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BOSS GLAM: The Ultimate Guide to Corporate Glam and Empowerment
BOSS GLAM: The Ultimate Guide to Corporate Glam and Empowerment
BOSS GLAM: The Ultimate Guide to Corporate Glam and Empowerment
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BOSS GLAM: The Ultimate Guide to Corporate Glam and Empowerment

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The book Boss Glam by Beta Golchin is an essential read for any woman who wants to look her best in the workplace or for special occasions. Finding a personal style is something that can be taught, and helps women of all ages feel better about themselves. However, the wide variety of cosmetics and body care brands on the market can be a little overwhelming at times. Boss Glam is an easy read which helps anybody learn how to put their own successful look together and features a number of useful makeup tutorials to suit any face or eye shape.

Beta says: "I want to help women feel more confident about themselves through style and simplified makeup and to show them how to apply makeup and create their own personal style that will help them achieve that. My book and the book's website feature tutorials and techniques to show just how easy it can be to create that polished look which simply oozes power and confidence."

Boss Glam is the ultimate resource for corporate glam and can help any woman create the style they seek, using professional makeup techniques which succeed in the office and for special events. The makeup and style guides are particularly useful for anybody seeking healing for depression or illness, as looking good can help anybody feel better.

The book teaches ways to build quick, simple makeup, hair styling and skin care routines for maximum Day Glam impact, and how to effortlessly move this on to Corporate Evening Glam. Personal outfit styling for professional men and women is also discussed in detail. Many jobs entail business travel, and the art of personal styling for corporate trips is also covered. And, finally, makeup can be therapeutic and used as an art form and for healing. This is particularly the case for individuals going through extreme depressive, postpartum episodes and survivors of terminal illnesses. Beta's book discusses all the ways makeup can be utilised to assist in the healing process.

Beta is a certified life coach and business/IT professional. She has always been passionate about makeup and personal styling and uses this passion to teach other women how to build the individual look that can empower and create business success. Her business provides styling and makeup lessons and services to female corporate executives, business owners, and any woman who doesn't have much spare time. Beta has extensive experience within the personal styling arena and has worked with several top brands in the United States, including Dior and Sephora. She has also worked with large corporations and public bodies, helping ensure the most perfect styling for corporate videos and commercials, alongside providing styling advice and makeup for some of the most well-known public figures in the United States.

Boss Glam teaches any woman the skills and tricks needed to put a stylish look together that can help ensure success in the workplace. The book is an essential guide for busy women who don't take time to consider their appearance. Boss Glam offers simple guidelines to help increase levels of self-care and build confidence and self-awareness using skilful makeup and styling techniques. It really is an essential reference tool for any busy woman looking for useful tips that can help create glamour.
LanguageEnglish
PublisherBookBaby
Release dateAug 25, 2020
ISBN9781772773699
BOSS GLAM: The Ultimate Guide to Corporate Glam and Empowerment

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    Book preview

    BOSS GLAM - Beta Golchin

    Author

    Preface

    I love how Beta wrote Boss Glam in such a holistic way, addressing makeup and style not just as an empowering tool for work and special occasions, but also as an artform and a coping mechanism for anxiety and depression. As an author, beauty coach and a celebrity makeup artist myself, I found her techniques and research into the healing powers of makeup very informative, inspiring and empowering.

    The book came about to help professional women save money and time when getting ready for work. Beta shares her vast product knowledge and techniques with you in the most comprehensive way, and really helps you understand how to use makeup and style to create a better version of yourself. She makes excellent suggestions in work style and beauty tips customized to individual women and men who need help with their corporate image and style, while saving them time and money. Who doesn’t need to save some of those resources knowing how expensive it can be to look polished and put together every day.

    As a celebrity makeup artist with decades of experience working in the entertainment industry in Los Angeles, I am familiar with the types of glamour and images that are required and expected from celebrities on the red carpet. Beta’s makeup style nails Hollywood glam, and I am thrilled that she has made it accessible for every woman to learn and recreate for herself. She gives you the opportunity to learn her techniques through easy to follow tutorials on her book website, www.bossglambook.com, and through her personalized workshops and one of one courses, all of which are explained on her website www.betagolchin.com.

    I travel for work all the time and I am always overwhelmed when it comes to packing for a business trip or work conference. Beta helps you manage your stress by breaking down the essentials needed for your trip while maintaining your professional image abroad. I love how she also shares great styling and grooming tips with her male readers, based on the industries they work in, and the regions and countries they are traveling to.

    We all have had that moment when we’ve been invited out by our coworkers or a client for happy hour after work, and cringe at the traffic on our way home to change and freshen up. Beta’s methods prepare you for that last minute plan and show you how to freshen up your makeup and elevate your work clothes to a bar appropriate night out with a third piece.

    I always say when you feel your best the world responds in kind. It’s not so much how you look that matters but how your look makes you feel. Most of us wake up feeling overwhelmed about what to do to look presentable for work with the little time we have to get ready. Apart from your basic day to day grooming, such as taking a shower or brushing your teeth and hair, having a beauty and skincare ritual that would suit your lifestyle and skin type can be daunting and stressful. Beta helps you simplify that task so that you can walk away feeling more confident and polished for all occasions. We all need a little self-care and self-love to energize and empower ourselves to become better humans both inside and out.

    I am excited that you have decided to embrace the power of Boss Glam in your life and encourage you to have fun with it while empowering yourself along the way!

    Happy Glamming!

    Xoxo

    Charla Miller

    Author of Wonder and Beauty

    Chapter 1

    My Journey into Glam

    Discovering the Power of Style

    Have you ever wondered what all powerful, successful women have in common? Boss Glam lets you in on the secret of dressing for power and workplace success, and provides the insight and education needed to help you create your own personal style, and build the self-confidence needed for career progression.

    I have always been passionate about makeup and style, and have worked within the sector for many years. Boss Glam can help any woman develop the self-confidence needed within the male-dominated workplace. Setting up a regular morning ritual and makeup routine doesn’t need to take a great deal of time. With my help, you’ll learn exactly what look suits your face and figure, and you will quickly adapt to applying the makeup, wardrobe, and hairstyling techniques needed to create your perfect look.

    The techniques and guides offered in Boss Glam are also ideal for any woman who has been through traumatic medical or mental conditions, and wants to begin building her life back with confidence through beauty. Even if you’ve suffered the most serious, life-threatening illness, there are times when you need to get out and face the world. I provide the grooming tips to help you create a look that will help you build back your confidence levels, and win admiration from your friends and acquaintances. The power of makeup and styling cannot be denied, and can help create the look of wellbeing that may have been missing from your life for a while.

    If you struggle to find time for all your essential self-care routines, Boss Glam cuts through all the time-consuming details, and teaches you how to create a simple look using professional makeup, wardrobe, and hair styling techniques that will save you a lot of money too. You’ll also learn about essential skin care routines, packing tips when travelling for business, and how you can effortlessly move your style from workday professionalism to social evening glam, without taking too much time or trouble.

    Boss Glam will also inspire you to consider makeup as an art form, to create and transform yourself into any image you envision, and to use color therapy to enhance moods and create fun and excitement in your life. It will help you appreciate makeup as a conduit for creating personal space and time away from the hustle and bustle of life around you. Applying makeup can be meditational too, helping you to focus on the present moment, and teaching you to let go and indulge in some beauty therapy just for yourself. It has the power that allows you to connect with yourself on a deeper level despite it being viewed as part of a shallow industry.

    I hope you find the insider tips, guidelines, and tutorials useful, which are found on the book website, www.bossglambook.com, and that you can see just how quick and easy it is to create a powerful, polished appearance every day.

    Corporate Glam

    I know that grooming for work every day can be costly for most women. Buying cosmetics and getting your hair and nails done on a regular basis can add up and become very expensive. An interesting study¹ showed how one woman discovered that she spends 15 times more than her husband on personal grooming products and services annually. Another, a high profile founder and CEO of a start-up, felt the pressure to present herself in the best way she could when pitching to raise capital with investors. The disparities in annual grooming expenses between men and women, and how they are treated based on their appearances in business, is astonishing. While this woman in my example had to spend lots of money to look the part of a high-class CEO of her company, her male business partner didn’t seem to have the same kind of pressure to dress up to be taken seriously during their business meetings. Though this man was able to pull off the casual look in a professional setting, for any man reading this, please don't follow his example because dressing up for work is just as important for you too.

    Before I moved to the US, in 2010, I was spending thousands of dollars a year on grooming and keeping up with trends in fashion and makeup. As a student on a budget, I had to save money and couldn’t possibly splurge on things like when I was in Dubai. I ended up teaching myself how to do my own hair, makeup, and nails, and I am so grateful that I did. I wasn’t buying designer labels, but I did have the eye to find dupes for a fraction of their cost, from high street fashion brands and online stores. Learning the Boss Glam techniques that I am sharing with you in this book can help you to save money, and empower you to take charge of your own beauty routine and personal style without breaking your bank.

    When I started working after college, getting ready for work always excited me. I was always imagining what outfit I should wear, and how I should do my hair and makeup that would give me the most confidence to start my day at the office. But my imagination and my reality wasn’t always matched. It took a while before I learned the art of corporate glam. And yes, I say art, because knowing the fine line between too little and too much grooming (or being extra is a better expression for it) makes the difference in how people perceive you at work, and how powerful and confident you feel about yourself while progressing in your career.

    I loved observing what people wore at work. Seeing how they dressed and presented themselves said so much about them. Writing a book that would help present an opportunity for current and future leaders to experience how amazing and empowering it can feel to dress up, and how impactful their exceptional style and appearance could be to their communication, was something that just had to be done. My mission with Boss Glam is to help readers revamp their corporate image to be more professional and polished, while empowering them to put their best dressed self forward in life, every day.

    I decided to choose corporate glam as my niche because I realized that women in the corporate world are the ones with the least time and the most stress when getting ready for work, particularly working moms. When I realized that there were a lot of women struggling with this very concept, I knew I wanted to help empower them via a book; hence, this is why I wrote Boss Glam.

    People really treat you differently when you care about how you present yourself in public. They respect you more when you dress up than when you don’t make any effort. Dressing up shows self-respect, and it tells the world around you that you respect them too, while holding yourself to a certain standard that elevates your confidence and credibility.

    I’ve tried to make style and makeup in this book easy to follow and enjoyable. I created makeup tutorials as a bonus on the book website, www.BossGlamBook.com, to empower women with lessons they can practice, and to save them time when getting ready. I cover a lot in this book, so what you choose to take away from it is up to you.

    What I find truly important is how you incorporate the information I’ve provided, and find that sweet spot between comfortable and presentable. Each individual piece of advice can be used as a consulted reference when finding your own personal style.

    Once you discover the power of transformation, I hope that you can appreciate how it can positively affect your self-confidence and, ultimately, your communication with others in the workplace. Boss Glam can empower you to do more

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