Spotify: The Streaming Machine: Music Business
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About this ebook
Spotify has paid more than $9.76 billion in royalties to artists since 2006! Learn how to get your share.
You no longer need a contract with a record label to break into the music business. Thanks to Spotify and other streaming services, you can deliver your music directly to the fans.
Spotify has over 286 million active monthly users and the number keeps growing. As one of the largest music streaming platforms, Spotify connects you to millions of potential fans just waiting to discover your tracks.
The platform also has more than 1.2 million artists trying to capture the attention of music lovers. To stand out and get people to stream your music, you need an effective strategy.
In this book, you'll learn how to grow your fan base and earn more money on Spotify. I'll teach you how to leverage the power of Spotify to get your music heard.
Complete Guide to Earning More Money on Spotify.
If you want to share your music with the world, streaming is the right move. Spotify offers one of the highest pay rates for each stream.
Before you can start earning royalties, you need people to discover and listen to your music, which is exactly what you'll discover in these pages. You'll learn:
- How to succeed on Spotify and get paid for streams
- Proven marketing strategies for growing your fan base
- Paid advertising tactics for instantly gaining listeners
- How to use Spotify analytics to finetune your strategies
- Social media techniques for developing a fan funnel
- Tips for getting your music on popular Spotify playlists
- How to use Spotify promotion tools to gain fans
Find out what it takes to attract fans and keep them engaged. Discover the most common mistakes that artists make and how to avoid them. Stop wasting time searching the Internet for music promotion strategies. Everything that you need is in this guide to the massive streaming platform.
With a combination of good music and the right marketing methods, you can reach more music listeners and start earning income.
★ Why Should You Upload Music to Spotify?
You have a variety of ways to get your music heard but Spotify offers the most potential for earning money and gaining fans.
Spotify commands nearly 50% of the music streaming market. Stats also show that music streaming accounts for 78% of all music consumption. Digital sales and physical CD sales continue to decline while the streaming market grows.
Streaming has completely transformed the music industry. Independent artists and producers can promote their own music and start earning money without signing their lives over to a record company.
You don't need any previous marketing experience. Anyone can learn how to promote their music on Spotify. The real challenge is developing the right marketing strategy to cut through all the digital noise.
✓ I'll give you the steps needed to break out on Spotify and capture more streams.
If you want to uncover the secret to success on the wildly popular streaming platform, order this book today. Start reading to learn how to build a solid streaming machine!
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Book preview
Spotify - Music Marketing Rescue
The Streaming Machine
Using Spotify To Grow Your Music Business
By Thomas Ferriere
http://www.musicmarketingrescue.com
© Copyright 2020 by Thomas Ferriere - All rights reserved.
This document is geared towards providing exact and reliable information in regards to the topic and issue covered. The publication is sold with the idea that the publisher is not required to render accounting, officially permitted, or otherwise, qualified services. If advice is necessary, legal or professional, a practiced individual in the profession should be ordered.
- From a Declaration of Principles which was accepted and approved equally by a Committee of the American Bar Association and a Committee of Publishers and Associations.
In no way is it legal to reproduce, duplicate, or transmit any part of this document in either electronic means or in printed format. Recording of this publication is strictly prohibited and any storage of this document is not allowed unless with written permission from the publisher. All rights reserved.
The information provided herein is stated to be truthful and consistent, in that any liability, in terms of inattention or otherwise, by any usage or abuse of any policies, processes, or directions contained within is the solitary and utter responsibility of the recipient reader. Under no circumstances will any legal responsibility or blame be held against the publisher for any reparation, damages, or monetary loss due to the information herein, either directly or indirectly.
Respective authors own all copyrights not held by the publisher.
The information herein is offered for informational purposes solely, and is universal as so. The presentation of the information is without contract or any type of guarantee assurance.
The trademarks that are used are without any consent, and the publication of the trademark is without permission or backing by the trademark owner. All trademarks and brands within this book are for clarifying purposes only and are the owned by the owners themselves, not affiliated with this document.
Table of Contents
Introduction
Chapter 1: How To Succeed On Spotify
Spotify For Artists
Grab Your Audience For A Minimum Of 30 Seconds
Create Albums With A Lot Of Short Songs
Create Compilations And New Albums With Old Music
Do Not Bank On Going Viral
Engagements Are Critical To Success
End With A Hook In Place Of The Slow Fade Out
Build Your Followers
Don’t Forget About Your Cover Art
Research The Genres
Stay In Touch With Your Distributor Regularly
Develop Your Brand Off Spotify
Self-Promotion Is Critical To Success
Tips To Get On Spotify Curators’ Radar
Pay Attention To Your Metrics And Data On Spotify For Artists
Tips For Getting Your Music On Spotify Playlists
Take Advantage Of Spotify Promotion Tools
Chapter 2: Spotify Marketing 101
Why Spotify?
How To Get Your Music On Spotify Playlists
Get To Know The Spotify For Artists Area
Getting To Know The Analytics Section
Understanding Playlists
Don’t Ignore The Release Radar
Hit The Discover Weekly Playlist
Pitch Your Music
1. Independent Curators
2. Spotify Editorial Playlists
Chapter 3: Facebook Ads For Spotify
Exposure Through Facebook Ads
Facebook Ads Manager
Start By Creating A Facebook Lookalike Audience
Marketing Objective
Ad Set
Placements
Budget And Schedule
Creating The Actual Ad
Tracking Your Facebook Ad
Sending Traffic Directly To Spotify
How To Manage Your Facebook Page After Running Facebook Ads
Link To Spotify
Ask Questions
Upload Images And Video Clips
Share Content
Make Your Posts Simple And Positive
Useful Content Ideas
Show Your Fans That They Matter
Chapter 4: Get More Fans With Social Media
The Foundation Of Your Brand
Developing A Fan Funnel
How The Fans Find You
1. Discovery
2. Engagement
3. Sharing
Treating Your Fans The Right Way
Dealing With The Attention Economy
Social Media Marketing Advice For Musicians
1. Share Your Personality
2.