historical context
- Chapter-by-chapter summaries
- Character profiles
- Important quotes
- Fascinating trivia
- Glossary of terms
- Supporting material to enhance your understanding of the original work
There is a new world order in the entertainment industry. Digital technology has contributed to an explosion of content in the entertainment business as Netflix, Amazon, and Apple upend traditional entertainment, changing the way in which television, film, music, and books are made and consumed.
In Streaming, Sharing, Stealing: Big Data and the Future of Entertainment, authors Smith and Telang document this massive change and demonstrate conclusively that making data-driven decisions and understanding customer behavior are the keys to the new marketplace.
The summary and analysis in this ebook are intended to complement your reading experience and bring you closer to a great work of nonfiction.
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Summary and Analysis of Streaming, Sharing, Stealing - Worth Books
Context
Throughout most of the 20th century, entertainment was dominated by a handful of the major publishers, film studios, and music labels. With the advent of the Internet, everything changed. In the early 21st century, digital delivery became the norm, and market dominance was achieved, not by the producers of content, but by the companies that delivered that content to consumers: Amazon, Netflix, iTunes, and others.
The key to this shift was not only the Internet for content delivery but also the data that direct distributors could gather on customers, including their preferences, their buying behavior, and their needs. Data, then, became the key aspect of meeting customer requirements, thereby driving revenue and profits.
Overview
Digital technology has contributed to an explosion of content in the entertainment business. As just one example, online book sales increased from 6% of total book sales in 2000 to 30% in 2008. While that is impressive, you can closer examine the impact of digital technology by looking at new titles entering the marketplace: it jumps from 122,000 new titles in 2000 to 560,000 in 2008, an astonishing 359% increase.
Once initiated, the march to digital content has become relentless. Digital online sales exceeded physical sales of movies in 2008, books in 2012, and music in 2014. Moreover, online sales outlets have unlimited shelf space. The authors found that in the late 1990s, of the 2.3 million books in print, physical bookstores could only stock up to 100,000 of those titles. Likewise, music stores could only stock up to 15,000 of the 250,000 CDs available.
The authors of Streaming, Sharing, Stealing, Michael D. Smith and Rahul Telang, document this massive change, and demonstrate conclusively—as stated in the subtitle, Big Data and the Future