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Ebook143 pages2 hours
Why Women Buy: How to Sell to the World's Largest Market, how to sell,
By Dawn Jones and Sherry Prindle
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About this ebook
Women drive 80% of consumer spending. The most powerful determining factor of how we see the world is GENDER. In today's business market, women hold buying power of $4.4 trillion dollars, in the U.S. alone.
Mastering the skill to tap into the world’s largest buying segment will give you the competitive advantage you need. Dawn Jones shares 7 techniques for bridging the gap and capturing more business.
- Through scientific research, learn how women differ from men in the buying process.
- Overcome the fear of sales.
- Learn to operate with integrity.
- Learn to ask great questions.
- Integrate 4 communication styles.
- Learn to sell to 7 personality types.
- Master the four stages of competency.
Why Women Buy will equip you to stay ahead of your competition and master the art of selling to half the population.
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Author
Dawn Jones
Dawn Jones is an international speaker, corporate trainer and the best-selling author of the Top 7 Personality Challenges. After more than 20 years of corporate and entrepreneurial experience, she knows the secrets to success inside out. As a professional speaker, Dawn is passionate about helping people reach their goals and live their dreams; as well as helping them discover the essentials of communicating for results, building self-esteem, and unlocking their paths to success. Her fast-paced delivery, sprinkled with impacting stories and anecdotes, makes her one of the most stimulating and sought-after speakers in her specialty areas. Dawn addresses eager audiences both LIVE and on audio and DVD. Her corporate travels have taken her to Australia, New Zealand, England, and across North America.
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