7 Dumb Things We All Say: Smart Ways to Improve Every Relationship
By Greg Alcorn
()
About this ebook
* Using Bad Bookends
* Starting with Wrong First Words
* Not Choosing Your Words Well
* Poor Questions and Bad Listening
* Focus-on-Me Attitude
* Wrong Tone
* Not Diffusing Difficult Drama
7 Dumb Things We All Say is quick and enjoyable reading. Action strategies are clearly outline and prove a road map to success. If you are serious about communicating well, and like a spot of humor along the way, then this is the book for you.
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Book preview
7 Dumb Things We All Say - Greg Alcorn
Author
This is not a page-turner, a book so exciting you can’t put it down until you read it all. This is a book meant to be savored. Jump in anywhere. Come back to it and read a favorite section again. Keep it on your bookshelf and read it again and again. We all say dumb things (if you don’t believe me, just ask my wife, Missie). The trick is not to say them repeatedly.
Greg Alcorn, Salisbury, North Carolina
September 2018
Dale Carnegie never ran a call center.
The world owes a debt to Carnegie, author of the classic book, How to Win Friends and Influence People.
When it comes to influence, I have picked up a thing or two in the last three decades. I have run customer service call centers for thirty years and I have listened in on twenty-one million calls. In that time, I have made and I have heard countless conversation blunders. That’s right: the dumb things we all say.
The advice in this book is based on our proprietary research into what works and what does not work in conversations. Countless customer satisfaction surveys have given us the data to know how to win through better conversations in the twenty-first century.
Winning through better conversations was a theme of How to Win Friends and Influence People, a self-help book published in 1936. Over thirty million copies have been sold worldwide, making it one of the best-selling books of all time.
Carnegie’s book contains colorful anecdotes, insightful wisdom, instruction in handling people, winning
friends, bringing people around to your way of thinking, being a great leader, and successfully navigating home life. Carnegie’s writing combines age-old truisms with the then-emerging field of psychology to present a handbook in human relations which was interesting and accessible.
The book that you are holding is applied psychology updated for our age. This is a subject I have studied to improve the quality of conversations which our customer advocates have with callers. My view is applied psychology is not manipulation; it is simply polite and respectful communication.
In other words, not saying dumb things when we communicate.
Sadly, communication skills are not taught in our schools as they should be. (If you ask me, the greatest time to teach communications skills would be the eighth grade, just before those awkward high school years. Trust me, I know the importance of learning the hard skills in schools, like reading, writing, and arithmetic. But those high school years and beyond would be a lot less awkward if teenagers had in their tool chests a few more communications soft skills.)
Once upon a time, soft skills mattered. Really mattered. Soft skills include the ability to have a great conversation. Having a conversation is like a friendly tennis match of serve and volley; of speaking and listening.
In my view, quality conversations today are rare. Sometimes these conversations are only used as a last resort when text sarcasm is missed, the wrong person was copied on an email, or a wrong attachment was attached. During those difficult times, a person needs all the conversation skills they can muster.
But what about avoiding difficult times? The purpose of this book is to provide soft skill conversation suggestions for those occasions when a powerful voice is needed and a laser-focused ear is wanted. I hope to open eyes to the joy and satisfaction of great dialogue and make it less rare.
No one expects anybody to read this book and become a conversation master. But if people read and seek to apply these communications skills, then they can expect to improve their proficiency.
Commands and Suggestions
In one memorable broadcast, Garrison Keillor, the former host of NPR’s Prairie Home Companion, was comparing Episcopalians to other denominations. He said, They’re so liberal they have six commandments and four suggestions.
In my world of running call centers, it’s mostly rules and commands. Fewer suggestions.
Yet, customer experience has some openings for suggestions. At our call centers, we combine the necessary disclosures and disclaimers with friendly, bonding, supportive words to provide the facts while promoting a good feeling. Many of our coaching fundamentals focus on voice inflection and the use of stimulating words and phrases. We often replace the simplest of responses with those that perk up the customer and make their day. Our associates have the freedom to suggest pleasantries.
For example, when a customer asks us, How are you?
we might replace fine,
good,
or well
with terrific,
fantastic,
or excellent.
Don’t you like talking to people who feel fantastic? We strive to combine compliance with friendly service, and the results have been amazing.
Most of our work has an audio component to it, so we spend most of our education time on presentation skills and the rest of the time on compliance. It’s a great combination of rules and suggestions.
Everyone can benefit from feedback on pace. People used to say I talked too fast, a rare accusation for a Southerner like myself. When I listened to recordings, I realized I was, in fact, too rapid in my speech. Now I’m more conscious of my speech pace today, and I hope my slowing down helps listeners feel more comfortable when I’m speaking. Still, every time I listen to my recorded voice, I always say: Do I sound like that?
Smartphone apps make it so easy to do many things, including recording your own voice. Try recording a conversation sometime. Listen to what you sound like. Once you get over the Do I sound like that?
aspect, really listen to what you sound like. Then make a choice to change.
Why Communication Skills Really Matter
By picking the right words, at the right time, and saying them in the right way, anyone can avoid uncomfortable conversations. These conversations can help lead us to get what we want in life. And when done right, conversations make others happy to help us get what we want.
In the business world, everyone wants high customer satisfaction. By following the advice in this book, I guarantee you can create higher customer satisfaction scores.
What I liked about Carnegie’s book is it is an action-oriented book to improve satisfaction in life. His goal in writing was to equip readers to better handle life’s situations. While humans have not changed that much in eighty years, the demands of modern life have accelerated.
To quote Carnegie, This introduction, like most introductions, is already too long.
So, let’s begin by examining the seven blunders. Please turn immediately to the