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117: Transitioning From CMO to CEO w/ Mark Stouse
Currently unavailable
117: Transitioning From CMO to CEO w/ Mark Stouse
ratings:
Length:
20 minutes
Released:
Jun 12, 2018
Format:
Podcast episode
Description
Making the leap from CMO to CEO takes you from a position requiring deep, specific knowledge to one that needs a broad perspective. How can professionals position themselves to transition and grow throughout their careers? In this one Sangram interviews Mark Stouse, now CEO at Proof Analytics and former CMO at Honeywell. Mark is a marketer through and through, and notably, he's the first State Department speaker we've ever hosted on the podcast. Mark transitioned from his long-time career in marketing to become a CEO. He came on the show to talk about that change and the journey he's been on. Sangram asked him about the roles of CEO and CMO and about how to make a transition like this one happen.
Released:
Jun 12, 2018
Format:
Podcast episode
Titles in the series (100)
734. How a 4-Time CMO Says You Should Create Your Ideal Customer Profile: <p><span style="font-weight: 400;">ABM is easy as soon as soon as you define your original ideal customer profile.</span></p> <p><span style="font-weight: 400;">But that’s just like the old Steve Martin answer on how to be a millionaire:</span></p> <p>... by Move: The Go To Market Podcast