How to Sell Ideas with the Minute Message
By Rix Quinn
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Currently unavailable
About this ebook
How do you attract people's attention, and then present your ideas in a memorable way? That's a tough assignment, because so many media are competing for our time.
Rix Quinn, a former magazine editor who now writes a weekly humor column that's sent to over 100 newspapers, claims the best way to get something remembered is to (1) compress your message to less than 200 words, (2) begin that message with an attention-getting first sentence and end with a logical conclusion, and then (3) record that message in a radio-style audio.
Quinn believes it's important to appeal to both the eyes and the ears. He emphasizes the skills of the ancient storyteller Aesop, and the modern day problem-solution techniques of advertising writer Rosser Reeves.
Quinn's simple book is designed to help media professionals, business people, and students compess and preent their ideas in an easy-to-understand, storytelling format.
Rix Quinn
RIX QUINN is a former magazine publisher who now writes a weekly humor column for over 100 newspapers. He also create radio-style recorded Minute Messages for trade and business magazines.
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