Weekly Mailer : 901

Rainbow’s Quote’s of
the Week
Title : Trust and corporate social responsibility:
Lessons from India
Skeletons tumbling out of corporate closets over
the past few years have led to a general erosion
of trust in business globally. With this backdrop,
lesson from India are particularly relevant as
Pay no attention to the
businesses seek endorsement as good corporate
critics. Don't even
citizens through corporate social responsibility (CSR) initiatives.
ignore them.
The world over, CSR stems from a commitment to the society in
Samuel Goldwyn
which a business operates. In India, it has been traditionally linked
to spirituality, while respect in the corporate world has been
treated on a par with the bottom line. As the need for CSR finds
wider recognition, it is worth examining the Indian foundation for
trust.
Author(s) : Prema Sagar Student’s Work Of The Week

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