Do The Right Thing In Sales: Help Your Customer
By Brian Larson
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About this ebook
A fast read that you can use today to sell more right now.
If you feel stuck with certain customers you will learn ways to get through whatever block is standing in your way keeping you from closing that deal.
One page of material can hep you generate more sales today.
Brian Larson
I am just a guy that believes in doing the right thing. I always want to be fair and honest with those I come into contact with no matter if it is in a business setting or a social setting.Helping people get what they want has always been my strong suit.That is what my consulting company is built on.Road Racing cars, drag racing motorcycles, off road racing, and target shooting is what I find excitement in.Some of my writing comes to me when I am on a 3 hour trail run in the middle of nowhere, when I am listening to classic rock, old school hip hop, or euro dance music.The experiences that I write about are me doing things well and also doing things wrong.It makes me feel happy to help people out by sharing what I have done right and wrong in life so they can get further ahead at a faster pace by reading what I wrote down on these pages for them to benefit from.
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Do The Right Thing In Sales - Brian Larson
Copyright © Brian Larson 2020.
All rights reserved.
No part of this publication can be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical or photocopying, recording, or otherwise without the prior permission of the publisher.
It’s about the outcome. Not the dollar spent.
FACT FINDING
When your customer pulls back and says: I’ll look around
, they are feeling cornered. Like it’s: ‘buy now or jump’.
You want your customer to not feel like they are walking a tight rope and it is all or nothing. It should feel like a spring diving board. With space to move around and have a fun, bouncy feel. Not feeling like they want to leave right away.
You stay in control by interjecting a pull back:
• Use your interest and certainty to get the customer interested.
• We can get the result you want, and we can get it like (this)…
• If that is what you’re after, you will achieve it as long as you follow (this)…
• I can see
, that X
is what you’re really after.
How about