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Lauren Harsley

320 Harmon Cove Tower Unit 320 Secaucus, NJ 07094 Tel: 201-317-9210 l.harsley@gmail.com

EDUCATION:
Montclair State University, Montclair, NJ Bachelor of Fine Arts, Graphic Design, concentration in Web and Digital Marketing, 2012 County College of Morris, Randolph, NJ Associates in Applied Science, Graphic Design, 2009

EXPERIENCE:
May 2012-August 2012 Oppenhiemerfunds. NY, NY Creative Design Intern Worked for one of the top investment management companies under the Vice President of Marketing Assisted in the planning and execution of the rebranding of the companys appearance, including logo design, letter heads, business cards, fund packets, in house magazine and in house studio make over Designed full pamphlets and imagery, including iPhone and piggy bank mock up, for retirement fund rebranding and marketing Handled all graphic design work for the yearly sales conference Designed banners and pages for the companys internal and external website September 2009-December 2009 MTV Networks NY, NY Production Assistant Intern Created original marketing pieces for both print and digital advertisement to help promote new products and media programs Under the direction of senior production members, successfully introduced marketing campaigns to promote new television series Assisted in video coding for the MTV LOGO website. Incorporated previously recorded LOGO programming into website with appropriate commercial and products spots in HD format Edited photos for newly encoded HD videos. Grabbed appropriate stills from videos and adjusted them for creative display on website Assisted in various website design; including wireframe mock up for LOGO branded exclusive subsites Worked on promotional material for launching of exclusive web material to correspond with new TV programming Assisted in social media marketing utilizing Twitter, Facebook, and MySpace content including imaging and concept mapping October 2008-October 2012 GAP Inc. Denville, NJ Visual Marketing Associate Assist in mapping and placement of general store displays and promotional material Plan and execute styling strategy to maximize brand image and merchandise. Design window dressings to attract customer awareness and incoming foot traffic Utilize social media outlets such as Facebook and Twitter to market advertising campaigns. Analyze feedback and client reactions to provide input and suggestions to senior management Analyze current fashion trends and design marketing campaigns to generate customer interest Create digital marketing pieces to reflect company brand and mission

KEY SKILLS/ACCOMPLISHMENTS: Effective communicator who is detail-oriented with proven leadership capabilities and analytical
problem solving skills Adept at working independently or as part of a team to deliver results. Strong work ethic; able to effectively multi-task and complete projects within deadline Friendly team player with excellent relationship building skills Enthusiastic and eager to learn; excellent in adapting to new concepts Made Deans List multiple times throughout college career Attend school full time while working over 30+ hours a week Adobe Creative Suite, MAC OSX, XHTML, JAVA, CSS, Microsoft Office, FTP, AfterEffects

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