DISADVANTAGES OF SOCIAL NETWORK http://www.everyday-wisdom.com/social-networking.html 1.

WASTE TIME

Time Consuming If this is not your kind of thing, that it would just be a waste of time for you. The key to social networking is that it is supposed to be fun, whether you are just doing it for kicks or clicking around for business purposes. That should be reasonable enough for anyone, but there are those people who don't see the point. For them, it can be a disadvantage.

http://socialnetworking.lovetoknow.com/Advantages_and_Disadvantages_of_S ocial_Networking Time Waster

A Nielsen report explains that social networking can be a big waste of time that sucks 17 percent of our Internet time down the non-productivity drain. While it is true that some of that time is likely spent in making and maintaining important business, social or professional connections, it is also true that it is easy to become distracted and end up spending valuable time on games, chats or other non-related activities. Dorie Clark of the Huffington Post reports Facebook users spend about six hours each month on the site, while social networkers spend three times as much time on those communities as they do on other online activities like email. http://www.saching.com/Articles/Disadvantages-of-Using-Facebook-For-Social-Networking4729.html Waste of time There is also a waste of time when people spend a lot of time on the facebook site. There are many people who try to do their work, but when they switch on the internet, all they start doing is to log onto the sicial networking site like facebook and they end up spending a lot of time on it. This need to be prevented too and there is no better way other than trying to avoid the site. It has been found that almost a majority of the people who visit the facebook site are involved in social gaming activities. This means that the person is spending so much time in the site that there could be a criminal waste of time because of this issue

neglect in our studies 1.http://edudemic.com/2011/07/social-media-education/ 1. Many students rely on the accessibility of information on social media specifically and the web in general to provide answers. That means a reduced focus on learning and retaining information. 2. Students who attempt to multi-task, checking social media sites while studying, show reduced academic performance (http://viralms.com/blog/2011/04/how-social-media-affectsstudents/). Their ability to concentrate on the task at hand is significantly reduced by the distractions that are brought about by YouTube, stumbleupon, Facebook or Twitter. 3. The more time students spend on social sites, the less time they spend socializing in person. Because of the lack of body signals and other nonverbal cues, like tone and inflection, social networking sites are not an adequate replacement for face-to-face communication. Students who spend a great deal of time on social networking are less able to effectively communicate in person. 4. The popularity of social media, and the speed at which information is published, has created a lax attitude towards proper spelling and grammar. The reduces a students ability to effectively write without relying on a computers spell check feature. (source) 5. The degree to which private information is available online and the anonymity the internet seems to provide has made students forget the need to filter the information they post. Many colleges and potential employers investigate an applicants social networking profiles before granting acceptance or interviews. Most students dont constantly evaluate the content theyre publishing online, which can bring about negative consequences months or years down the road.
2. http://news.oneindia.in/2011/08/09/tech-negative-positive-effects-of-facebook-part-1.html Teens who use Facebook more often show more narcissistic tendencies while young adults who have a strong Facebook presence show more signs of other psychological disorders, including antisocial behaviors, mania and aggressive tendencies. Daily overuse of media and technology has a negative effect on the health of all children, preteens and teenagers by making them more prone to anxiety, depression, and other psychological disorders, as well as by making them more susceptible to future health problems. Facebook can be distracting and can negatively impact learning. Studies found that middle school, high school and college students who checked Facebook at least once during a 15-minute study period achieved lower grades.

influence in friends of social network 1 http://hbswk.hbs.edu/item/6185.html

In spite of the cultural and social revolution in the rise of social networking sites such as Facebook and MySpace (and in South Korea, Cyworld), the business viability of these sites remains in question. While many sites are attempting to follow Google and generate revenues from advertising, will advertising be effective? If friends influence the purchases of a user in a social network, it could potentially be a significant source of revenue for the sites and their corporate sponsors. Using a unique data set from Cyworld, this study empirically assesses if friends indeed influence purchases. The answer: It depends. Findings are relevant for social networking sites and large advertisers. Key concepts include:

There is a significant and positive impact of friends' purchases on the purchase probability of a user. However, there are significant differences across users. Specifically, this social effect is zero for 48 percent of the users, negative for 12 percent of the users, and positive for 40 percent of the users. "Moderately connected" users exhibit "keeping up with the Joneses" behavior. On average, this social influence translates into a 5 percent increase in revenues. Highly connected users tend to reduce their purchases of items when they see their friends buying them. This negative social effect reduces the revenue for this group by more than 14 percent. This finding is consistent with the typical fashion cycle wherein opinion leaders or the elite in the fashion industry tend to abandon one type of fashion and adopt the next in order to differentiate themselves from the masses.

2. www.hbs.edu/research/pdf/09-123.pdf

Social networks, such as Facebook and Myspace have witnessed a rapid growth in their membership. Some of these businesses have tried an advertising-based model with very limited success. However, these businesses have not fully explored the power of their members to influence each others behavior. This potential viral or social effect can have significant impact on the success of these companies as well as provide a unique new marketing opportunity for traditional companies. However, this potential is predicated on the assumption that friends influence users behavior. In this study we empirically examine this issue. Specifically we address three questions do friends influence purchases of users in an online social network; which users are more influenced by this social pressure; and can we quantify this social influence in terms of increase in sales and revenue.