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    How to Use Translation to Grow Your Business
    How to Use Translation to Grow Your Business
    How to Use Translation to Grow Your Business
    Ebook31 pages17 minutes

    How to Use Translation to Grow Your Business

    By Winn Trivette II, MA

    ()

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    About this ebook

    How to Use Translation to Grow Your Business is the first book of its kind for companies to explore a new business strategy built on translation.

    In this eye-opening account, certified translator Winn Trivette II explains why firms should use translation as a pro-active tool to successfully compete – and win – in global markets.

    How to Use Translation to Grow Your Business outlines steps to:

    •    Use translation to enhance the collection of actionable business intelligence.

    •    Embrace a novel approach using translation to discover and open uncontested market space in order to serve new clients.

    •    Implement the New Frontier Vision business strategy to guide market leaders like you to make better-informed decisions.

    •    Transform actionable information into plans, plans into actions, and actions into greater profits.

    •    Optimize business performance and leave rivals behind while discovering new market segments for your goods and/or services.

    Start using translation to open uncontested market space for company growth as you outsmart the competition.

    How to Use Translation to Grow Your Business is a must-read for anyone looking to optimize business performance while delivering a smarter, clearer way forward for his or her company.

    LanguageEnglish
    PublisherWinn Trivette II, MA
    Release dateAug 26, 2018
    ISBN9781386955504
    How to Use Translation to Grow Your Business
    Author

    Winn Trivette II, MA

    Winn Trivette II, MA, is a CELTA-certified veteran English as Second Language professor, who currently teaches IELTS and TOEFL preparation to international candidates at a medical recruiting firm.

    Read more from Winn Trivette Ii, Ma

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      Book preview

      How to Use Translation to Grow Your Business - Winn Trivette II, MA

      INTRODUCTION

      What enables the wise sovereign and the good general to strike and conquer and achieve things beyond the reach of ordinary men is foreknowledge.

      - Sun Tzu, ancient Chinese philosopher

      Welcome to How to Use Translation to Grow Your Business!

      The interdependent global marketplace makes every business an international player.

      Why do some firms in an industry win and achieve success while others fail?

      A Fortune 500 company survey once showed 55 percent make use of competitive information in composing business strategy. 

      This business intelligence – Sun Tzu’s foreknowledge – can be enhanced through the application of a corporate translation strategy.

      Your own company or firm can gather business intelligence via translation to reap profits when your rivals do not.

      While the world economic chessboard is, for the moment, dominated by English, vital information also appears in Spanish, Portuguese, and French, for example.

      Thus, with a translation partner, proper strategy, and vision, any company from Tokyo to Tallahassee can project its goods and services to new frontiers.

      And yes – leave the competition behind!

      The following argues for collaboration with a translation partner like Professor Winn to implement a novel translation strategy to gain foreknowledge to help your business create new market space even in highly competitive industries.

      Stop relegating translation to an afterthought in the operation of your business.

      Instead, think of translation as a pro-active part of energizing your business strategy.

      Unleash the power of translation to gain business intelligence to reach

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