41 min listen
SFD010: Strategies to Manufacture Your Fashion Brand Overseas
FromFashion Designers Get Paid: Build Your Fashion Career On Your Own Terms
SFD010: Strategies to Manufacture Your Fashion Brand Overseas
FromFashion Designers Get Paid: Build Your Fashion Career On Your Own Terms
ratings:
Length:
70 minutes
Released:
Jul 10, 2017
Format:
Podcast episode
Description
In this episode I’m chatting with Shilpa, founder of Nayali, an activewear brand for women bra size "D-cup & Up". Shilpa spent over a decade working for huge brands like Conde Nast, Fubu, and Gap. She took all her experience, quit her job, and went to Bali to do a solo label. A year and a half later after some big mistakes and a lot of tears, she launched her brand, Nayali. This is her story, her lessons learned, and her advice to others starting a brand. You will learn: The importance of capturing your customer with a solution to their problem How to tighten your assortment (and the dangers of offering too many skus) The etiquette of working with factories in different countries How to push your factories to get your product made the right way Why it’s safe to stick with what you know at the beginning, and worry about growth later The pros of getting really specific with your collection The benefits of getting help from others and why you shouldn’t do this alone How to convince a factory to take your order - even if it doesn’t meet their minimums Why you have to speak up to not be taken advantage of The parts of the process you should do locally, and what you can source overseas Guest Info & Resources: Nayali Instagram Enjoy the show? You can help us out by: Rating us on iTunes - it really helps! Subscribing on iTunes - I appreciate each and every one of you! Looking for more resources? Get free fashion design templates, tutorials and more from Successful Fashion Designer
Released:
Jul 10, 2017
Format:
Podcast episode
Titles in the series (100)
SFD 001: How to Get Your First Job in the Fashion Industry with Bjorn Bengtsson: If you want to break into the fashion industry, i… by Fashion Designers Get Paid: Build Your Fashion Career On Your Own Terms