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The

people’s
court Costco
21
Food Court:
25 years
of serving
up value
-ARCHs6OLs.O

Special Section:
Outdoor living 40
#ARTOONCONTESTWINNERS 35 0ASSOVERAT#OSTCO 44 !MERICAN%XPRESSREBATES
JANUARY 2009 The Costco Connection 1
57
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USp02_ads.indd 1 2/6/09 10:29:46 AM


MARCH 2009sVol. s.O. 3

®
A lifestyle magazine for Costco members

Cover story
C PAGE 21 DEPARTMENTS

Order in the court


COSTCO’S FOOD COURTS began as a humble served, more selections and the price of
5

7
Front End
By Ginnie Roeglin and
David W. Fuller
Dialogue
hot dog cart 25 years ago, selling a hot dog that hot dog and soda hasn’t changed. Letters from our readers
and a soft drink for $1.50. Now? Millions BY DAVID WIGHT Fresh Views
9 Brain food for
the entrepreneur
Consumer Connection
11 By David Horowitz
Financial Connection
13 By Suze Orman
Debate
14 Should animals have the
same rights as people?
Member Connection
64 Odds and ends from
Costco members

INSIDE COSTCO
Costco Travel service
51
16 Survivor Corps 40 Special Section:
Outdoor Living
A cruise on the Paul
Gauguin is an exquisite way
Costco member Jerry White
lost his leg, and found a cause. s Bird and butterfly gardens to experience Tahiti.
BY RALPH GRIZZLE
BY WILL FIFIELD s Backyard makeovers
s Rose-care tips The check’s in the mail
19 Sucess or bust
s Stone-tabletop care
57 Costco American Express
Warren Tracy’s Busted Knuckle
Garage began as a dream—literally.
s Vertical gardening rebates are here!
BY WILL FIFIELD
"94&/34%2*/.%3
Buying Smart:
27 Book Pick: The God of Small Things
44 Passover meals 58 Special Events
Award-winning Indian screenwriter This annual Jewish celebration
Dazzling deals for limited
Arundhati Roy’s 1997 novel of life in includes a variety of tasty times in the warehouses.
India. Plus three other Pennie Picks. traditional dishes. BY PAT VOLCHOK
"96!,%2)%29!. BY LISA ALCALAY KLUG
ALSO
29 Lawyer-ish spoken here
Nolo Press aims to make
45 Germ-free kitchen
Make sure your cooking
60 What’s New
legalese easy to understand. center is clean and healthy. 62 Special Events
BY PETER MALCOLM 63 Costco Services Update
49 Large-scale success
31 Cinderella hamster story?
Disney artist Mark Walton’s voice-
Belly Fat Cure participants
and Q&A with the man MEMBER SE R VICE :
over for Rhino the hamster became behind the diet. 1-800-774-2678
the hit of Bolt. Plus, the star of BY JORGE CRUISE
Twilight speaks.
"93#/4434%)."%2'!.$*2%.4),,9

35 Cartoon contest winners


The entries were many, the Busted Knuckle
talent overflowing, in the first Garage owner
Costco cartoon contest. Warren Tracy
19
COVER AND/CONTENTS ILLUSTRATION:
STEVE BJORKMAN; WARREN TRACY
PHOTO: M. JENNIFER CHANDLER;
BOLT ART: © DISNEY
Rhino, the
surprise
hero of Bolt
31

USp03_Contents_R2.indd 3 2/12/09 1:31:42 PM


2%
You could be earning an annual

REWARD
AT COSTCO!

Costco Executive Members enjoy an


annual 2% Reward (up to $500) on qualified
Costco purchases, as well as additional
benefits and greater discounts on our suite
of Costco services, including Travel.
To upgrade to Executive Membership,
stop by the membership counter
or call 1-800-220-6000. 09EX0507 12/08

USp04_ads_R1.indd 1 2/16/09 11:29:33 AM


FRONTend
®

PUBLISHER Ginnie Roeglin


EDITOR David W. Fuller 425-313-8510 dfuller@costco.com from the publisher’s desk
EDITORIAL DIRECTOR Anita Thompson 425-313-6442
athompson@costco.com Ginnie Roeglin
MANAGING EDITOR MANAGING EDITOR
MAGAZINES BOOKS
T. Foster Jones 425-313-6748 Tim Talevich 425-313-6759
Tod.Jones@costco.com ttalevich@costco.com
THE RENEWAL OF SPRING seems to bring out the gar-
ONLINE EDITOR dener in most everyone. To help you get started, we’ve
David Wight David.Wight@costco.com included a special Outdoor Living section in this issue.
ASSOCIATE EDITORS Beginning on page 40, you’ll find suggestions on which
Lorelle Gilpin, Ottawa 613-221-2009 Lorelle.Gilpin@costco.com
Sue Knowles, London 011-44-1923-213113 sknowles@costco.co.uk flowers and shrubs to plant to attract birds and butterflies,
Raymond Kyunghwan Kim, Seoul 82-2-2630-2703 khkim@costcokr.com tips for growing beautiful roses and ideas for planting a ver-
ASSISTANT EDITORS tical garden. You’ll also find a variety of patio furniture, Ginnie Roeglin is Senior Vice
Stephanie E. Ponder, Seattle sponder@costco.com
Jessica Jihye Han, Seoul jhhan@costcokr.com greenhouses, sheds, awnings and lawn-care items available President, E-Commerce and
REPORTERS in our warehouses and on Costco.com. Publishing, and Publisher of
Will Fifield wfifield@costco.com Preparations may already be under way by our mem- The Costco Connection.
Steve Fisher Steve.Fisher@costco.com
COPY EDITOR Miriam Bulmer bers who will celebrate the annual eight-day festival of
CONTRIBUTORS Passover next month. Our warehouses and Costco.com carry a wide selection of foods that
Rhonda Abrams, Jorge Cruise, Ralph Grizzle, Susan Hirshorn, are kosher for Passover, as several members attest in our story on page 44. New to our Web
David Horowitz, Lisa Alcalay Klug, Laura Langston, Peter Malcom,
Suze Orman, James Podolny, J. Rentilly, Valerie Ryan, site this spring is our International Grocery, where you will find an assortment of case
Scott Steinberg, Pat Volchok quantities of your favorite kosher, Asian, Hispanic, Indian and organic foods.
ART DIRECTOR Doris Winters dwinters@costco.com Speaking of food, how are you doing with that New Year’s resolution? Fitness expert
ASSOCIATE ART DIRECTOR Lory Williams lwilliams@costco.com
Jorge Cruise is back for an update on his fitness challenge to Costco members. Nearly
GRAPHIC DESIGNERS
Ken Broman, Bill Carlson, Susan Detlor, Chris Rusnak, 200,000 Costco members have downloaded Jorge’s free Belly Fat Cure report (see page 49
David Schneider, Dawna Tessier, Brenda Tradii for more details and how to download the report). Many members have already reported
PRODUCTION MANAGER Pam Sather psather@costco.com success in just the first few weeks of the program.
ASSISTANT PRODUCTION MANAGER
Antolin Matsuda amatsuda@costco.com
At Costco, we try to surprise our members with great values on unexpected items in
PRODUCTION SUPERVISOR what we often refer to as the “treasure hunt.” Cynthia Glaser, vice president of Special
Elaine Emond, Ottawa elaine.emond@costco.com Events, and her team of buyers are constantly looking for new and exciting items that they
COLOR TECHNICIAN MaryAnne Robbers mrobbers@costco.com can bring to our warehouses for a limited time. On page 58, Pat Volchok tells the inside
ADVERTISING MANAGER
Jane Klein Shucklin 425-313-8277 jshucklin@costco.com
story about our Special Events program.
ASSISTANT ADVERTISING MANAGER Finally, watch your mailbox for our latest coupon book filled with savings on a variety
Kathi Tipper-Holgersen 425-313-6581 ktipper@costco.com of food and non-food items available at our warehouses and Costco.com. C
ADVERTISING COORDINATORS
Melanie Woods, Seattle 425-313-2558 mwoods@costco.com
Deborah Lipman, London 011-44-1923-830481 dlipman@costco.co.uk
Leah Clement, Ottawa 613-221-2383 Leah.Clement@costco.com
SENIOR ADVERTISING PROJECT MANAGER
from the editor’s desk
Steve Trump strump@costco.com
ADVERTISING / PROMOTION COPYWRITER David W. Fuller
Bill Urlevich
NATIONAL ADVERTISING OFFICES
John McCarthy & Associates THERE ARE MANY GOOD ways to characterize
2683 Grandoaks Drive
Westlake Village, California 91381 Costco, but I believe the best of them all may be as a
John McCarthy, 818-706-8066, company based on fairness. One of the best illustrations
BUSINESS MANAGER
Janet Burgess
of that is our Food Court, where we have, in a quiet yet
CIRCULATION MANAGER somehow audacious way, been offering a hot dog and a
Rossie Cruz 425-313-6715 rcruz@costco.com soft drink for the same price—$1.50—since 1985. Our
CIRCULATION / EDITORIAL ASSISTANT David W. Fuller is Assistant article on page 21 goes into some of the details of how
Dorothy Strakele 425-313-6899 connection@costco.com
ADMINISTRATIVE ASSISTANT Vice President, Publishing, and we have been able to do that. I want to comment on why
D. Ted Harris 425-313-2937 dtharris@costco.com Editor of The Costco Connection. we want to do that.
Holding a price that steady for that long sends a
COSTCO WHOLESALE clear message about what is possible when you decide to operate your business model on
P.O. Box 34088, Seattle, WA 98124-1088
999 Lake Drive, Issaquah, Washington 98027 a “cost plus” basis, instead of a “what the market will bear” basis. The “cost plus”
Fax: 425-313-6718 approach is based on the idea that a business can operate on a fair markup and still pay
E-mail: connection@costco.com
For information on warehouse hours and more: all of its bills; pricing is determined by carefully examining true costs, and profits are
1-800-774-2678 or visit Costco.com maintained by stringently controlling costs.
“Cost plus” is a world away from the “what the market will bear” approach, which is
based on upping prices until they reach the customer’s pushback point; that has little to
do with the concept of fairness.
The Costco Connection is published by Costco Wholesale. All
What is interesting about a company that strives to operate by being fair to all is
editorial material, including editorial comments, opinion and state- what can be accomplished when people (customers, suppliers, employees, shareholders,
ments of fact appearing in this publication, represents the views of the community at large) believe they are getting a fair deal. For starters, the work, the
the respective authors and does not necessarily carry the endorse-
ment of Costco Wholesale or its officers. Information in The Costco products and the prices stand on their own. No need to lavish time and money on toot-
Connection is gathered from sources considered to be reliable, but ing your own horn, no need to find elaborate ways to disguise price hikes, no need to be
the accuracy of all information cannot be guaranteed. The publica-
tion of any advertisements is not to be construed as an endorse-
anything but transparent, to use a voguish word.
ment of the product or service offered unless it is specifically stated Maybe it’s a lot to ask of a simple hot dog, to have it carry such an important mes-
in the ad that there is such approval or endorsement. Products sage. Fortunately, the dog gets quite a bit of help from throughout Costco’s operations all
advertised may not be available at all locations at the time of pub-
lication. Publishing offices are located at 999 Lake Drive, Issaquah,
over the world, where dedication to fairness is a daily practice.
WA 98027. Copyright © 2009 Costco Wholesale. But, let’s face it: A huge dog and a soda for a buck-fifty? Man! C
MARCH 2009 The Costco Connection 5

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WAREHOUSE/COSTCO.COM

USp06_ads.indd 1 2/6/09 10:30:49 AM


DIALOGUEletters

Belly up to the
(ice cream) bar Subscription
We often eat lunch at the
Food Court, and always remi-
nisce about the wonderful nutty
changes
bars (ice cream bars dipped in
chocolate and nuts), which are You’ve changed ...
no longer served. They were the For subscription address changes or to stop
best, and the best buy in town! receiving the print edition of The Costco

BRAND X PICTURES/RF
If they weren’t profitable, Connection, send an e-mail with the code
the price could have been raised directly above your name, and your name,
a dollar and still would be address, city, state and zip as they appear on
a bargain. the mailing address area on the magazine, and
Doug Fisher your change/request to subscription@costco.
com, or mail to: Subscription Dept., P.O. Box
Sublimity, Oregon
Debate goes on 34088, Seattle, WA 98124-1088. Be sure to
include your Costco membership number.
In response to the February Costco members will be glad to know that
Debate, “Should dating co-workers the ice cream bars are coming back to all Costco Subscribe to our
sign a ‘love contract’?” locations in April—and the price remains Online Edition
unchanged at $1.50. To subscribe to the Online Edition, an
NO. Any contract that is not upheld or For the full story on Costco Food Courts, see electronic replica of The Costco Connection,
enforced is useless, and in a “politically cor- this month’s cover story on page 21.—Ed. go to Costco.com and enter your e-mail
rect” society this will never fly. address where you see “Sign up to receive
Madeleine Fratello A novel approach offers.” Each week you’ll receive product
Smithtown, New York After reading the article and favorite book news, special offers and a link to the Online
Edition. Costco does not sell or share
lists by some of your book buyers [“Book
members’ e-mail addresses.
YES. Employee guidelines are necessary to Table Fable,” November 2008], I want to thank
the workplace. Relationships have the poten- the young lady [book buyer Pennie Clark Reader survey
tial to affect both employees’ performance. Ianniciello] who recommended Wallace Please take a moment to com-
Having clear, concise directives in writing Stegner’s Angle of Repose. What a great read! I plete our anonymous member
may avoid a difficult situation. love discovering new (to me) authors and information survey. Just go to Costco.com and
Sandra Levenson then devouring their works. I am very grateful search “Connection.” Click “Reader Survey” on
Souderton, Pennsylvania that you published her ideas. the welcome page. Upon completion, you will
have the option to enter a drawing for a $100
Teresa Quinkert
Costco Cash card.
New Albany, Indiana
Odds and ends
The Connection is Praise for David
flippin’ great! Murdock
While reading the latest edition of The I enjoyed the article to a teenage boy, and I glued and
Connection, I realized I wasn’t flipping to the on David Murdock, the painted on the inside of the form. I
back of the magazine to finish articles. What a owner of Dole [“Let’s eat had so much fun making it. I am so
unique concept! I read a lot of magazines and right,” January 2009], and glad that she took this a few
newspapers and find I’m constantly flipping I’m glad he is encouraging steps further, and it is considered
towards the back to finish an article. Once fin- people to eat wholesome, real
r art.
ished I have to find where I was to continue low-fat foods. My daughter Nancy Jones
through the issue. It is annoying and slows me doesn’t eat meat, eggs or Murrieta, California
down. Thank you for the thoughtful layout dairy products, and I’m try-
and interesting articles. ing to eat better myself, so I The “dish” on green
T
Cathy Mugford always keep an eye out for I purchased some of the
Tacoma, Washington new vegan foods when I’m environmentally
e friendly items
at Costco. featured in your article [Buying Smart:
Katie Moore “Soap Dish,” February 2009], and I couldn’t
Have something to say? Baltimore, Maryland be happier. Prior to discovering these prod-
Readers are encouraged to submit letters ucts, I had bought several other so-called eco-
to our editors on any topic or issue covered Some body out there likes us minded products, only to find out that they
in The Connection. Please include your I loved the [Member Connection] article weren’t what they claimed to be. Hopefully,
full name and phone number or address. regarding artist Tehila Eisenstat and the pic- your article will save others from making the
Send all letters to: Dialogue, The Costco tures of the swim forms that were painted [“A same frustrating mistakes. I am so thankful
Connection, P.O. Box 34088, Seattle, WA body of art,” January 2009]. About five years that Kirkland Signature chooses to make
98124-1088; fax to (425) 313-6718; or ago I bought a bathing suit at Costco, and responsible products that are also affordable
e-mail to dialogue@costco.com. The made a collage for my son with the form. I and effective.
editors reserve the right to edit letters used gold glue and lots of pictures from vari- Chris Hofer
for publication. ous magazines about things that were relevant Maple Valley, Washington
MARCH 2009 The Costco Connection 7

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WAREHOUSE/COSTCO.COM

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FRESHviews

R H O N D A A B R A M S : S T R A T E G I E S
tising, whether it’s print, TV or radio, every media
Rhonda Abrams is outlet has unsold space they sometimes sell to
president of The Planning smaller advertisers at a fraction of the regular
Shop, a publisher of books price. A company I know got nationwide remnant
for entrepreneurs (www.
ads on CNN for only $500. In this economic envi-
ronment, ask for deals!
Survival of
planningshop.com).
E-mail newsletters. Web-based services the fittest
with pre-formatted templates that maintain your SOME ECONOMISTS are cry-

Get out there


list and do all of the technical work for you (ex- ing, “The sky is falling,” while
cept writing a few paragraphs) are a cheap, easy others are focusing on blue
way to regularly remind customers and referral skies ahead. Bestselling
THE ECONOMY is bad and going to stay that way sources of your value. author, economic forecaster
for a while. If you run a business, what are you Advertise on specialty items. Keep your and Costco member Harry S.
going to do? There’s a long-recognized rule: In bad name in front of current customers by giving Dent Jr. does both.
In his new book, The
economic times, companies that maintain their small, inexpensive gifts with your name printed on
Great Depression Ahead:
marketing come out healthier than companies them. It’s an ad perceived as a gift. How to Prosper in the Crash
that cut back their marketing. Offer samples. Typically the one thing you Following the Greatest Boom
But budgets are tight, so you have to market can most afford to give away is your own product in History (available at select
smarter. There’s a common misperception that or service. Sampling applies not just to food items warehouses and Costco.com),
marketing equals advertising. But marketing is or trial versions of software but also to limited Dent explains how to weather
much more than that. In my new book, Successful free offers of your services or other products. the current financial storm.
Dent’s financial prognosti-
Marketing: Secrets & Strategies, I cover the entire Remember, when times are tough, smart busi-
cations have proven accurate.
range of marketing tactics available for small and nesses look for every advantage. So get out there He predicted the great boom of
new companies. In particular, I focus on those and market, market, market! C the 1990s and Japan’s down-
marketing tactics that are most affordable. turn in the late 1980s, and, in
Here are a few key affordable marketing tricks Rhonda Abrams’ newest book is Successful Market- 1992, foretold a global depres-
taken from my book. ing: Secrets & Strategies. Register for Rhonda’s free sion that would begin in 2008.
Tighten your target market. Smaller, high- business tips at www.planningshop.com. Copyright “This downturn is going
to be deeper and last longer
ly targeted marketing options are far cheaper— Rhonda Abrams 2009.
than most think,” says Dent.
and often more effective—than tactics that will
“The businesses that get
reach a larger audience. Let’s say you’re selling focused, lean and mean early
a new kind of baby product. Exhibit at a local or More in archives on will gain market share
state meeting instead of a national conference of On Costco.com, enter “connection.” from this survival-of-the-fittest
pediatricians; advertise in a local publication just At Online Edition, search process. There are very spe-
for parents instead of the regional newspaper. “Rhonda Abrams.” cific actions you can take.”
Ask for “remnant space.” If you are adver- Among them are:

s Defer capital expenditures


and loans until the worst

Collections made easier of the downturn, when


assets and real estate will
be much cheaper and
By Leonard Sklar interest rates lower.
ARE CUSTOMERS SLOW in paying you or not
paying at all? Here are some ways to collect more of
s Identify the parts of your
business that you want to
what is owed to you. grow long-term, and sell or
s A collection phone call is 10 times more pro- close everything else to cre-
ductive than another billing statement. ate capital and cash flow.
s Call frequently. Calling once or twice a week s Pay off high-interest loans
is not harassment and is far more effective than and refinance in the down-
PHOTODISC

monthly calls or invoices. turn at lower rates to be


s When you call, always ask for payment in full, more creditworthy.
sent today. If you have to negotiate, it’s best to start
from the strongest position. you will mark it on the calendar three days from
s Choose fixed-rate loans
into late 2010, or later, that
s If your customer is vague and offers to send that date to let him or her know you’ll be looking switch to variable rates
“a payment” or “something on the account,” tell the for the check. from there on, saving
customer, “That’s great, but we need to have a spe- s If you get no cooperation, say that you hate refinancing cost s.
cific amount on a specific date.” Then, ask for half
now and the balance in two weeks.
to turn the account over to collections, but you
may have no choice. That tends to focus your
s Protect your personal
assets from lawsuits
s If you agree to accept multiple payments, ask debtor’s mind. C through trusts and variable
for postdated checks to be sent now, along with the annuities where possible.
first check. Leonard Sklar (lenwriter@aol.com), a Costco As Dent says in the
s Offer a discount for PIF—payment in full—today. member in Redwood Shores, California, is a col- book’s prologue, “Best of suc-
s When you get a promise to pay, confirm the lections consultant, trainer and author of The cess to you in the great crash
amount and when it will be sent. Tell the customer Check Is Not in the Mail (Baroque, 1991). and depression ahead!” C

MARCH 2009 The Costco Connection 9

USp09_FreshViews_R1.indd 9 2/10/09 3:57:47 PM


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CONSUMERconnection

Also: Ask David


N Car booster
Horowitz
An (Internet)
seat safety
N Credit limits
WE PURCHASED an HDTV,
[not at Costco] and paid for
installation, which [we

taxing question
were told] would be $50. On
delivery day they said it
would cost $100! Once they
arrived the TV didn’t fit our
cabinet because of [a fea-
MANY PEOPLE shop online to avoid crowds and that fits your child’s age and size, is correctly installed, ture] that wasn’t shown in
sidestep state sales taxes. Under a 1992 U.S. Supreme fits well in your vehicle and can be used properly the specs. They took it back
Court ruling, only businesses with a “physical pres- every time you drive. Parents buying a new booster for replacement with a dif-
ence” in a state, such as an office or retail outlet, must seat should try it out in their car and see how the seat ferent brand that should fit.
collect sales tax on products sold within that state. belt fits on their child. But when they came back
But those tax breaks are starting to slip away, as they didn’t install it prop-
state governments are looking for ways to pad their New credit limits erly, and it didn’t work. I
budgets by collecting the money on Internet sales. Experts at MarketWatch.com, a financial and also had to pay my cabinet-
Companies that do business online only, offering investment Web site, are predicting that credit-card maker to dismantle the cab-
sales-tax-free shopping, are beginning to worry. New issuers will scale back more than $2 trillion in avail- inet for installation each
York, one of the most aggressive tax-collecting states, able credit over the next 18 months, to protect against time. I want a proper instal-
was recently sued by Seattle-based Amazon.com defaults. The action will certainly lation and reimbursement
over a new requirement that Web retailers must col- put more pressure on people for the additional costs!
lect taxes on shipments to New York residents, even already struggling to get by. Belle
if the seller is located elsewhere. The court found in With job losses in most key Dana Point, CA
favor of New York, leaving Amazon on the hook to states, cutting credit will put an
charge sales tax. unprecedented squeeze on many DOCUMENT ALL of the sale,
Where does that leave you, the consumer? consumers. A credit reduc- delivery and cabinet costs.
Although it could take years to achieve a consensus tion on those who may Outline them in writ-
among the states to reach any kind of standardiza- have a $2,000 credit line ing, including the
tion process of taxing Internet sales, with those same and are borrowing up to problems you’ve had
states looking for anything to fill budget shortfalls, the limit on an ongoing with sales reps and
you could see more of them lining up to enforce a basis could have a severe installers. Call the
state-by-state New York–style model sooner rather impact. Worse, some manager of that
than later. cuts are coming with- store and arrange to
out warning, reducing talk in person.
Car booster seat safety the credit line below If they don’t make
The law says you should buckle up children. For the current balance themselves avail-
younger children up to 40 pounds, the government and forcing the card- able, send a letter,
recommends car seats. With or without a seat, all chil- holder into a penalty. with the outline, to
dren should ride in the back seat until age 13. Be aware! Keep an the company’s CEO at
The government recommends booster seats for eye on your disclosures national headquarters. Let
children over 40 pounds until they are 8 years old or and credit-card state- them know that if you do
4 feet 9 inches tall. Booster seats are typically used by ments to see if your limit not get a response you will
children between the ages of 4 and 8. has been cut. Then, take consider taking the store
Booster seats are designed to raise the child so whatever steps necessary manager to small claims
that the lap and shoulder seat belts fit properly. to make sure you do not court.
High-back and backless booster seats are available. go over the limit. C Update: Belle informed
They do not come with harness straps but are used me that, after she contacted
with the lap and shoulder seat belts in your vehicle, the company’s national head-
the same way an adult rides. This design guides the AMY CANTRELL quarters, everything was
belts across a child’s lower hips and mid-shoulders David Horowitz is a leading consumer advocate. taken care of, including a
instead of the abdomen to protect the more vulner- His “Fight Back!” commentaries are heard daily on personal apology from the
able liver and spleen from injuries. the Jones Radio Network. For stations and times, store!—DH
Not all booster seats are the same. No one seat is check the radio page at www.fightback.com.
the best or safest. A higher price does not mean the © 2009 FIGHT BACK! INC. ALL RIGHTS RESERVED.
seat is safer or easier to use. The best seat is the one
Do you have a question for David?
More in archives Just log on to www.fightback.com and “Ask David.” He will personally respond
On Costco.com, enter “connection.” to your problem if you follow the instructions printed on his Web site. (Costco
At Online Edition, search members receive a rebate off the normal fee.) Questions and answers of the greatest
“David Horowitz.” interest to Costco members will be used in this column with the permission of the
contributor and will be posted on www.fightback.com.
MARCH 2009 The Costco Connection 11

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USp12_ads.indd 1 2/6/09 10:32:22 AM


FINANCIALconnection

Where to stash
the 401(k) Also:
N Credit-card rates
N Credit-union
coverage
By Suze Orman
When I retired from the Veterans Adminis- defaulted or paid late. Is there anything we
tration, I left my employer-matching-contri- can do to get the company to lower the rate?
bution account in place. I went to another —P. Manley
employer and started an employer-con-
e Independence, MO
ttributed 401(k) account. Now I am with
a new employer that does not have a com- WELCOME TO THE new reality of credit cards.
pany-matching contribution. I will be 70½ in Because of the financial crisis, the recession and the
February and will need to remove my money rising unemployment rate, credit-card companies
totaling approximately $40,000. Where do I have realized there’s a big risk that even good clients
need to place this money? like you might run into trouble continuing to pay
—A. Garcia their bills. The big danger sign is if you are paying
MARC ROYCE

Los Angeles, CA only the minimum amount due each month or if


your balance is growing even if your payments are
FIRST, A FEW things about required minimum dis- on time. Credit-card companies interpret that as
tributions (RMDs). The general rule is that you meaning you are already stretched thin and could

Ask Suze
must start taking RMDs by April 1 of the year after have problems if your business runs into recession
you turn 70½. If you are still working past age 70½ trouble. So, in their infinite wisdom, they jack up
you don’t need to start RMDs from a 401(k) until your interest rate because you are now a bigger risk.
Orman you retire, though IRA RMDS are required.
But here’s another twist: In December 2008
Congress passed a law that suspends RMDs for
I know you did nothing different. The problem
is that the credit-card companies changed the rules
on you. It is going to be tough to get a better rate. To
Send your personal- 2009; if you don’t need the money to live on, the IRS boost your odds of working out a deal, first make it
finance questions to: is not going to insist that you take any RMDs in a priority to reduce the balance on your card. Then,
Q&A with Suze Orman 2009. So for a multitude of reasons you may not assuming you have a FICO credit score of at least
need to take RMDs this year from your 401(k). 760, call up the card company, point out that you
The Costco Connection
Now, that said, if you are asking what to do have indeed shored up your account and see if they
P.O. Box 34088 because an ex-employer is forcing you to quit the will be reasonable about reducing the rate.
Seattle, WA 98124-1088, 401(k), then a smart move is to roll over your 401(k)
account into what is called an IRA rollover at a dis- I’m 65. I have some money in a local credit
or fax to (425) 313-6718
count brokerage or no-load mutual fund company. union. This credit union is not insured by the
or e-mail to There’s no tax bill when you do a rollover, and rather FDIC. Would you consider my money safe?
suze@costco.com. than be confined to the investment choices offered —G. Harrington
Please include inside a 401(k) you can pick and choose the best Coronado, CA
investments for your goals.
“Suze Orman Q&A” Because of your age the bulk of your assets LET’S BE clear here: Credit unions have never been
in the subject line. belong in low-risk cash, bonds or bank certificates insured by the FDIC. But they can have the same
Suze will answer of deposit. You may want to keep a small portion, level of federal insurance if they participate in the
maybe 10 percent or so, invested in high-yielding National Credit Union Share Insurance Fund
selected questions
dividend-paying stocks or exchange-traded funds (NCUSIF), which is run by the National Credit
in this bimonthly column. (ETFs), where the dividend is safe, so a portion of Union Administration (NCUA). The NCUSIF works
She regrets that your portfolio has the chance for inflation-beating just like FDIC bank insurance: Your money is backed
unpublished questions
gains. Be careful, though. Money that you will need by the full faith and credit of the U.S. government.
in less than five to 10 years does not belong in the So check to see if your credit union is insured by
cannot be answered stock market. the NCUA. You can ask customer service or check a
individually. recent statement (the NCUA logo is typically promi-
My husband has a credit card for his small nently displayed). Or you can check online at www.
business. The issuer doubled the card’s inter- ncua.gov/indexdata1.html.
Suze Orman’s TV est rate, then doubled it again. We’ve never You also need to understand the limits of
show airs Saturday NCUSIF coverage. In 2009 the general rule is
nights on CNBC. Suze $250,000 per person per credit union, though you
can be contacted at
More in archives
On Costco.com, enter “connection.” can have more coverage depending on the types of
www.suzeorman.com. accounts you have. The $250,000 is just for 2009; it
At Online Edition, search
“financial connection.” will revert to $100,000 next year unless Congress acts
to extend the current higher level of insurance. C
MARCH 2009 The Costco Connection 13

USp13_SuzeOrman.indd 13 2/6/09 10:33:21 AM


INFORMEDdebate

YES

JUPITER IMAGES/DYNAMIC GRAPHICS/PHOTODISC/CHRIS A RUSNAK


from members:

Ricardo Castro
San Antonio, TX
Animals cannot talk or
take care of themselves
so someody has to treat
them not as possessions
but as members of the
family.

Alaina Nudell
Tinton Falls, NJ
As humans, we too
are animals and need
to be the voice for the
rights of those that can’t
speak for themselves.

David Morris
Arvada, CO
Animals are living and
breathing creatures
as much as humans
are. They have beating
hearts and deserve to
be treated well.

Should animals NO
have the same from members:

BJ Dillard

rights as people?
Greenville, SC
Although it would be
very interesting if animals
started voting or paying
ANIMAL LAW is now taught in 100 out of 180 law schools in the United taxes, I do not think they
States, and animal rights has been dubbed “the new morality” by Robert should be given similar
rights as people.
Garner, author of the book Animals, politics and morality. In June 2008,
Spain became the first country to give human-type rights to Great Apes.
Matthew Rincon
Animal rights advocates say that animals’ basic interests should be given Ontario, CA
the same consideration as human beings’ similar interests. They believe ani- I believe that animals
mals should no longer be regarded as property, or used as food, clothing, are unable to make
moral choices, there-
research subjects, or entertainment, but should instead be viewed as legal fore cannot have the
persons and members of the moral community. same rights as humans.
Critics argue that since animals are unable to make moral choices they
should not be regarded as possessors of rights. There is nothing inherently
wrong with using animals as resources, they add, so long as they do not Vicki Metz
suffer as a result.What do you think? Arvada, CO
There are still many
people whose rights are
Find out more about this topic on the Web: not being protected. We
sWWWREUTERSCOMARTICLESCIENCE.EWSID53, need to take better care
sHTTPANIMALETHICSBLOGSPOTCOMLEGAL RIGHTS FOR ANIMALSHTML of people first.
sWWWOPPOSINGVIEWSCOMARGUMENTSWHY ANIMAL RIGHTS DON T EXIST

14 The Costco Connection MARCH 2009


from experts in the field: FEBRUARY DEBATE UPDATE:
Should dating co-workers
Matt Prescott is director of corporate affairs for People for sign a love contract?
the Ethical Treatment of Animals (PETA; WWWPETAORG).
DID YOU KNOW THAT mother hens cluck softly to their chicks that
are still in their shells, that cows not only solve problems but also enjoy
YES
the challenge and become excited when they find a solution and that
36%
sheep can recognize and remember as many as 50 faces for up to two NO
years? It seems that every week we learn more about who, rather than 64%
what, animals are.
Of course, anyone who has ever lived with a dog or cat already knows that they are unique Percentage reflects votes
individuals who feel joy and pain and can be frightened or sad. So, how is it that animals are received by February 11, 2009.
still often treated as nothing more than property or machines? Chickens are crammed into
tiny, filthy cages, unable to stretch their wings. Minks, raccoons and other animals spend their
lives pacing in a tight circle in a tiny wire box before finally being painfully electrocuted or JANUARY DEBATE RESULTS:
sometimes skinned alive for their fur. Even man’s best friend is often chained up like an old Is there intelligent life
bicycle in the back yard. elsewhere in the universe?
Not long ago, child labor, human slavery and the oppression of women were all legal, YES: 86% NO: 14%
approved practices right here in our own “enlightened” country. Some people honestly thought Percentage reflects votes
that other people’s interests didn’t matter. Though there was resistance, we amended our way received by January 31, 2009.
of thinking and changed how we related to those others. Today, we are horrified at what, just a
few generations ago, was considered acceptable. The time has now come for us to examine our
treatment of animals.
Fortunately, no real sacrifice is required to consider animals’ interests. Making kind choices
can mean eating a tasty vegetarian dish instead of one containing part of an abused chicken,
buying shampoo that hasn’t been tested on rabbits’ eyes and keeping warm with clothing made
from natural non-animal fibers or synthetics instead of from fur, leather or wool. For every
cruel choice, there is a compassionate alternative if we just look.
Change is sometimes difficult. But in a country that values justice, we owe it to ourselves
to continue learning and expanding our sphere of respect for others who are not exactly like
us but who still deserve to be protected from exploitation. It’s not about radical change—it’s
about basic human decency. C

from experts in the field:


David Martosko is director of research at the Center for
Consumer Freedom (WWWCONSUMERFREEDOMCOM).
THE ANIMAL RIGHTS PHILOSOPHY boils down to one simple
concept: Your life, and the lives of your spouse and children, have no
more moral value than an animal’s. None of us is more special than a
cow, a chicken, a goldfish or a lab rat. So why shouldn’t animals expect
the same rights that you enjoy?
There’s nothing wrong with choosing tofu over chicken. And if you
don’t hunt or fish, it’s nobody’s business but your own. Want to wear vinyl instead of leather?
That’s your choice. But others should have the freedom to make the exact opposite decision.
When we use animals for food, medical research, entertainment or clothing, we should
always treat them well. But the idea of animal rights isn’t about treating a cow with kindness
before you turn it into hamburger. It’s about taking the choice to eat hamburger away.
Groups such as People for the Ethical Treatment of Animals and the Humane Society of
the United States are in favor of animal rights. They argue against any use of animals whatso-
ever, for any purpose, no matter how responsible or gentle.
Extending human rights to animals would require societal changes on a massive scale. For
starters, a vegetarian diet wouldn’t just be an option. It would be the only option. Since practi-
cally every critical medical-research breakthrough in the last century depended (at least in
part) on animal studies, we would have to abandon the hope of ever curing AIDS or cancer.
With hunting and fishing a thing of the past, predatory species would quickly overrun
their ecosystems. Zoos and aquariums, of course, would no longer be around to preserve
endangered species. And seeing-eye dogs everywhere would be released from their bondage.
Visually impaired humans would just have to deal with it.
We should always treat animals according to the highest standards of welfare possible,
but that’s it. Rights, legal and otherwise, belong to humans alone.
Why? Because we’re the only species capable of understanding this debate. Show me an
animal that can comprehend what rights even mean—or the responsibilities that come along Opinions expressed are those of the
with those rights—and maybe we’ll have something to talk about. C individuals or organizations represented
and are presented to foster discussion.
Costco and The Costco Connection take
no position on any Debate topic.
MARCH 2009 The Costco Connection 15
member
profile

SURVIVORCORPS.ORG
Jerry White (front center)
provides a little rhythm
for a band of Cambodian
land-mine survivors.

How to
survive
a crisis
“EVERYONE HAS a date
with disaster,” says Jerry
White, author of I Will Not
Be Broken: 5 Steps to

Soul survivor
Overcoming a Life Crisis
(St. Martin’s Press, 2008). In
this book, White, co-founder
of Survivor Corps, an organi-
zation that helps victims of
war and terror, has collected
stories from friends and
acquaintances, designed to
Costco member, organization founder
help nearly anyone suffering
the aftermath of a life crisis.
works to help war victims
Some of the stories are
from, or include, celebrities
such as Lance Armstrong
By Will Fifield
and the late Princess Diana, “THE PEOPLE MOST equipped to make changes into a minefield. The blast severed White’s right foot
while others are from every- that really matter in the world are those who have and mangled his left leg.
day people who have sur- been most affected by what’s wrong with it,” says “Trauma brings out who we really are—and
vived a wide range of Jerry White, a longtime Costco member and co- who we want to be,” White says. “I guess it’s a cru-
catastrophes. A land-mine founder of Survivor Corps (www.survivorcorps.org), cible. I stepped on a land mine, and this explosive
victim himself, White says an organization committed to helping victims of moment set me in motion, moving me faster toward
that five steps clearly war around the world. He is specifically talking who I wanted to be in life. When you almost die, you
emerged as he spoke with about the mayhem of armed conflicts, but in a larger know that life is short and you better start now. It
people who survived crises sense, he tells The Connection, he’s speaking of all left me with a knowledge that there are no guaran-
ranging from cancer to seri- human suffering. tees and not a lot of time left.”
ous injury to loss of a loved White, 45, is Ivy League educated and lives with Through the harrowing process of recovery fol-
one. They are: his wife and four children in Maryland, far from the lowing his accident, White gradually discovered a
1. Face the facts. “This front lines of any war zone. Despite these social deep desire to help people. It translated into 20-plus
Terrible Thing has hap- advantages, he is intimately con- years of working in the nonprofit
pened. It can’t be changed nected with the horrors of war social sector. While working as an
… we must face some brutal and the devastating aftermath of member analyst for an organization that
facts of the here and now.”
2. Choose life. “Crisis
and pain can hold us hostage
for a time, but we still have
war-inflicted trauma.
His education on the subject
began on April 12, 1984, when
White, then 20, was camping with
profile
Organization: Survivor Corps
tracked weapons of mass destruc-
tion, a “light bulb” moment again
changed the course of his life.
His epiphany came when Ken
a choice in how we will two of his closest friends in Israel, Year founded: 1997 Rutherford, a friend and also a
respond to our circumstances, just north of the Sea of Galilee. Founders: Jerry White and land-mine victim, pointed out that
no matter how dire.” They were enjoying a break from Ken Rutherford land mines are weapons of mass
3. Reach out. “No one college classes. It was sunny and Address: 2100 M St. NW, destruction in slow motion. White
survives on their own … one beautiful, the second day of a pro- Suite 302, Washington, DC realized that, with his personal
must find peers, friends and gressive hiking trek. They rose 20037 experience, he was well equipped to
family to break the isolation.” early and, after a quick breakfast, Web site: www.survivor help land-mine victims.
4. Get moving. “Only by White strapped on a heavy back- corps.org His conversation with Ruther-
summoning energy and then pack. Despite the weight of his Phone: (202) 464-0007 ford ultimately led the two men to
stepping into the future will pack, he recalls feeling light that Member at: Beltsville, establish Survivor Corps in 1997
we find the next best stage day, invincible. Maryland under the moniker Landmine
of our lives.” The trio cut across a field, Comments about Costco: Survivors Network. The organiza-
5. Give back. “Until we eager to tear up the trail. White “Costco has been feeding tion was part of a large movement,
my family and our Survivor
reach a point where we can was about 15 yards ahead of his Corps team for years.”
the International Campaign to Ban
be grateful for our life experi- companions when a loud thud Landmines, for which White
ence, we are at risk of back- shattered the joyous scene. The shared the 1997 Nobel Prize for
sliding into victimhood.”—WF earth opened up, swallowing him in dirt and rocks. Peace. Through this foundation White hopes to help
As the dust settled, they realized they had wandered victims of war all over the world—80 percent of
16 The Costco Connection MARCH 2009

USp16_17_SurvivorCorps_R1.indd 16 2/10/09 3:58:28 PM


“ … people in war-affected
areas are suffering in so many
different ways and need help
on so many different fronts …

whom are civilians—to not only survive but limp-free. “It’s not like
thrive in their post-trauma lives. For land- you can say, ‘OK, land-
mine victims, that means helping them get mine victims to the front
well-fitting, high-quality prosthetic limbs and of the line; burn victims
jobs. But Survivor Corps endeavors to help all and the rest of you will
kinds of war victims. have to wait at the back.’ ”
More than 35 million people around the Because people in war-

.ORG
world have suffered devastation similar to affected areas are suffer-

SURVIVORCORPS
what White endured due to armed conflict. ing in so many different
Some are victims of the 39 different wars cur- ways and need help on
rently raging over the globe in places such as so many different fronts, Jerry White in Et
hi
Iraq, Afghanistan, Cambodia, Colombia and the organization broad- curious children. opia showing his prosthetic leg
to
Sudan, but many have suffered random dev- ened its original focus,
astation left over from the 250-plus conflicts land-mine survivors, to war survivors
that ravaged the world during the 20th cen- of all kinds. enables them to reclaim their lives.
tury. The mine White encountered, for One thing that distinguishes Survivor Wars are still raging, and long-forgotten
instance, was laid by Syrian soldiers in 1967 Corps from other organizations that help war sites laden with active mines are still
during the Six-Day War, when White was only war-affected areas internationally is that it destroying people’s lives. But White points
4 years old. encourages war victims to overcome devasta- out that suffering is global. “Life can hurt us
“While we were working with war victims tion and violence together through its peer- terribly, and our deepest questions are never
in many different countries through Landmine support services. Survivor Corps believes that answered,” he says. “We will never know why
Survivors Network, we found that there are all victims who get support can become very we’re allowed to be tortured by fate. But if we
kinds of victims of war,” explains White, who effective catalysts for change. The idea is that hang on long enough, we will see there is a
now, nearly 25 years after his accident, carries survivors help one another overcome trauma, sequel in survivorship: the opportunity to
his 6-foot-plus frame with a prosthetic limb, which aids their own healing and eventually grow stronger and thrive.” C

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MARCH 2009 The Costco Connection 17

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member
profile

Garage
brand

ER
DL
AN
CH
Warren Tracy’s Busted

R
FE
NI
N
JE
M.

Knuckle is a total gas


By T. Foster Jones
TRY TO PICTURE the swoosh before the path has also included mortgage banking, Tracy thought would be perfect for an aching
shoe, the apple before the, well, Apple. delivering yachts and operating a bicycle shop, mechanic. They marketed it under the Busted
This is the story of a business that began as met a man making faux-antique distressed Knuckle brand, and “it just took off,” Tracy
a logo. There was no building. There was no wooden signs. He decided to commission says. “We knew we were on to something.”
merchandise. Heck, there was no idea of what some featuring his design, along with the What the logo was and what the logo
kind of merchandise there would be if there name “The Busted Knuckle Garage,” and meant were beginning to come together.
was merchandise. Just a logo, a name and a posted an ad in an auto magazine. Tracy quit his job at Phantom Ranch. He
man with an entrepreneurial dream. “We sold 100 the first month,” Tracy says. mortgaged his house, ran his credit cards to
The man is Costco member Warren Encouraged, Tracy struck a deal shortly the limit. He sold the cars and motorcycles he
Tracy. The logo is a wrench-wielding hand thereafter with an herbologist, a regular ranch had built and collected. He marketed more
with a bandage on the index finger. The name patron. She had developed a muscle-easing skin-care products. The logo made its appear-
is The Busted Knuckle Garage. And the salve she was looking to sell, something that ance on signs and T-shirts and hats. Tracy
dream? To run a business he could call his began attending car shows and automotive
own. In sort of a “design it and they will supply stores across the country, hawking the
come” approach, he created a successful busi- member brand and the growing line of products.
ness, backwards.
But, we’re getting ahead of ourselves, just
as Tracy did. Let’s dial back 13 or so years, to
the bottom of the Grand Canyon, a place
profile
Member: The Busted Knuckle Garage
Combining the marketing and small-
business lessons he’d learned from his various
occupations, over the past 10 years Tracy has
built The Busted Knuckle Garage into a life-
accessible only by foot, by raft or on the back of style brand that sells more than 250 different
a mule. It’s hardly the place you would expect Owner: Warren G. Tracy items—from clothing, garage and home décor
automotive inspiration to strike. Yet it did, and, Address: 697 Sixth St., Suite 100, and gifts to collectibles and car-care prod-
as long as we’re using automotive terms, the Prescott, AZ 86301 ucts—to fellow wrench twisters.
inspiration that struck Tracy came in reverse. Phone: (928) 708-0897 Through direct sales at the Busted Knuckle
In 1996, Tracy had been living on and Web site (www.bustedknucklegarage.com), auto-
working as manager of the Phantom Ranch Web site: motive catalogs and national chain stores, Tracy,
guest ranch for about 10 years. A self- www.BustedKnuckleGarage.com who finally opened an actual brick-and-mortar
described “gear head,” who had started twist- Motto: “Repair & Despair Under One Roof” retail location in 2005 in Prescott, Arizona, has
ing wrenches as a teen, he woke up one night Comment about Costco: “From a bus- created something unique.
with a vision. He made a quick sketch of an iness person’s perspective, I am always While the logo and the brand became a
injured hand holding a wrench and then amazed at how Costco
Co can business for Tracy, they represent myriad
went back to sleep. continue e to offer
offe the assur- things to his customers, resonating with every-
For someone with an entrepreneurial itch, ance off a pred
predictably one from hard-core mechanics to wannabes.
someone who understood the power of great shopping
shoppin experi- He built the business around what the logo
branding from his experience market- ence while at the same meant, rather than the other way around.
ing Phantom Ranch, the doodle pre- time the
he store always And in a final twist, guys aren’t the only
sented something of a conundrum. has a suggested
ggested ‘newness’ ones buying Busted Knuckle products. Tracy
What did it represent? It haunted him, about it.
t. That’s quite a says that 70 percent of retail sales come from
nagged at him. He eventually trade- trick, and
nd says a lot about women buying gifts for men.
marked it, but a year later the logo was still the merchandise
rchandi mix.” “Who is my market?” he asks. He’s still at
dangling there, its meaning just out of reach. —Warren
—W Tracy a loss to explain. “We let customers define it, as
It was in 1997 that Tracy, whose career it relates to their experience.” C
MARCH 2009 The Costco Connection 19

USp19_BustedKnuckle_R1.indd 19 2/12/09 12:10:19 PM


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cover
story

Costco Food Courts consistently deliver the


value, quality and efficiency members appreciate
By David Wight
Illustrations by Steve Bjorkman

W hen it comes to cutting back on


expenses during a recession, many
families have turned to the big values
Likewise, when the 18-inch pizza was
introduced in 1989 it cost the same $9.95
that it’s sold for today. In price, weight and
always available at Costco Food Courts. quality of ingredients, this pizza easily sur-
The food offered there is not only reces- passes the competition. A family of four can
sion-proof, it’s also inflation-proof. The hot make a meal of the pizza, with the addition
dog and soda combo—an icon for the Food of a couple of bucks for fountain drinks.
Court—has been sold for $1.50 since 1985. Costco sees the Food Court as a bene-
That combo has never been downsized—in fit that adds demonstrable value to mem-
fact, just the opposite. The price was origi- bership. It is a regular destination for
nally based on a 12-ounce can of soda; today scores of members, and has become a
it’s a 20-ounce fountain drink with free refills. tradition for many.

MARCH 2009 The Costco Connection 21

USp21-24_CoverStory_R4.indd 21 2/18/09 8:59:59 AM


History lesson wrap, chicken bake and Caesar salad all offer big
One of the earliest food-service trials consisted value. Loaded with fresh ingredients and priced less
of a single hot dog cart in front of a San Diego ware- than $4, they outshine national fast-food offerings
house in 1984. That cart was provided to the com- and gourmet burger excesses.
pany by hot dog supplier Hebrew National. Internationally, Costco Food Courts look the
It wasn’t difficult to locate the first operator for same and have the same top-selling hot dogs and
an interview, because he’s still a Costco employee. Jay pizza, but with a few different items spicing up the
de Geus is now a regional food-service supervisor, menu. In Canada, it’s poutine (French fries with
and has vivid memories about that early assignment. gravy and cheese curds). The United Kingdom
“I had previously worked in catering to the air-
line industry, but left that to learn about being a

“We continue to hold


merchant. After three months with the company, I
got the call telling me that, since I was the only

prices, give fantastic


employee with food-service experience, they wanted
me to run a hot dog cart,” says Jay.

value and exceed


Studying the cart vendors at Balboa Park, home
of the San Diego Zoo, gave Jay some ideas. “That

member expectations ...”


first cart didn’t even have a cash register, but I saw
the park vendors used coin changers,” he recalls.
Costco and Price Club had parallel hot dog cart
services until the late ’80s, when Costco introduced its —Alan Bubitz
Cafe 150, where most menu selections cost $1.50.
Around that same time, Price Club rolled out its pizza
kitchen concept—the format that became the model serves jacket potatoes—baked potatoes with special
for all Costco Food Courts after the two companies fillings—and cottage pies, Japan dishes up clam
merged in 1993, and which is still followed today. chowder and both Korea and Taiwan offer a varia-
tion of the chicken bake called a bulgogi bake—
made with marinated grilled beef. A seafood-topped
Newer values pizza is also a very popular item in Mexico and the
Along the way items have been added to the Asian locations.
Food Court menu, but it’s a very controlled business
model aimed at streamlined service. It’s much like Going forward
the warehouse: the most popular and the best-qual- Always looking for new efficiencies and ways to
ity items instead of a wide range of choices. improve quality, the Food Court implements many
In addition to hot dogs and pizza, the turkey changes behind the scenes.

22 The Costco Connection MARCH 2009

USp21-24_CoverStory_R4.indd 22 2/18/09 9:01:09 AM


Left: Jay de Geus, the first
hot-dog cart operator, recalls
old times with Jim Sinegal at
the opening of Costco’s 500th
warehouse last year in
La Quinta, California. Right:
The Cafe 150 was a late-’80s
Food Court memories
development. MANY COSTCO MEMBERS have built family traditions around the
Costco Food Court. Here’s a selection from the dozens of members
who shared with us their Food Court recollections. Thanks to all who
responded. Limited space kept us from using more of your stories.
“Reducing handling improves quality,” says Bob
Collins, Food Courts operations director. “Condi-
ment freshness has been boosted by serving mustard,
ketchup and relish in vacuum-packed bags. Also, the
I was on my way to a family gather-
ing at my parents’ backyard. My
wife called and asked me to pick up
hot dog rolls are stored carefully so that the first time some pineapple at Costco on my
they are handled is to go into the steamer.” way. I planned to quickly dash in and
Dietary concerns are on the radar. Nutrition out of the Duncanville, Texas, loca-
values are posted in those Food Court locations tion. Upon showing my card at the
where the law requires that. Improving those val- door, I was rerouted through the
ues is a challenge, but a recent initiative removed gate to the Food Court, where I
all non-naturally-occurring trans fats from the was met with a huge birthday ban-
churros, croutons and salad dressing sold at the ner and about a hundred people yell-
Food Court. ing “Surprise!” There was a buffet featuring Costco pizza, salad,
What about going green? A composting pro- party foods, drinks and, best of all, two kinds of birthday cake. I was
gram for the Food Courts to recycle all waste except further surprised with Costco Cash cards and a terrific new grill!
foil and plastic utensils is being tested. The key to Needless to say, Costco is my favorite place to shop, and if anyone
success is being able to align with the right local didn’t know it before the party, they do now.
partners to complete the process. Dan Cooper
Another initiative concerns the fountain drink Midlothian, Texas
syrup. By switching to a higher-yield concentrate, 50
fewer truckloads will be coming to Costco depots in
2009, with the switch yielding a big reduction in
cardboard waste as well.
F ourteen years ago, I was a single parent with a 2-year-old. I met
a wonderful guy who had a Costco card. I didn’t have my own
at the time and had always wanted to go and shop at Costco. Both
How do you measure value? Price is a big part, he and I worked full time, so we didn’t get a chance to see each
as is product quality. Factor into that a business other much during the week, but we made a standing date. Once a
operation that is committed to constantly raising week my son and I would meet him at Costco, shop if we needed,
the bar for efficiency and improving the Food Court but most of all have dinner together at the Food Court. It was one
experience for Costco members. of the best times of my life. Our weekly dates continued for over a
“We are a member service that enhances the year until we were married. We don’t go weekly now, but when we
value of membership,” says Alan Bubitz, Costco vice do go to Costco to shop we always stop to have dinner and talk
president of food services. “We continue to hold about our dinner dates.
prices, give fantastic value and exceed member
expectations of quality, service and cleanliness.” Joan Zangara
Note to self: Check that hot dog combo price Clifton, New Jersey
again in 2034. C CONTINUED ON PAGE 24

MARCH 2009 The Costco Connection 23

USp21-24_CoverStory_R4.indd 23 2/18/09 9:01:21 AM


More Food Court memories

FRANCE FREEMAN
W e went on a tour to Vietnam this past
March. I had my pictures developed at
Costco, and stopped at the Food Court. While I
looked at the pictures, I noticed a Vietnamese
family watching me. I told them about the pic-
tures and the trip, and they joined in to view the
pictures. We all had fun sharing memories of
that beautiful country, and by the time I was
done with the 300 photos there was a whole
Super value and quality, and a
crowd of Vietnamese people reliving memories
price—$1.50—that Jim Sinegal
of their home.
says he’ll never change.
Marilyn Campbell
Seattle, Washington

O ur family has a Costco tradition: Every Friday


night we go out for pizza at our local Costco
in Bayamón, Puerto Rico. It’s a great way to end a
busy week and kick off what is almost always a
New dog in town
T
good weekend. he arrival of the new Kirkland Signature™ ¼ Pound Plus all-beef hot dog at
Finees Almenas Food Courts in many parts of the country has prompted Costco members to ask
Cataño, Puerto Rico what happened to the kosher hot dog they’ve been eating for years, and the
bigger question: Why did Costco mess with something that wasn’t broken—or was it?

M y husband and I [have been] married 24


years. For the last four years, we have bud-
geted hard to help our two children with their uni-
Worldwide in 2008, Costco sold more than 82 million quarter-pound hot dogs in
its Food Courts. This year that number will be close to 90 million. Going forward,
those numbers will continue to rise.
versity tuition fees so they wouldn’t finish with a What’s not rising is the availability of kosher raw materials and kosher produc-
huge debt. At least once a month, we have lunch tion-plant capacity for making those hot dogs. Clearly the kosher meat industry never
at Costco. Drinks and pizza for two people [for] anticipated the high demand that Costco’s continued growth represents.
under a fiver!!! You can enjoy a bargain, live within Costco, which had relied on the two national suppliers of kosher hot dogs since
your means and still “date.” the mid-’80s, became concerned in 2007 over troubling signs in the kosher meat
Joanne Landon industry that ultimately led to a decrease in supply. A decision was made to investi-
Edinburgh, Scotland gate and develop Costco’s own Kirkland Signature–brand hot dog.
Timing is everything, because by the end

A s a Costco member, I took my 90-year-old


mother on her walker [for] her first visit to do
my weekly shopping there. It was around lunch-
of 2008 three events had coincided: One of the
original hot dog suppliers made the decision
to quit the kosher meat business; one of the
... developed without
time when we finished. I was amazed when she largest kosher raw-ingredient suppliers was fillers, binders,
fell in love with the pizza combo and chocolate
phosphates, corn syrup,
closed down; and Costco was ready to test its
yogurt. Every week without fail we enjoy meeting new hot dog in a couple of warehouses.
for lunch for her faves. The employees know [us]
by sight and our favorite order. Delicious.
Back when the original hot dog carts
were conceived, the desire was to deliver a artificial colors and
Madeleine Long
Berwyn, Pennsylvania
quality product. With hot dog industry stan-
dards at an all-time low in 1984, going with a
artificial flavors ... found
kosher product was the best way to insure
in other brands ...
M y husband and I frequently go to lunch at
Costco during our lunchtime from running
our own business. While there we noticed an
consistent quality at that time. Kosher—
which literally means “fit” or “proper”—was
a good starting point in addressing food safety concerns.
elderly couple (80ish in age) eating the fruit and Today’s standards for hot dogs have shifted in a positive way, reinforced by
yogurt dessert. We started up a conversation stricter product labeling and better-than-ever food safety guidelines.
with them, and they explained that this was As with the hundreds of other Kirkland Signature products, Costco has been able
their date. They took the bus everywhere they to focus on the best processing plants in the industry—all with full-time U.S.
went, and one stop was Costco for their yogurt Department of Agriculture (USDA) Food Safety and Inspection Service supervision.
treat. They were smiling at each other, and you The new Kirkland Signature ¼ Pound Plus hot dogs are about 10 percent heavier
could tell they thoroughly enjoyed being in the and longer than the old quarter-pound hot dogs and are made from 100 percent beef
moment, together. My husband and I felt fortu- with only fresh USDA Choice or better cuts. This high-quality hot dog has been devel-
nate to have been a part of their day. We oped without fillers, binders, phosphates, corn syrup, artificial color and artificial fla-
hope we can feel as lucky and alive as they vors, which are frequently found in other brands, including some of the kosher brands.
did when we get to be that age. Everything about the new hot dog is high in quality. In blind taste tests against
Gina Dawsey the older brands, the Kirkland Signature hot dog won consistently. You owe it to
Clearwater, Florida yourself to see if it lives up to your expectations of quality and value.—DW

24 The Costco Connection MARCH 2009

USp21-24_CoverStory_R4.indd 24 2/18/09 9:00:28 AM


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Pennie’s
pıcks

Writer of wrongs
Arundhati Roy went from author to activist
By Valerie Ryan
IN 1997, WHEN HER first novel, The God of Small Costco Connection: Let’s dispense with the most odi-
Things, won the Booker Prize (now the Man Booker ous question first. You have said that to ask if you
Prize), Arundhati Roy was catapulted to a place of are writing another book is to mock you. I ask it
instant recognition—and controversy. only as a reader and bookseller who believes that
Following the success of the novel, Roy has you have more to say, presented as fiction, that
devoted herself mainly to nonfiction and political might be as valuable and far-reaching as any-
activism, publishing collections of thing else you could do.
essays, as well as working for social Arundhati Roy: Did I really say that?
causes. She is an outspoken critic of Sounds a little extreme … maybe I Pennie Clark
Ianniciello
neo-imperialism, of India’s nuclear did, long ago. It used to bother me
Costco Book Buyer
weapons policies and of the approach when people asked about a next book
to industrialization and rapid devel- when I had only just finished my last
opment as currently practiced in one. Now … I don’t have that reac- FRANCE FREEMAN
India, including the Narmada Dam tion. I’m working on a novel, but I LIKE MANY people I’ve
project. Roy donated her Booker prize have no idea how long it will take, and become increasingly inter-
money as well as royalties from her whether I’ll be happy with it. ested in India, its people and
books on the project to the Narmada its culture. That interest
PRADIP KRISHEN

Bachao Andolan, a nongovernmental CC: How has being Indian and in New nudged me into revisiting the
organization that mobilized farmers, Delhi influenced or even dictated what 1997 Booker Prize–winning
environmentalists and political activ- you have pursued since publication of novel The God of Small
ists to protest the dam. Her opposi- your first novel? Things, by first-time novelist
tion earned her a one-day prison Arundhati Roy AR: The God of Small Things was pub- Arundhati Roy.
sentence and a fine. lished in 1997. In October that year it won the Set in India in the late
Her activism has not gone unrecognized or Booker Prize. The Indian middle class is obsessed 1960s, the story follows 7-year-
unrewarded. Since 2002 she’s been honored with the with prizes, so it catapulted me into a kind of fame old twins Estha and Rahel,
Lannan Foundation’s Cultural Freedom Award, the that I found embarrassing. In May 1998 the Bharatiya and shows how they come to
Sydney Peace Prize and the Sahitya Akademi Award, Janata Party–led Hindu right-wing government see that the small things that
a national award from India’s Academy of Letters, conducted a series of nuclear tests. They were greeted happen in their lives become
which she refused to accept for political reasons. by a howling nationalism that I could not believe. I the things that define them.
Roy is a dogged and fearless activist in pursuit of knew that I was one of the few people who, at the The story includes their 9-year-
righting wrongs as she perceives them. She is also a time, commanded space in the mainstream press to old cousin, Sophie, and the bit-
novelist of enormous talent with a formidable com- raise a voice of protest. I knew that staying quiet was ter and unfulfilled adults who
mand of the language. The good news is that she is, as political an act as speaking out. So I wrote an essay also shape the twins’ lives.
at last, working on a second novel. called “The End of Imagination,” denouncing the Ultimately this is a powerful
tests and the ugly rhetoric that followed in their novel about politics, forbidden
wake. That essay set me on a political journey that love and family relationships.
has been fascinating and searing. And now it’s been
Signed book giveaway 12 years and I’m still deep in the heart of it.
The God of Small Things is
available at most Costco ware-
COSTCO HAS 50 copies of Arundhati Roy’s Sometimes I want to get out but don’t know how. houses and Costco.com.
The God of Small Things with signed
bookplates to give away. To enter, print CC: From this 10-year vantage point, what do you
your name, membership number, address think about The God of Small Things? Would you
and daytime phone number on a postcard change anything?
or letter and send it to: Arundhati Roy, The AR: I don’t think I’d want to change anything. If I’ve
Costco Connection, P.O. Box 34088, Seattle, changed, I imagine that that change will make itself
WA 98124-1088. Or send an e-mail to give known when I write something new—and it may
away@costco.com, with “Arundhati Roy” not necessarily be a better book. But what’s the point
in the subject line. of tinkering with what has gone before?
NO PURCHASE OR PAYMENT OF ANY KIND IS
NECESSARY TO ENTER OR WIN THIS SWEEPSTAKES. CC: What do you hope that readers coming to the
Purchase will not improve odds of winning. Open to legal residents of
the U.S. (except Puerto Rico) who are age 18 or older at the time of
novel for the first time now will take from it?
entry and who are current Costco members. One entry per household. AR: Whatever they wish to. Every reader takes away
Entries must be received or postmarked by April 1, 2009. Winners will
be randomly selected and notified by mail on or before May 1, 2009. something private, something secret. In this way
The value of the prize is $14.95. Void where prohibited. Winners are
responsible for all applicable federal, state and local taxes. Odds of
they establish their ownership. It’s not just my book;
winning depend on the number of eligible entries received. Employees it’s theirs too. C
of Costco or Random House and their families are not eligible.
For more of my picks this
Send your feedback on this month’s book to: month, see page 29.
discussionquestions@costco.com.
Valerie Ryan owns Cannon Beach Book Company
on the north coast of Oregon.
MARCH 2009 The Costco Connection 27

USp27_29_PenniesPreviewPick_R1.indd 27 2/12/09 12:56:47 PM


Hot New Hardcovers
NIGHT AND DAY
by Robert B. Parker
The women of Paradise, Massachusetts,
are threatened by a maniac voyeur
they call the Night Hawk. His notes
to Police Chief Jesse Stone say he’s
afraid things will get much worse if
he isn’t stopped in Robert B. Parker’s
latest thriller.
PUTNAM ADULT/HARDCOVER
On sale now

CORSAIR
by Clive Cussler
When the secretary of state’s PROMISES IN DEATH
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and company to search for her. What they find leads Eve Dallas is on the case when a
them to an evil band of contemporary pirates and the fellow female cop is gunned down
mother of all naval battles. The Oregon and its crew face with her own weapon. When a
their toughest challenge yet in Clive Cussler’s Corsair. threatening note from the cop
killer arrives for Eve, things get
PUTNAM ADULT/HARDCOVER personal in Promises in Death.
On sale March 3
PUTNAM ADULT/HARDCOVER
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HOPE FOR TODAY BIBLE


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The Hope for Today Bible
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HANDLE WITH CARE by Jodi Picoult


What constitutes a valuable life? When baby Willow is born, Charlotte and
Sean O’Keefe can’t help but ask the “what-ifs.” What if their daughter had
been born healthy? What if they had known about her illness? Would they
have done anything differently? Written with the wisdom that has made her
a bestselling author many times over, Jodi Picoult offers a new novel about
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ATRIA/HARDCOVER
On sale March 3

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USp28_ads.indd 1 2/6/09 11:33:21 AM


Pennie’s
pıcks
Costco book buyer Pennie
Clark Iannicello’s picks are
available at Costco and at
More of Pennie’s Picks for March
Costco.com.
Replay, by Ken Grimwood. What praise can I give to Jane, the 12-year-old heroine, is ready for adven-
Replay that hasn’t already been bestowed on this tre- ture. Not just a single diversion from her younger
mendous novel? Originally published in 1987, it won siblings and mother, but 100 of them. Her prayers
the 1988 World Fantasy Award and much critical are answered in the form of a hot-air balloon, a new
praise. Those of you who have read it know that it has friendship and several possible fathers.
something for everyone—encompassing elements It would be selfish to ask for 100 children’s
of tragedy, romance and science fiction. If you books this adept at capturing a sense of fun, inno-
haven’t read it, please, do so now. cence and wonder, so for now I’ll be content with
At the age of 43, Jeff Winston dies in 1988, only just this one.
to wake up and find himself in his college dorm in
11963. Time and time again he is given the chance to Heath: A Family’s Tale, by Janet Fife-Yeomans.
relive
re his life. Even if he can’t prevent his death, he Instead of going gaga over actors and singers, I tend
learns
lea that he can change his past. I both love and to reserve my celebrity worship for authors whose
despise
de the character of Jeff Winston—depending words move me to limitless emotions. Even I am not
on the decisions he makes in each incarnation. immune to the tragedy of a life that ends too soon.
For
Fo years this has been at or near the top of my It is truly a bittersweet act to recommend this biog-
list of all-time favorite novels. I applaud raphy to my fellow readers.
Grimwood’s
Gr skillful way of making readers Journalist Fife-Yeomans examines Heath Ledger’s
think
thin about the changes they would make if all-too-brief life, from his determination to act to his
they had a second chance. last years. Well researched, with insight into his fam-
ily’s troubles back home in Australia and his battles
My One Hundred Adventures, by Polly with personal demons, this book is nothing shy of a
FRANCE FREEMAN

Horvath.
Hor Over the years I’ve heard casual tribute to the actor whose life ended long before any
remarks
rem about how it’s easier to write for of his fans and admirers were ready.
young readers than for adults. If you are a skep- Costco is one of just two authorized retailers to
tic, I ask you to pick up this award-winning book. carry this book in the U.S.—PCI

arts &
several times for legal help, most recently to start a entertainment
Legal-ease nonprofit organization.
“I definitely recommend it,” she says. “The book
[How to Form a Nonprofit Corporation in California]
was informative, comprehensive and written so that
By Peter Malcolm a normal person can understand it. No law degree
USER-FRIENDLY. Simple. Inexpensive. All are required.”
adjectives not typically applied to the American Warner says that’s precisely the goal: to provide

COURTESY OF NOLO PUBLISHING


legal system. But don’t tell that to the people at the same quality information you’d get from a legal
Nolo, a Berkeley, California–based publisher that clinic or lawyer—except stripped of the scholarly and
offers something once unheard of: plain English incomprehensible jargon that cloaks most legal text.
legal information for common folks. And how does the legal community feel about
“It doesn’t say anything in the Constitution Nolo?
about paying for a lawyer to get the benefits of the “In the beginning, the bar associations were
law,” Ralph “Jake” Warner, Nolo co-founder and resistant to change,” says Warner. “But technology
CEO, tells The Connection. “People have the right to advances and a new generation of lawyers has made Nolo co-founder and CEO
accessible legal information.” it easier to work in cooperation.” Ralph “Jake” Warner
Warner founded Nolo in 1971 while working for When Nolo began, though, do-it-yourself legal
Legal Aid in a low-income area—a position where he work was rare.
encountered a vast number of people for whom the “In 1970, the idea that people could have direct
legal system was too expensive and too complicated. access to the legal system was simply not in America’s
“The goal when we started—and which still imagination,” says Warner. “Nobody in California
stands today—was to bring first-class legal info to represented themselves in a divorce. Now, 90 percent
the masses,” says Warner. of cases have at least one person doing just that.”
That’s why, for nearly four decades, Nolo has So what’s made Nolo such a success? It’s not
published straightforward, inexpensive legal infor- that Nolo’s legal knowledge is superior to its com-
mation on a wide range of subjects, from filing divorce petitors’—Nolo’s just better at articu-
papers to starting a business or drafting a will. lating it.
What began with books has expanded to include “Others may put out legal advice The Costco Connection
software, audio CDs and a Web site (www.nolo.com) books with fantastic content,” says Several Nolo books, including The Work from
with blogs, downloadable legal forms and even Warner. “But what’s the point if the Home Handbook and The Legal Guide to
“Nolopedia,” where visitors can get free info on a reader can’t understand it?” C Starting and Running a Small Business, are
broad range of legal topics. available at Costco.com. The software
Costco member Sara Armstrong, a Berkeley- Peter Malcolm (peterjmalcolm@yahoo. Quicken WillMaker Premium 2009 is available
based educational consultant, has turned to Nolo com) is a Seattle-based freelance writer. in most warehouses and at Costco.com.
MARCH 2009 The Costco Connection 29

USp27_29_PenniesPreviewPick_R1.indd 29 2/13/09 11:08:24 AM


Costco offers
the best in women’s
fiction. A young woman
searches for her identity
in Jodi Picoult’s moving
Harvesting the Heart,
a group of mommies
debate their decision
to give up promising
careers for babies in
The Ten-Year Nap and a In the mood for a great romance? Some of the
single mom gambles on sauciest new stories are now available in paperback. Pick up Mary
love one more time in Kay Andrews’ Deep Dish, Caro Peacock’s Dangerous Affair, Michael
One True Theory of Love. Lee West’s Mermaids in the Basement and more.
HARPERCOLLINS/PAPERBACK
PENGUIN/BERKLEY/ Available mid-March
RIVERHEAD/NAL/PAPERBACK
Available early March

Between peaks there


are always valleys. Learn how
to make both the good and
bad times work in your life as
you discover how to get out of
valleys quickly and stay on top
of the peaks longer. Spencer
Listen to the newest novels on Johnson, M.D.—the “king of
disc. Take an extraordinary look parables” and author of the
at love with Danielle Steel’s One bestselling Who Moved My
Day at a Time, get wrapped up in Cheese?—will teach you how
gripping medical suspense in The to have fewer bad times when
Second Opinion, explore the bonds you appreciate and manage
of sisterhood in True Colors and your good times wisely.
much more.
SIMON & SCHUSTER/HARDCOVER
BRILLIANCE AUDIO/AUDIO BOOK Available March 3
Available early March

The Oregon may look like a beat-up


steamer but inside it’s a high-tech
Max and the Flock have barely
vessel that houses the covert
recovered from their last
military company that calls itself
arctic adventure when they
the Corporation. In Clive Cussler’s
are confronted by the most
latest thriller, the motley crew of
frightening catastrophe yet. Can
the Corporation takes on a sinister
they protect themselves from an
group that is planning a devastating
army of mercenaries and save the
attack on the entire human race,
ocean from utter destruction?
using a virus that was found aboard
Don’t miss the latest in James
an ancient ship. Clive Cussler is at
Patterson’s hugely successful
his masterful best in Plague Ship.
Maximum Ride series.
BERKLEY/PAPERBACK
On sale now LITTLE, BROWN/HARDCOVER
On sale March 16

Is a child’s privacy more important


than a parent’s right to know? Mike
and Tia Baye watch their son Adam When a young restaurateur sees
with cautious suspicion after his something she shouldn’t she
best friend commits suicide. But hurries to Detective Ty Hauck
within days of installing a high- with info that could not only rock
tech monitoring program on his the refined suburb of Greenwich,
computer, Adam receives a cryptic Connecticut, but could also get him
message—“Stay quiet and all safe.” killed. Don’t Look Twice is the latest
How well do you really know your from one of the hottest new talents
child? Don’t miss the latest thriller in suspense fiction.
by Harlan Coben, now in paperback.
WILLIAM MORROW/PAPERBACK
NAL/PAPERBACK Available early March
On sale March 3

Products may not be available in all locations or on Costco.com. All book jackets are subject to change. WAREHOUSE/COSTCO.COM

USp30_ads.indd 1 2/6/09 11:33:51 AM


arts &
entertainment
Bolt, out
of the blue Originally the temporary voice
for a bit character inspired by Pixar
studio head John Lasseter’s pet
How Mark Walton gained chinchilla, Walton found that both
the part-time gig and the role’s
overnight fame as Rhino, scope quickly took on a life of their
America’s favorite rodent own. “I assumed at some point
they’d get a professional to replace
me,” the bespectacled animator says.
By Scott Steinberg “But, to my surprise and delight, they
BOLT IS ABOUT A scrappy didn’t. [Director] Chris Williams just

© DISNEY
white dog who, given his shel- wanted me to be myself.”
tered life on a Hollywood TV A self-described “sci-fi and animation
set, thinks he’s got superpow- The man behind the nerd” who adores Hellboy comics and author
ers before being accidentally hamster: Disney artist Ray Bradbury, this gushing geek—see: his
shipped, kicking and scream- Mark Walton and movie poster collection, his childlike love of
ing, into the real world. Given Rhino, the character classic cartoons—is hardly Entertainment
the sweeping script changes, he ended up voicing. Tonight material. Unlike co-star John Travolta
major revisions, the im- (who plays Bolt) and teen sensation Miley
promptu ousting of original tale is quite the Cinderella Cyrus (who plays Penny, the owner whose
director Chris Sanders and a story itself. “kidnapping” sends the pooch scurrying cross-
bare-bones 18-month pro- “The stuff that goes on country), Walton has no formal acting train-
duction schedule, the success behind the scenes here would ing, hands-on experience or Tinseltown cachet.
of the animated feature came make better movies than What he did have that ultimately clinched the
as a surprise to many. But not what’s on-screen,” says the show-stealing part, so popular it eclipsed even
to Mark Walton, the man who 40-year-old Walton, the here- the flick’s ostensible headliners, were a few
voiced Bolt’s plucky sidekick Rhino, a star- tofore unknown Disney artist who voiced the friends in the filming department, a shameless
struck hamster who refuses to accept his idol’s excitable, sphere-encased rodent.“Thankfully, fanboy’s overflowing enthusiasm and a seem-
mortality … mostly because Walton’s own this yarn’s had a happy ending.” CONTINUED ON PAGE 33

INTERVIEW
WITH THE VAMPIRE:

Twilight’s
Rob
Pattinson Love at first bite: Robert
By J. Rentilly
Pattinson plays a love-struck
WHILE DOOMED beauty may be the cine-
PETER SOREL

vampire in the movie


matic stock in trade of handsome, dashing, adaptation of Twilight.
22-year-old actor Robert Pattinson, the
English actor who played Cedric Diggory in
Harry Potter and the Goblet of Fire, he lives a some movie star and being a young, hand- RP: You’re right, there’s very little about
perfectly charmed life. “Lucky,” he calls it with some vampire. Twilight that’s really vampire-ish. It’s about
a modest laugh, preparing for the March 21 Robert Pattinson: I guess it all depends vampires, I guess, but they’re not the same
DVD release of Twilight, yet another block- on how much you like going around killing vampires you’re used to seeing in other
buster adaptation of a beloved literary prop- people. [Laughs] I’m not sure that being good- movies. I found myself looking to real iconic
erty, in this case the vampire novels of looking has anything to do with it, except vam- figures and characters, those timeless, attrac-
Stephenie Meyer. In the film, Pattinson plays— pires have always been attractive, haven’t they? tive figures, for inspiration: James Dean,
what else?—another doomed beauty, the Jack Nicholson, that old French film
angst-ridden blood-sucker Edward Cullen. CC: Your Twilight character, Edward, is dif- Breathless. Edward’s an outsider, mysterious,
ferent from standard cinematic vampires. I’m a bad boy, all the things girls find attractive.
The Costco Connection: Tell me about wondering if you looked over the blood-suck- I wanted to find the qualities that made
the differences between being a young, hand- ing canon for inspiration. CONTINUED ON PAGE 33

MARCH 2009 The Costco Connection 31

USp31_33_Bolt_Twilight_v2_R2.indd 31 2/16/09 3:27:16 PM


Available
March 10

While supplies last. Good in USA only. Void where prohibited.

On DVD March 3 On Blu-ray™ High-Def On Blu-ray High-Def On DVD March 24 Now Available Now Available
and DVD March 10 Sunday, March 22

Now available.
Assortment varies by location.

Offer valid 3/10/09 – 4/30/09. Void where prohibited.


Good in USA only. While supplies last. Assortment varies by location.

In warehouses March 10
Distributed by Buena Vista Home Entertainment, Inc., Burbank, CA 91521. © Buena Vista Home Entertainment, Inc. WAREHOUSE ONLY

USp32_ads.indd 1 2/6/09 10:42:03 AM


CONTINUED FROM PAGE 31 CONTINUED FROM PAGE 31

ingly made-for-Hollywood run of luck. those actors and those performances so find a hand double that was convincing
Don’t believe in miracles? The formerly appealing, so charismatic. I can’t say I mod- enough to match my weird fingers.
anonymous doodler’s script-flinging reac- eled the performance on anything or any-
tion upon being called in to “rerecord old one, but I was looking for charisma and CC: Are you a lucky guy?
lines,” only to learn he’d gotten the part, is chemistry and trying to figure out what’s RP: I think I am. I remember when I was
something he fears will become a hidden worked before in the movies. younger I used to write in my diary: I want
extra on home video releases. my luck to be spread. Never give me anything
“If someone had told me things would’ve CC: You’re an accomplished musician. You actu- too lucky all at once. I’ll take a little luck now
worked out this way when I got my first job ally have a couple of your songs in Twilight. and then, but spread it for 70 years. Now that
working for Disney 13 years ago, I would’ve RP: It’s very bizarre. The director, Catherine all of this is happening, I’m sure the rest of
laughed,” Walton muses, awe still evident in Hardwicke, was listening to one of my CDs, I my life will be ruined. [Laughs] C
his tone. guess, and when she showed me an early cut
Comparing himself to his bucktoothed of the film I realized she had used one of my J. Rentilly is a Los Angeles–based journalist
alter-ego, who “gets to live his dream” and songs in the movie. Not in the end credits, who writes about film, music and literature.
“never saw this coming,” the humble anima- but in a key moment in the movie. It all
tor stubbornly refuses to believe he’s any dif- matched perfectly—the music, the lyrics,
ferent from the millions who’ll soon experience the scene. I had no idea.
the magic via Blu-ray and DVD this month.
So what’s next: Sundance, Cannes, an CC: Hardwicke, incidentally, says you have these
even bigger cameo in future flicks, perhaps as “long, beautiful vampire fingers.”
a mongoose or walrus? RP: I think what she meant is: I have very
“It’s an honor to be picked to do the weird hands. There’s a scene in the film where
film, and that it’s gotten the attention it has, my character plays the piano, and I actually
but I’m not quite ready to quit my day job had to learn it myself because they couldn’t
and put on airs,” the unlikely celeb chuckles,
modest as ever. “I never expected even this,
so we’ll just have to wait and see what the The Costco Connection
future holds.” C Beginning March 21, Costco is offering
the Twilight 2-disc Special Edition DVD
Get Rich Playing Games author and TV/ as well as the Exclusive Ultimate Fan Gift
radio host Scott Steinberg covers entertainment Set. Members can also find Bolt at all
and technology at www.scottsteinberg.com. Costco locations and on Costco.com.

How do we move? Take a look


at kids and animals in motion with
patented technology
Peek A Boo! board books allow
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surprise fold-over fl aps
and Gallop! will inspire
in Curious Kitten,
wonder in kids and
Playful Puppy,
adults alike.
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MAKE BELIEVE
IDEAS/HARDCOVER
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the human body, our amazing
Friends Tigger & Pooh Musical
planet and the tiny world
Adventures. Little ones can play
of bugs and spiders. These
along as they press colorful keys
beautifully designed books
that help to tell
feature full-page, see-through
the story. And
layers, 3-D cross sections and
fly away on an
incredible computer-generated
adventure with
images. Titles include The
Disney’s most
Wonders Inside the Human
famous and
Body, The Wonders Inside PUBLICATIONS
mischievous
the Earth and many more! INTERNATIONAL/
fairy in Tinker HARDCOVER
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Products may not be available in all locations. All book jackets are subject to change. WAREHOUSE ONLY

MARCH 2009 The Costco Connection 33

USp31_33_Bolt_Twilight_v2_R2.indd 33 2/16/09 3:27:43 PM


1 1

$5 savings taken instantly at register at checkout. Items must be purchased on same receipt.
Available on standard def only. Does not include Blu-ray. Offer valid through 5/31/09 or while supplies last.
Selection may vary by location.

( ( 1 ( ( ( ( (

QUANTUM OF SOLACE © 2009 Danjaq, LLC, United Artists Corporation, Columbia Pictures Industries, Inc. 007 Gun Logo and related James Bond Trademarks © 1962-2009 Danjaq, LLC and United Artists Corporation.
Quantum of Solace, 007 and related James Bond Trademarks are trademarks of Danjaq, LLC. All Rights Reserved. © 2009 Metro-Goldwyn-Mayer Studios Inc. All Rights Reserved. Distributed by Twentieth Century Fox Home
Entertainment LLC. TWENTIETH CENTURY FOX, FOX and associated logos are trademarks of Twentieth Century Fox Film Corporation and its related entities. www.007.com

WAREHOUSE/COSTCO.COM

USp34_ads.indd 1 2/6/09 11:32:00 AM


cartoon
contest
co ca rto on
Cost av es ‘em
le
contest ghing
lau
Costco members are a funny bunch, something that really got
driven home during our first Costco cartoon contest. More
than 800 wisecracking members submitted panels and strips,
giving our judges a tough but rollicking time in choosing the
winners. The top three prizewinners garnered $850 in prize
money provided by contest sponsors Crayola and Sanford
Brands, maker of Sharpie pens. And The Connection came
away with a treasure trove of additional winners you’ll be
seeing in our pages throughout 2009. —David W. Fuller

The obedient shopper


Don Lewis, a graphic designer and illustrator since
graduating from Brigham Young University in 1978,
discovered a love of drawing at an early age. Lewis,
his wife and their four children now live near Dallas.
“I have always found it funny how wives often don’t
trust their husbands to do the shopping, so I thought

st
1
a cartoon about a guy let loose at Costco would be
fun,” says Lewis. For his first-place award, Lewis
received a $500 Costco Cash card.—T. Foster Jones

nd
2

3 rd

Upper-crust Costco Drawing on experience


“One of the things we’ve noticed is how Costco continues “I’m one of those guys that does a bit of everything,” says
to expand its product offerings, often into unexpected Bill Edge, a recent transplant from Manchester, England. A
areas,” says Stephan Rustad, who owns a small marketing writer, book illustrator, face painter and poet, the 64-year-
firm with his wife in Petaluma, California. “Another rea- old, who moved to Airway Heights, Washington, to marry,
son we chose this concept was it communicated the idea says he “loves everything about Costco, and just wanted
that smart shoppers, regardless of their economic situa- to capture that sense that you can trust and depend on
tion, shop Costco.” For his second-place award, Rustad Costco.” For his third-place award, Edge received a $100
received a $250 Costco Cash card.—TFJ Costco Cash card.—TFJ

MARCH 2009 The Costco Connection 35

USp35_Cartoon.indd 35 2/9/09 12:58:13 PM


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mold, mildew and algae stains gently over time from roofs, concrete, brick, aluminum and Tile (All Types)
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Zoos
pressure washing. For your toughest cleaning jobs, pick up some Wet & Forget … then forget it. ... and any other
Available in select warehouses only. surface you can
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USp39_ads_NW.indd 1 2/6/09 11:30:48 AM


outdoor
living

Learning to

BIRD: INGRAM PUBLISHING/RF


BUTTERFLIES AND HUMMING-
love your yard

LILAC AND ROSE: © VISUAL


LANGUAGE 1996,1998/RF
It’s more than just grass and bushes
FOR MANY PEOPLE, work is the first thing landscape uses, such as framing entryways, easier than others for butterflies to land on.
that comes to mind when thinking about hiding the home’s foundation, softening the Plants, and the butterflies they attract,
their yard, evoking images of mowing, weed- landscape and controlling erosion. include:
ing and other similarly uninspiring tasks. The The criteria for bird-attracting foliage J Purple coneflower: Tiger swallowtail,
good news is that by simply rethinking your (and keeping your workload to a minimum) monarch, skipper, fritillary, viceroy
relationship with that outdoor space around should include showiness of bloom, multi- J Canada goldenrod: Clouded sulfur,
your home, by learning to see the yard as an season color, interesting branching patterns, monarch, American small copper, gray hair-
extension of the home, you can gain a new cold-hardiness, berry output, beauty and ease streak
appreciation and a new level of enjoyment of of maintenance, including disease resistance. J Common milkweed: Monarch, gray
all the simple pleasures your yard offers. Among the trees and shrubs falling into that hairstreak, variegated fritillary
Here are just a few ideas for ways to trans- category are the Japanese flowering dogwood, JAsters: American small copper
form your backyard into a space that is saucer magnolia, eastern redbud, crab-apple, JJoe Pye weed: Silver-spotted skipper
uniquely yours. pear and ‘Sunrise’ forsythia. JViolets: Spring azure blues
JNew York ironweed: Fiery skipper
Attracting wild birds Butterfly plants JCoreopsis: Buckeyes
Bird-watching and landscaping go hand If the idea of lots of birds in your back- Because butterflies are cold-blooded, a
in hand, if you know what plants are best for yard is overwhelming, you might want to cre- butterfly garden should be an open, sunny
attracting birds. Many decorative berries, ate a backyard butterfly garden, with a temperature of at least 60 F.
while inedible for humans, are bird magnets. haven. Adult butter- Decorate with flat rocks that will warm up in
Some blooming plants serve multiple duty, flies crave nectar from the sun. Butterflies will use these as basking
filling the landscape with colorful foliage or flowers, so the ones perches. Furnish butterfly gardens with damp
berries and offering a number of functional that have the most areas, too, so that butterflies will have a place
nectar will be most to take a break from the heat.—T. Foster Jones
effective in attracting
butterflies. Butterflies
are nearsighted and are The Costco Connection
more easily attracted to Costco locations and Costco.com provide a
large groups of color, variety of items for creating or making over
with more vibrant colors outdoor areas, from lawn seed and bare-root
attracting butterflies more roses to gardening implements, lawn mow-
readily. Also, some plants are ers, outdoor furniture and books.

will get your heart racing! zzinc adjustable nozzle eas-


Buyer’s Watering tools such ily adjusts from a fine mist

pıck
as these allow you to to a jet spray, and the zinc
precisely control how nine-pattern turret nozzle
much water you use, provides multiple spray pat-
Jim Nelson saving you money, con- terns to meet everyday
Lawn and serving water and watering needs. And with the
Garden Buyer ensuring that your easy-on, easy-off brass quick-
plants receive connects, changing hose attach-
exactly the amount ments is a snap.
I WILL ADMIT, a watering tool set is not they need. The all-metal construction is
the sexiest item, but if you are passionate The zinc shower not only beautiful to look at, but
about gardening, conservation and value, wand provides a gentle water flow provides long-lasting durability.
the seven-piece, all-metal watering tool for your delicate plants and flowers, and a Costco’s price on this set offers at
set from Orbit, available now at Costco, shut-off lever simplifies on/off control. The least a 30 percent savings. C

40 The Costco Connection MARCH 2009

USp40.41_SpecSec_Potpourri.indd 40 2/9/09 12:18:37 PM


Many of the design concepts that apply to Coming up
indoor decorating also apply to outdoor spaces.
Start with what you have, Peterson advises.
Depending on the location—a covered porch, for
example—some furniture and accessories designed
roses
CONTRARY TO WHAT
for indoor use can also be used outdoors. you may have heard, it’s
Think about how you would like to use the really easy to create a rose
space: entertaining, a play area for kids or a quiet garden that blooms all summer
place for contemplation. Look at the circulation and with only minimal attention from
traffic patterns. Try to create conversation areas. you. Successful rose growing
Bright splashes of color in pillows, table linens, begins with proper attention
accessories and plants add interest. Peterson is a big to soil, irrigation, spacing and
believer in the power of paint, pretty fabrics, area sun. Here are some tips to get
rugs and repurposed found objects to add personal- you started.
ity to any decorating project. Soil
Avoid having everything match; instead go for J References vary on the
an eclectic look, Peterson says, adding, “My back- pH range that roses will tolerate
yard incorporates a lot of flea market finds.”
Planning the great
well, running from 5.5 to 7.1,
Consider the outdoor space as a continuation of with 6.5 the most common. Most
indoors, especially if it’s visible from the house. plant nutrients are widely avail-

backyard makeover Peterson notes that using a similar color scheme from
indoors to outdoors contributes to a cohesive look.
And don’t skimp on plants and greenery—this
able at this pH.
J Soils with good drainage
are best for rose growing. You
IF YOUR DECK or patio holds a barbecue, some is the outdoors, after all. Foliage can serve to soften can help promote drainage by
spindly plants and a couple of camp stools, maybe hard edges and surfaces, and flowering plants can incorporating peat moss.
this is the year for a backyard makeover. Costco enhance or coordinate with your color scheme.
member Kathy Peterson, author of Great Outdoor Ultimately you want to create a pocket of calm, Irrigation
Decorating Makeovers (Watson-Guptill Publications, Peterson stresses, a place where you can invite peo- J On average, it is best to
2004), is known for creating transformations that ple and have them feel comfortable. water rosebushes twice a week,
are easy on the budget. —Anita Thompson and to water them thoroughly—
two deep waterings per week is
preferable to four shallower, less
thorough waterings.

Romancing your stone tabletop J Avoid late-evening water-


ing, which could foster powdery
mildew. Powdery mildew is a
NATURAL STONE TABLETOPS such as marble, very common disease among
granite, travertine, limestone and others are sought roses. Water your roses in the
after because of their beauty and durability. All of morning so the plants have time
these popular natural materials are created through to dry out before nightfall.
eons of geological activity and are not easily or accu- Spacing
rately replicated by synthetics. J Having the roses too
You’d think these surfaces, being stone, are close together can foster pow-
impervious to damage. However, all natural stone is dery mildew as well. Let your
absorbent to some degree. This is why all quality roses breathe: Follow spacing
stone furniture is protected with a specially formu- requirements for each particular
lated sealer to minimize stains that can result from
COURTESY OF AGIO

variety, as indicated on the plant


accidental spills and exposure to other potentially label when you purchase your
harmful substances. rosebushes.
Most manufacturers of stone furniture use
high-quality sealers that protect stone surfaces from Sun
nearly all stains and acidic liquids. These sealers do other abrasive cleansers, or acid- or petroleum- J Roses like six hours of
not normally break down over time or with normal based products, including cleaners that contain sun per day.
outdoor (or indoor) use. lemon or vinegar. J Six hours of morning sun
To help protect the sealer, most manufacturers After applying mild dish soap with a soft cloth is preferable to six hours of
recommend using coasters and place mats when or sponge, rinse the tabletop with plenty of clean afternoon sun.
dining. Coasters help absorb moisture from “sweaty” water and dry it thoroughly to prevent buildup of
drinking glasses and prevent mugs from leaving any residue from minerals that might be in your Scent
rings. Place mats help catch spills and prevent dishes, water supply—even if you have softened water. J When you’re buying roses
platters and flatware from scratching tabletops dur- Accidental spills need to be cleaned up immedi- for your garden, don’t forget to
ing meals. If your stone tabletop is outdoors, cover it ately. Addressing spills quickly will increase the lon- include fragrant varieties.
with a quality furniture cover when it’s not in use. gevity of the sealer.—Will Fifield Surprisingly, many beautiful
While high-quality stone tabletops should not roses (especially modern variet-
require frequent reapplications of sealer to maintain ies) have little fragrance.
More in archives Including scented varieties in
protection, they still require cleaning. Nearly all This story
sto came from the Costco Household
manufacturers recommend using clean water and A
Almanac. For more helpful hints, your planting plans will perfume
mild dish soap. Clean the tabletop with a soft white go to C
Costco.com and enter “connection.” your entire garden.—TFJ
At Online Edition, search “almanac.”
cloth or sponge, and don’t use scouring creams or
MARCH 2009 The Costco Connection 41

USp40.41_SpecSec_Potpourri.indd 41 2/9/09 12:18:40 PM


WAREHOUSE ONLY

USp42_ads_NW_SD_NE.indd 1 2/6/09 10:54:09 AM


outdoor
living

Grow up!

MEDIA BAKERY/RF
By Laura Langston

GARDENERS, BY NATURE, tend to be earth camellia and euonymus, can be espaliered for
focused. We often have our eyes trained so dramatic impact. Many ornamental grasses
firmly on the ground that we forget the ben- (try purple fountain grass or feather reed
efits of adding height to the garden. grass) can be container grown for movement,
Vertical gardening mimics the natural privacy and upright form. Tree-like shrubs
landscape. It adds architectural interest and such as rosemary, bay and wax-leaf privet can
an important structural element. It can also be pruned into small standardized trees and
save space, add shade and privacy, create depth grown on decks.
and intrigue, prevent stooping and, depend- Growing vegetables upright adds interest
ing on what you plant, even help p with the and reduces stooping. Pole beans (not bush
grocery bill. beans) will scramble up
While gardening “up” is fences or a trellis, or even
ideal for people with small The Costco other plants. (They’ll pro-
patios or tiny lots, the princi- Connection duce all summer too, as long
ples can be used in large gar- Most Costco warehouses as you pick them.) Pod or
dens too. For instance, two and Costco.com carry a vari- snow peas are good climb-
tall containers planted up and ety of plants, pots, trellises ers; so are traditional vining
flanking a doorway are a and gardening tools to help cucumbers. Most tomato
well-loved and often-used ver- you create a vertical garden. varieties prefer to be grown
tical accent. off the ground, and they’ll
Here are some additional produce heavier crops when
ways to bring height to your garden. staked and grown upright. As a bonus, all of
Consider climbers. These space savers these veggies grow well in pots.
soften lines and create a multitiered effect. Consider adding a stand-alone vertical
They make natural—and beautiful—privacy element in a larger garden. An arbor or a
screens. Clematis, jasmine or honeysuckle can piece of trellis situated by a small seating area
be trellised up a wall, through an arbor or (but away from the main garden) creates
along a fence. Some varieties even do well in intrigue, draws the eye forward and gives the
pots. Annual vines such as sweet peas, black- garden an exclamation point. It also helps
eyed Susans and nasturtiums all thrive in create garden “rooms.”
containers. Even lax-stemmed roses such as Finally, don’t forget hanging baskets.
‘John Cabot’ can be treated as climbers. They are a classic way to add vertical interest
Shrubs, ornamental grasses and small in both large and small spaces. C
trees can act as windbreaks or screen unsightly
views while still drawing the eye up. Shrubs Laura Langston, who writes and gardens in
with loose, open habits, such as pyracantha, Victoria, B.C., is finally growing up!

Planting pointers instant vertical drama.


JKnow the strength of the trellising required J Look for products designed for vertical
for your plants. Some will be fine with gardening, including planters with
bamboo tepees or delicate trellises. Others attached trellises, flat-backed pots,
will require sturdier support. shelves and living-wall products.
J Always choose the right-size pot. (If you’re
unsure, ask staff for help.) Web sites
J A small patio corner? Nest three different- J www.verticalgardeningtips.com
size pots into each other—the biggest on J www.hgtv.com/decorating/height-in-the-
the bottom, the next size up in the middle garden/index.html
WAREHOUSE ONLY
and the smallest on top. Plant them up for J www.eltlivingwalls.com
MARCH 2009 The Costco Connection 43

USp43_VerticalGardening_R1.indd 43 2/17/09 11:20:44 AM


creative
cooking

The traditional Passover seder plate fea-


tures six symbolic foods that retell the
story of the Exodus from Egypt.

“kosher-for-Passover Costco run” means head-


ing straight for the fresh fish. “Then, I turn left
for produce and eggs, look for frozen kosher
chicken, turn left again for dates, check the
[end of aisle displays] for Passover items, gather
up the flowers and head for the shortest line.”
His haul includes seven dozen eggs and
four dozen roses for his sister. Over the first
two nights of Passover, she hosts Berlin, his
wife and more than three dozen guests. “It’s a
real mechayieh [in Yiddish, this translates to a

Passover very enjoyable experience] to have kosher


products at Costco,” says Berlin.
Kim Amzallag, an advertising executive
and member of Manhattan Sephardic

preparation Congregation, says her annual Passover excur-


sion to the Costco in Queens doubles as
“fun bonding” for her family of five. “We ‘pil-
grimage’ every year. It is part of our ritual.”
RF/COMSTOCK IMAGES

Her bounty? Paper goods, olive oil, zip-lock-


Food is at the center of ing plastic bags, aluminum foil and mineral
water. She also stockpiles cleaning products
this rich Jewish tradition pre-Passover, when observant Jews scour
every surface, hunt through closets and draw-
ers, and launder clothing and linens to remove
By Lisa Alcalay Klug all traces of leaven, which spiritually repre-
DURING PASSOVER, JEWS around the certain vegetables and fruits, as well as dairy sents negative ego.
world recall our ancient Exodus from Egypt and other processed foods marked “kosher These traditions extend into the heart-
with a beautiful and extravagant ritual meal for Passover.” Our main sustenance is land. “For me, shopping at Costco has become
replete with meaning and four glasses of wine. matzo, the “bread of affliction,” which the as much a part of the holiday as the search for
Known as the seder, it features readings, songs ancient Israelites baked quickly before leaving chametz,” says Heidi Budaj, director of Jewish
and prayers, a long, delicious dinner and even Egypt. As they escaped centuries of slavery, life and learning at the Jewish Community
a game to find a piece of hidden matzo called there was no time to let the dough rise. Center of Metropolitan Detroit, referring to
the afikomen. We share the evening with fam- It all means that, during Passover, many the Hebrew term for leaven. Budaj is a mar-
ily, friends, neighbors, Jews and non-Jews of us become extremely concerned with eating ried mother of five children ranging in age
alike. One precept, recited each year, doubles and with feeding our guests. So while we from 16 to 23. She reports, “All of them are
as the invite: “May all who are hungry come commemorate our liberation from oppres- ravenous, and each roams in packs of eight to
and eat.” sion, we purchase vast quantities of food. And 10 young animals.”
It’s part of the sage wisdom characterizing some—that would be me—experience the She relies on Costco’s low prices for the
nearly all of our holidays: “We survived. Let’s bonus of increased serotonin levels upon the “truckloads” of matzo her gang consumes, as
eat.” And we do, again and again, throughout mere sight of a full pantry and refrigerator. well as eggs for making enormous amounts of
this annual eight-day festival—but not just For many Jews, Passover can be the most matzo brei, aka Jewish French toast.
anything. expensive holiday. An individual easily shells In greater Kansas City, the Jewish
All leavened foods are forbidden, including out $300-plus on preparations; a family of Federation feeds Costco matzo and gefilte fish
breads and cakes, and all flour. Grains, grain four or more, north of $1,000. Not surpris- to 300-plus at its community-wide seders.
alcohol and beer are also off-limits. And some ingly, that big bargain haven on the horizon “My car was so full, I couldn’t get one more
Jews avoid corn, beans and other legumes. beckons. For legions of Jews, Costco has grocery item in it,” says women’s division
Permitted are kosher meats, poultry, eggs, become an integral part of Passover. director Beverly Jacobson.
Rav Shmuel, a pop singer and Hasidic As repeat seder-goers know, the ritual
rabbi in Monsey, New York, spends at least meal concludes with a vision of world peace
The Costco Connection $3,000 to feed his family of eight, his parents, and the hope of “next year in Jerusalem.”
Costco features a wide variety of kosher- his sister’s family and other visitors. He says, Sounds fabulous to me. C
for-Passover foods online at Costco.com “Before Passover, in my neck of the woods, it’s
and in select warehouses. Certified-kosher common to see rabbis and shopping carts Lisa Alcalay Klug is an award-winning journal-
foods are available in most warehouses filled with kids streaming through Costco.” ist and author of Cool Jew: The Ultimate Guide
and on Costco.com throughout the year. For Michael Berlin, director of the for Every Member of the Tribe (Andrews
Glaucoma Institute–Beverly Hills, the annual McMeel, 2008, www.cooljewbook.com).
44 The Costco Connection MARCH 2009

USp44_CreativeCooking.indd 44 2/9/09 1:06:29 PM


dishwashing detergent and water, then apply
the solution. Let stand two minutes, then
rinse all surfaces with a solution of 1 table-
spoon of bleach per gallon of water. Do not
Keeping your kitchen let soak overnight.

PHOTODISC
healthy all year round Ongoing maintenance
Now that your kitchen is spot-on perfect,
here are some great techniques for quick
ACCORDING TO THE American Society for Counters, tabletops and highchairs cleanups and little touch-ups.
Microbiology, about 36 percent of food-borne
illness in the home results from cross contam-
After each use, spray a disinfecting cleaner
on surfaces until thoroughly wet.
s A multipurpose spray cleaner for hard
surfaces can be great for spot-cleaning
ination. That means cutting boards, counters Let stand for 30 seconds, then rinse or floors, walls and ceilings. Always have a
or utensils are not properly disinfected or wipe clean. For nonporous countertop sur- bottle handy.
sanitized before they are used to prepare foods
that are eaten raw, such as fruits or vegetables.
faces, use a disinfecting wipe for one-step
cleaning and disinfecting.
s Replace germy sponges with a container of
disinfecting wipes. Pre-moistened and easy
Cleaning with soap and water isn’t enough. to use anywhere and anytime, wipes can
Soap and water remove some germs from Refrigerators, freezers, plastic kill germs that can make your family sick.
surfaces, but they can’t kill those germs. In cutting boards, stainless steel (Use as directed.)
fact, they may spread them around. Only a
disinfectant can kill a broad spectrum of
utensils, dishes, glassware,
counters, pots and pans
s A pen with gel bleach will help you to
stay on top of grout. The sooner you treat
harmful bacteria and viruses. Wash or rinse with detergent and water, a stain, the faster it will come out.
The good news is that you can help kill then soak in a solution of 1 tablespoon of These kitchen-sanitizing routines might
nasty bacteria that can cause food-borne illness bleach per gallon of water. Let stand two take a little more effort, but just remember
by following simple sanitizing and disinfecting minutes, then air-dry. (Do not use on steel, alu- that good healthy food always comes from a
routines when preparing your family’s meals. minum, silver or chipped enamel items.) good healthy kitchen. C

More in archives Wooden cutting boards


This story came from the Costco
usehold Almanac. For more helpful hints,
Household
Use approximately 3 tablespoons of The Costco Connection
Cos
go to Costco.com and enter “connection.” bleach per gallon of water to create a sanitiz- Costco warehouses carry a variety of
At On
Online Edition, search “almanac.” ing solution. Wash, wipe or rinse items with supplies for cleaning your kitchen.

"OFXLJOEPGDMFBOGSPN8JOEFY ®

&953"$-&"/*/(108&3'03(3&"4&"/%(3*.&

COUNTERTOPS
APPLIANCES

www.Windex.com GLASS
©2009 S.C. Johnson & Son, Inc. All rights reserved. 719426
WAREHOUSE ONLY

MARCH 2009 The Costco Connection 45

USp45_SpecSec_Sundries.indd 45 2/9/09 4:34:48 PM


®

holidays made easy


Simple Solutions for Special Occasions family know you care. It’s lean, packed
with nutrients and B vitamins, and
For Easter and Passover meals, Australian lamb is a long-held contains no artificial additives.
tradition—not just because it’s delicious and nutritious, but also because
EASY TO PREPARE
it’s quick to prepare, leaving you more time to spend with your family.
Kirkland Signature Australian Lamb
Kirkland Signature™ Australian lamb During shipping the lamb undergoes comes in a variety of cuts and doesn’t
is raised on grass pastures to produce a natural process called aging in need more than simple salt and pep-
a natural product that is free of which muscle fibers in the meat relax per to complement its fabulous flavor.
artificial additives and hormone growth and improve its tenderness. But if you’re feeling creative, it also
promotants. Lamb packed under the To save you time in the kitchen our lends itself well to a wide palette of
Kirkland Signature brand is specially racks are trimmed and pre-frenched, marinades, rubs, sauces and cooking
bred and selected for the U.S. market and bones are removed from the methods.
against strict standards, resulting in a legs, so when you purchase lamb at
quality product that is consistently Costco you know it will always be With its quick cooking times and
lean and always delicious to eat. tender and easy to prepare for your endless versatility, Australian
family and friends. lamb from Costco is the perfect
NATURALLY AGED
DELICIOUSLY NUTRITIOUS choice for any occasion—from
Kirkland Signature Australian lamb is
a fresh product that is exported to the Serving Kirkland Signature Australian a formal holiday to a weekday
U.S. chilled in vacuum-sealed bags. lamb is a delicious way to let your family meal!

PAID ADVERTISEMENT

USp46_47_ads.indd 2 2/9/09 12:26:38 PM


Roasted Garlic Australian Lamb Leg with
Rosemary Potatoes
2 heads garlic, halved 2 tablespoons rosemary, chopped
3 tablespoons olive oil 3 pounds small red potatoes,
1 Australian leg of lamb, boneless halved
salt and freshly ground pepper, grilled or roasted asparagus or
to taste preferred vegetable

Preheat the oven to 350°F. Cut off the tips of the garlic heads and brush the
cut section with 1 tablespoon of the olive oil. Set garlic cut side down in a pan
and roast until it is soft to the touch, about 30 minutes. Let garlic cool for 5
minutes; then squeeze the roasted cloves out of the garlic and into a bowl.
Enjoy Delicious Variety Mash with a fork and spread over the top of the lamb.

Any Day Meanwhile, place the lamb in a large roasting pan and season with salt, pepper
and half of the rosemary. Allow to stand at room temperature for 30 minutes
to an hour. Place the potatoes in an ovenproof dish and toss with the remain-
You don’t need a special occasion to ing oil and rosemary. Set aside.
enjoy Kirkland Signature Australian
lamb. Loin chops are a perfect way to Roast lamb for about 1 hour and 30 minutes, until it registers an internal
add delicious variety to midweek meals. temperature of 130°F to 135°F on a meat thermometer for a medium-rare
roast, or until the juices run clear when a sharp knife or skewer is inserted in the
The techniques for cooking lamb are
similar to those for other red meats.
thickest part of the meat. When the lamb has been roasting for 40 or 50 min-
So even if you’ve never prepared utes, place the potatoes in the oven and bake until well browned and tender.
lamb, you may be surprised by how Transfer the lamb to a warm platter and let rest for 15 minutes (it will
much you already know, and how continue to cook as it rests). Carve and serve with the potatoes and grilled or
effortless it is to cook. roasted asparagus.
The Easy. Any Day. cookbook
features a collection of simple recipes
you can prepare for special occasions—
or everyday eating—year-round. Get Porcini-crusted Australian Lamb Rib Chops
your FREE copy of Easy. Any Day. at with Fresh Pea, Mint and Feta Salad
http://www.australian-lamb-contest.
com/cookbook_order_anyday.cfm. AUSTRALIAN LAMB PEA SALAD
2 Australian lamb racks, 11/2 cups fresh (or frozen) peas
Most recipes in the book require fewer
than six ingredients and take just 30 cut into chops 3 tablespoons feta cheese,
minutes to prepare. Easy. Any Day. extra virgin olive oil crumbled
also includes dozens of preparation 1/4 cup sliced porcini or preferred 1/2 cup fresh mint leaves, torn
tips and inspirational ideas to spark
mushrooms 1 lemon
your own creativity.
2 leaves fresh basil, torn 1 tablespoon extra virgin olive oil
You can also find lamb recipes in
1/2 cup crusty bread, cubed
Cooking in Style and the five other
cookbooks in The Costco Way series. salt and freshly ground pepper,
Go to costco.com and enter “costco to taste
cookbooks” in the search box. Each
book is fully cross-referenced and can To prepare the lamb, brush generously with olive oil and season with salt and
be downloaded as a PDF. pepper to taste. Place dried mushrooms, basil and bread in a food processor
(or coffee grinder) and process to fine crumbs. Transfer to plate or bowl and
press the lamb firmly into the crumbs to form a crust. Cover and refrigerate
30 minutes (or overnight) to set crust.
Heat enough oil in a nonstick pan to cover the base. Sauté chops, a few at a
time, over medium-high heat until golden brown and medium rare, about 10
minutes total, or until cooked as desired. To test, press gently with finger. The
meat should be firm but springy. Keep warm in a low oven.
To prepare the pea salad, while the lamb is cooking add peas to pan of boiling,
salted water and cook for 30 to 40 seconds. Drain, rinse with cold water and
transfer to a bowl. Add feta cheese, mint leaves, a squeeze of lemon and olive
oil. Mix well, crushing peas slightly.
Serve lamb chops and pea salad with additional lemon and olive oil on the side.
WAREHOUSE ONLY

USp46_47_ads.indd 3 2/9/09 12:26:42 PM


WAREHOUSE/COSTCO.COM

WAREHOUSE/COSTCO.COM

USp48_ads.indd 1 2/6/09 10:54:37 AM


for your
health
Connection Exclusive

Shrinking Ask Jorge


those waists Cruise
Q: I downloaded The Belly
By Jorge Cruise Fat Cure but am still not
IN JANUARY’S ISSUE of The Connection, I invited make eating the right amounts easy. clear on the size for a serv-
Costco members to take my new Belly Fat Cure™, a Your daily S/C Value needs to be no ing of carbs. Please clarify.
waist-reducing plan to help people lose weight by more than 15/6, which means you A: Using the S/C Value, one
eating smarter. I’m excited to report that thousands should aim for no more than 15 grams serving of carbs is anything
of members have downloaded a free copy of the of sugar and six servings (see story at that has 5 to 20 grams of
Belly Fat Cure report, and that many are seeing dra- right) of carbohydrates each day. carbohydrates. One of my
matic results in just a week. One of them, Karen I am inviting members to take favorite examples is 27
Diega Sutton, is profiled below. the Belly Fat Cure challenge by Cheez-Its; with just
There’s a lot at stake here. Doctors and reading my free report (direc- 17 grams of carbs,
researchers say that losing just 2 inches from your tions at left). The report pro- this snack counts
waist can lower the risk of heart disease, Type 2 vides information on studies as a 1 on the S/C
diabetes and certain types of cancer—and increase regarding belly fat (including Value. The added
life expectancy. a key one from The New bonus is that
If you want to eat smarter instantly and start England Journal of Medicine, Cheez-Its don’t
losing belly fat, you must be sure you’re getting the which found that a high have any sugar, so
right amounts of sugar and carbs. This is why I’ve waist circumference dou- their S/C Value is
created the S/C Value™, a food value system to help bled the risk of premature 0/1. Another exam-
death), ideas on smart ple is Ezekiel 4:9
food options and tips for Sprouted Whole
Order the report starting the Belly Fat Cure. Try it Grain Bread by Food
You can download a free copy now for a younger, stronger, more for Life, which has 15
of the Belly Fat Cure report at confident self. C grams of carbs in one
www.thebellyfatcure.com. slice and would also
Enter your e-mail address; click Costco member Jorge Cruise is the get a 0/1.
“Send report.” You will receive author of three New York Times
an e-mail confirming the order; bestsellers on health and fitness. Q: What are some of
follow the directions from there. the best fruits to eat?
JORGECRUISE.COM, INC.
A: The best fruits on
The Belly Fat Cure are apri-
cots, blackberries and rasp-
Karen Diega
Sutton
San Diego
back to her pregnancy weight—
without being pregnant. And at
age 39, she felt that her health
‘‘is The best thing
… I got to eat
berries. Each of these has
right around 3 grams of
sugar (one apricot and ½
was deteriorating. “I really cup of the berries). Compare
Pounds lost: 13 can’t think anything positive things I never this to just half of a banana,
(in one week)
about myself right now,” which has a whopping 11
Inches lost: 4 said Diega Sutton, before thought I could grams of sugar.
starting The Belly Fat Cure.
Gained:
In just one week on eat, like Q: Can you give me a sam-
Self-esteem
the plan, she lost 13 pounds— ple breakfast for The Belly
(Before) and confidence
and revealed a brewing
chocolate, Fat Cure?
confidence.
“I wasn’t even really trying
Doritos A: A quick and easy break-
fast on The Belly Fat Cure is
that hard,” she says, “and I lost and ice two Eggo waffles with but-

Karen’s case that much weight—I’m amazed.


The best thing is, not only did cream.”
ter, two to three scrambled
eggs (depending on how
KAREN DIEGA SUTTON’s self- I lose 13 pounds my first week, hungry you are) with salt
esteem had dropped so low that I got to eat things I never thought and pepper, and one
she stayed in most nights eating I could eat, like chocolate, Doritos Morningstar Farms sausage
instead of going out to meet her and ice cream.” patty. This whole breakfast
friends. She even felt she Her goal is to lose 45 pounds has just a 2/2 S/C Value. Or
couldn’t be in a picture without —and to keep it off. And in the you could add one more sau-
JORGECRUISE.COM, INC.

looking away and feeling dis- long term, she wants to be more sage patty and skip the waf-
gusted about herself. aware of her nutritional and fles and your entire
Despite being a busy mom health needs. breakfast would have a 0/1
and taking classes, she couldn’t She’s off to a great start.
(After) S/C Value.—JC
escape the fact that she was —Tim Talevich
MARCH 2009 The Costco Connection 49

USp49_JorgeCruise_R1.indd 49 2/16/09 3:41:12 PM


PhotoCenter_March09ConnAd.indd 1 2/10/09 4:46:32 PM
travel
connection
4AHITIBY'AU GUIN

Paradise
found

REGENT SEVEN SEAS CRUISES


French Polynesia is
a step back in time
Buyer’sChoice
Member exclusives valued
at up to $800 per person:
By Ralph Grizzle s Welcome cocktail reception
s Two-night pre-cruise stay in an Ocean-View
THIRTY YEARS AGO, a 21-year-old boy comfortable and affordable way to experi- Room at InterContinental Tahiti
from North Carolina ventured all the way to ence the romance of the South Pacific isles. s $400 per-suite shipboard credit†

Los Angeles and hopped a flight to Tahiti. The luxury ship functions as an extension of s Lagoonarium shore excursion on Bora Bora

What possessed him to pursue such a notion? the informal, relaxing environment of the Seven-night cruise with
Coconuts. I know, because that boy was me. islands, but always with Regent’s superior airfare includes:
Months before my journey, I had seen a service and comfort. s Round-trip economy class airfare from
photograph of one of the Tahitian isles—an The vessel’s beloved troupe of Gauguines Los Angeles to Papeete
island blessed with verdant volcanic peaks —part cruise staff, part entertainers, part s Seven nights in an Ocean-View Suite
s Private beach party on Motu Mahana
shrouded in wispy clouds, ocean as blue as storytellers—adds the unique personality of
s All onboard gratuities
Windex and thick groves of coconut palms. I French Polynesia to every cruise. Life on
s Complimentary beverages, including select
wanted to be there, among the coconut groves, board is laid-back, casual and pampered, wines and spirits, served throughout the ship
and so I charted a course for this picture-per- from the bottles of water provided prior to s In-suite refrigerator aboard ship replenished
fect paradise. shore trips to the complimentary wine or daily with soft drinks, beer and bottled water
s Choice of multiple open-seating dining venues
I was not alone in falling under the spell beer pours at lunch and dinner.
s A post-cruise tour of Tahiti and a day
of Tahiti. Since the first sailing ships from The Paul Gauguin, which boasts spacious room at Radisson Plaza Resort Tahiti††
Europe dropped anchor among French Poly- suites and staterooms (more than half with s Port charges
nesia’s lagoons and coral atolls, the magical private balconies), a watersports marina, a
islands have symbolized romance and natu- choice of three open-seating dining venues Executive Members receive an additional
$100 per-suite shipboard credit.
ral beauty. and an extensive spa, is a floating tribute to
The descriptions the first Europeans sent the culture-rich region. Photos of ancient
home planted the seed for a romantic image Tahiti line the interior walls, while Fare Tahiti,
of French Polynesia that endures to this day. a mini museum, exhibits manuscripts and from $4,179 per person
Ocean-View Suite with airfare (Category E)
*

One of those Europeans was the artist Paul finely carved Polynesian artifacts. Valid for 9/19/09 sailing.
Gauguin. The former Paris stockbroker who
became one of history’s most renowned art- Idyllic islands
ists spent his last years—and did some of his Polynesia is a gorgeous collection of vol-
best work—in Tahiti. canic islands and atolls strewn across the
Gauguin left France for Tahiti in 1891, South Pacific.
looking for a society more elemental and sim- The Paul Gauguin’s itinerary begins in
plistic than his native country. He found it, and Papeete. Tahiti’s capital city is home to the Paul
today, more than 100 years later, you can too. Gauguin Museum, nestled in a spacious gar-
den and housing a few of the artist’s original
Today’s bounty works. The museum provides an interesting Call Costco Travel toll free at
While Costco Travel offers a variety of retrospective of Gauguin’s life in the islands. 1-877-849-2730 or visit Costco.com.
ways to explore the South Pacific, one excel- The itinerary also includes the islands of
lent way to discover what Gauguin discovered Raiatea and Taha’a (Motu Mahana), and *
A $200 per-person non-refundable administrative fee is included in your deposit
at the time of booking. Price is per person based on double occupancy, includes
is on a luxury cruise ship that bears his name. overnight stays on Bora Bora and Moorea. airfare, is valid for select stateroom categories only, is true and accurate at
time of printing, and might not include government taxes/fees. Restrictions and
The Paul Gauguin, operated by Regent Seven Standing on the decks and admiring the blackout dates might apply. All offers and inclusions are subject to availability,
may change or be terminated without notice and are valid for new bookings
Seas Cruises, was designed specifically for beauty in each destination the ship visits, only. Unless otherwise noted, offers are not combinable with select rate codes,
coupons or other offers. Executive Member offer is valid for primary cardholder
sailing French Polynesia year-round. you’ll feel as though you’ve stumbled into a only. Travel purchases are not included in the Executive Membership 2%
Reward program. Offer shown is valid on 9/19/09 sailing only. Cancellation and
This exquisite vessel offers an extremely Paul Gauguin painting, and, in fact, that is change fees might apply. Costco Travel disclaims liability for any inaccuracies or
typographical errors. Ship’s registry: The Bahamas. †Shipboard credit is per suite
precisely what you’ve done in this picture- based on double occupancy. For bookings made within three weeks of departure,
shipboard credit is not guaranteed. ††Post-cruise tour and day room at Radisson
perfect paradise. C Plaza Tahiti are offered only with the purchase of airfare. Costco Travel is
registered as a seller of travel in each of the states listed: California
Connecting registration number: CST 2054248-50 · Florida registration number:
ST 32555 · Hawaii registration number: TAR 5595 · Iowa registration
Costco Travel offers a variety of vacations Ralph Grizzle cycled across America and number: TA 620 · Nevada registration number: 2007-0060 · Washington
registration number: WST 602042600. Registration as a California Seller
and cruises to Tahiti. For details, call Costco Europe and island-hopped the South Pacific of Travel does not constitute approval by the state. 09TR0501 1/09

Travel at 1-877-849-2730 or visit Costco.com. before becoming a travel writer.


MARCH 2009 The Costco Connection 51

USp51_Travel_R1.indd 51 2/11/09 12:04:56 PM


March 1– April 30
save up
to

green
$
300
on select Shaw

savings carpet purchases


BUY
– SAVE
500 – 900 sq.ft. $ 100

901 – 1800 sq.ft. $ 200
1801+ sq.ft. $ 300
Promotion applies to the following
styles: Timeless Asset, Mendocino,
Pleasant Ridge, Valley Grove, Legacy
Landing, One of a Kind, Biscayne,
Carlsbad, Holland Park, Timeless
Truths, Just for Fun

Call 1-888-992-2773
to schedule your complimentary in-home appointment

Rebate savings effective on purchases made between March 1 and April 30, 2009. Rebates apply to the following
styles: Timeless Asset, Mendocino, Pleasant Ridge, Valley Grove, Legacy Landing, One of a Kind, Biscayne, Carlsbad,
Holland Park, Timeless Truths, Just for Fun. Rebates do not apply to previous purchases. Cannot be combined with other
offers. Manufacturer’s rebate. Limit one rebate form per household. Limitations and restrictions apply. Allow 6-8 weeks
for receipt of rebate check. Products and services available in most locations.
All services provided by Custom Decorators Inc.
COSTCO WAREHOUSE/COSTCO HOME/COSTCO.COM

USp52_ads_NW_LA_NE_SE.indd 1 2/13/09 1:56:05 PM


he art

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USp53_ads.indd 1 2/6/09 10:57:02 AM


WAREHOUSE/COSTCO.COM

USp54_ads_R1.indd 1 2/9/09 4:28:07 PM


3OUNDQUALITYAND
VALUEFROM#OSTCO

Introducing the new Kirkland Signature Premium Digital Hearing Aids.


Premium Features: Accessory Kit Includes:
sCHANNELS s$ATA,OGGING s4WOPREMIUMDIGITAL s$OMES
HEARINGAIDSWITHRECEIVERS
s3OUNDLOCATOR s.ATURALLOUDNESS s/PERATINGINSTRUCTIONS
COMPENSATION sBATTERIES
s7IRELESSBETWEEN s"ATTERYCADDY
HEARINGAIDS s!BATTERY s/NEHEARINGAIDDRYER
WITHPOWERCORD
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s-ULTIPLEAUTOMATICFEATURES s0OWER ONDELAY CLEANINGCLOTH
s3OUND3MOOTHING s,OWBATTERYWARNING s4RAVELCASE
s7IND.OISEREDUCTION s"ATTERYDOORONOFF s*EWELCASE
s!QUA0ROTECT s-ULTIPLECOLORCHOICES s#ARRYINGCASE

(actual size)

Call or visit a Costco Hearing Aid Center today to schedule your FREE
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*A hearing test may determine if your hearing loss may be helped by hearing aids.
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USp55_ads.indd 1 2/9/09 12:32:13 PM


Up to $250 OFF
SunSetter Manual Awnings
Our most popular manually operated awning, the VISTA comes
in widths from 10' to 18' in 1' increments, with our traditional
laminated fabric in 13 designer colors. Operates easily with a
hand crank (included). It can be up to 20 degrees cooler under
your VISTA or Oasis awning. Valid 3/01/09–4/05/09 #11377812

Geneva 7-Piece Dining Set Includes 4 dining chairs, 2 swivel rockers and
dining table. $1,899.99 Delivered #327664 Costco.com only.

Geneva 6-Piece Deep Seating Set Includes 2 club chairs, loveseat, coffee
table and 2 side tables. $1,999.99 Delivered #327751 Costco.com only.

Our Versatile
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Retractable
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SunSetter Oasis
The 10' x 16' freestanding SunSetter Oasis provides shade and
protection anywhere you want, in your yard, poolside or on your
deck or patio. Beautiful woven acrylic fabric available in nutmeg
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Cool Shade Anytime s


Blocks 99% of UVA and UVB Rays
Provides Energy Savings—Cuts Air-Conditioning Bills Geneva 3-Piece Chaise Lounge Set Includes 2 chaise lounges and side table.
Costco.com only. $999.99 Delivered #327761 Costco.com only.
Price and availability are subject to change without notice. Products may include a shipping and handling charge. For details, visit the product page on www.costco.com. Most online coupons at www.costco.com are manufacturers’ coupons. State sales tax may be due on the
prediscounted price of the item when purchased using an online coupon. These taxes, if any, are in addition to the amount that you are paying for the product. Prices, specifications, availability and terms of offers are subject to change without notice. Taxes and shipping charges are
extra, and vary. *Using the product search box located at www.costco.com, please enter the provided search phrase to find the product(s). Products shipped to Alaska, Hawaii or Puerto Rico will include an additional shipping and handling fee. This fee will be quoted at checkout.

EC_p01.02_R1.indd 1 2/9/09 4:24:34 PM


Eureka Bistro Set Key Biscayne 4-Piece Deep-Seating Set Includes sofa, 2 club chairs and
Includes 2 chairs and table. Cast-aluminum construction. table. All-weather wicker and Sunbrella® fabric. $2,499.99 Delivered
$149.99 Delivered Valid 3/01/09–3/31/09 #383494 Costco.com only. Valid 3/01/09–3/31/09 #286704 Costco.com only.

Key Largo 4-Piece Loveseat Set Includes loveseat, 2 club chairs and table. Tahoe 5-Piece Dining Set Includes 4 chairs and table.
All-weather wicker and Sunbrella® fabric. $2,799.99 Delivered Cast-aluminum construction. $899.99 Delivered
Valid 3/01/09–3/31/09 #383565 Costco.com only. Valid 3/01/09–3/31/09 #383542 Costco.com only.

Lancaster Antique Copper Patio Bench Martinique 5-Piece Deep-Seating Chat Set
Cast-aluminum construction. $169.99 Delivered Includes 4 stackable chairs and table. $1,299.99 Delivered
Valid 3/01/09–3/31/09 #383554 Costco.com only. Valid 3/01/09–3/31/09 #286686 Costco.com only.

Become a COSTCO.COM INSIDER! Give us your email address and be the first to know about new items and exclusive online coupon offers. GO! COSTCO.COM 2

EC_p01.02_R1.indd 2 2/9/09 4:25:13 PM


Capistrano 4-Piece Round Lounge Set A multifunctional daybed Napa 7-Piece Gathering-Height Dining Set
constructed with all-weather resin wicker and Sunbrella® fabric. Includes 6 dining chairs and dining table.
$1,999.99 Delivered #143292 Costco.com only. $2,699.99 Delivered #143635 Costco.com only.

Blackline 6' x 8' Greenhouse Online Price $849.99 Cummins Onan RS12000 Home Standby Generator 100- or 200-amp
$699.99 Delivered After $150 OFF OFF –150.00 transfer switch available. Starting at $4,999.99 Delivered
Valid 3/01/09–4/05/09 #382135 Costco.com only. YOUR COST $699.99 Valid 3/01/09–3/31/09 #11257122 Costco.com only.

Watts Premier
WP4-V Reverse
Osmosis System
With monitor faucet.
$149.99
Delivered
DuraCabinet 5-Piece Garage Storage System After $40 OFF
$699.99 Delivered Valid 3/01/09–4/05/09
Valid 3/01/09–3/31/09 #352861 Costco.com only. #267100 Costco.com only.
Price and availability are subject to change without notice. Products may include a shipping and handling charge. For details, visit the product page on www.costco.com. Most online coupons at www.costco.com are manufacturers’ coupons. State sales tax may be due on the
prediscounted price of the item when purchased using an online coupon. These taxes, if any, are in addition to the amount that you are paying for the product. Prices, specifications, availability and terms of offers are subject to change without notice. Taxes and shipping charges are
extra, and vary. *Using the product search box located at www.costco.com, please enter the provided search phrase to find the product(s). Products shipped to Alaska, Hawaii or Puerto Rico will include an additional shipping and handling fee. This fee will be quoted at checkout.

EC_p03.04_R1.indd 3 2/9/09 4:26:00 PM


Made-to-Fit Slide-out Shelves for Existing Cabinets By Slide-a-Shelf. Vineyard 8-Piece Dining Collection
Up to $10 OFF on Full-Extension Shelf Glides Includes table, 4 side chairs, 2 arm chairs and buffet with hutch.
Valid 3/01/09–3/31/09 #11262818 Costco.com only. $4,199.99 Delivered Valid 3/01/09–3/31/09 #11235029 Costco.com only.

Chesire 36"
Single-Sink Vanity
With granite top.
$649.99
Delivered WORX18v Cordless 10" Grass Trimmer Pacific Coast ®
After $200 OFF Includes 18v battery with 1-hour Down Blankets
Valid 3/02/09–3/31/09 charger. $99.99 Delivered Twin, queen and king.
#275142 Costco.com only. #164924 Costco.com only. #11169132 Costco.com only.

NJOY™ Electronic Cigarette StriVectin® The Gift of Youth


Smoking Alternative Starter Kit $109.99 Delivered
$89.99 Delivered Valid 3/01/09–3/31/09 Wedding Flower Collections Starting at $229.99 Delivered
#375053 Costco.com only. #339497 Costco.com only. *Search: Weddingflowers Costco.com only.

Become a COSTCO.COM INSIDER! Give us your email address and be the first to know about new items and exclusive online coupon offers. GO! COSTCO.COM 4

EC_p03.04_R1.indd 4 2/9/09 4:26:19 PM


Showtime Leather Home Theater Seating Collection Herrington 3-Piece Bonded-Leather Reclining Collection
Includes ottoman. Includes reclining sofa, reclining loveseat and recliner.
$1,999.99 Delivered Valid 3/01/09–3/31/09 #11334241 Costco.com only. $2,799.99 Delivered Valid 3/01/09–3/31/09 #11311604 Costco.com only.

Jacobsen 4-Piece Leather Collection Lindale 3-Piece Leather Collection


Includes sofa, loveseat, chair and ottoman. $1,999.99 Delivered Includes sofa and 2 chairs. $1,999.99 Delivered
Valid 3/01/09–3/31/09 #11335633 Costco.com only. Valid 3/01/09–3/31/09 #11333787 Costco.com only.

Request a swatch
online at Costco.com

Spectrum 2-Piece Bonded Leather Collection Wilshire 4-Piece Leather Collection Includes sofa, 2 chairs and
Includes sectional and ottoman. $1,699.99 Delivered cocktail ottoman. $2,999.99 Delivered After $800 OFF
Valid 3/01/09–3/31/09 #11306751 Costco.com only. Valid 3/16/09–4/05/09 #11318453 Costco.com only.
Price and availability are subject to change without notice. Products may include a shipping and handling charge. For details, visit the product page on www.costco.com. Most online coupons at www.costco.com are manufacturers’ coupons. State sales tax may be due on the
prediscounted price of the item when purchased using an online coupon. These taxes, if any, are in addition to the amount that you are paying for the product. Prices, specifications, availability and terms of offers are subject to change without notice. Taxes and shipping charges are
extra, and vary. *Using the product search box located at www.costco.com, please enter the provided search phrase to find the product(s). Products shipped to Alaska, Hawaii or Puerto Rico will include an additional shipping and handling fee. This fee will be quoted at checkout.

EC_p05.06_R1.indd 5 2/9/09 4:27:26 PM


Tuscany 3-Piece Leather Reclining Collection Drake 4-Piece Fabric Collection
Includes reclining sofa, reclining loveseat and recliner. Includes sofa, chaise, chair and ottoman. Available in bronze or latte.
$2,699.99 Delivered Valid 3/01/09–3/31/09 #11334236 Costco.com only. $1,999.99 Delivered Valid 3/01/09–3/31/09 #11318452 Costco.com only.

Lorraine 3-Piece Fabric Collection Azara 4-Piece Queen Bedroom Collection


Includes sofa, loveseat and chair. Includes bed, 2 nightstands and chest.
$1,399.99 Delivered Valid 3/01/09–3/31/09 #11333786 Costco.com only. $1,999.99 Delivered Valid 3/01/09–3/31/09 #11329907 Costco.com only.

Sleep Science Elia Queen Memory Foam Mattress Collection Chamberlain 5-Piece Queen Bedroom Collection
Also available with foundation. Other sizes available. Includes bed, 2 nightstands, chesser and mirror.
$299.99 Delivered Valid 3/01/09–3/31/09 #11308048 Costco.com only. $3,599.99 Delivered Valid 3/01/09–3/31/09 #11272623 Costco.com only.

Become a COSTCO.COM INSIDER! Give us your email address and be the first to know about new items and exclusive online coupon offers. GO! COSTCO.COM 6

EC_p05.06_R1.indd 6 2/9/09 4:27:45 PM


Assagio Convertible Fabric Euro Lounger Brooks Youth 2-Piece Bedroom Collection
$399.99 Delivered Includes twin trundle bed and desk. $1,799.99 Delivered
Valid 3/01/09–3/31/09 #11327507 Costco.com only. Valid 3/01/09–3/31/09 #11335625 Costco.com only.

Nantucket 5-Piece Queen Bedroom Collection Adelaide 5-Piece Queen Bedroom Collection
Includes bed, 2 nightstands, dresser and mirror. Includes bed, 2 nightstands, dresser and mirror.
$1,799.99 Delivered $1,499.99 Delivered After $350 OFF
Valid 3/01/09–3/31/09 #11286857 Costco.com only. Valid 3/02/09–3/22/09 #11247348 Costco.com only.

Holden Youth 3-Piece Bedroom Collection Winslow 5-Piece Queen Bedroom Collection
Includes twin trundle bed, dresser and nightstand. $1,399.99 Delivered Includes bed, 2 nightstands, dresser and mirror. $1,499.99 Delivered
Valid 3/01/09–3/31/09 #11105303 Costco.com only. Valid 3/01/09–3/31/09 #11234422 Costco.com only.
Price and availability are subject to change without notice. Products may include a shipping and handling charge. For details, visit the product page on www.costco.com. Most online coupons at www.costco.com are manufacturers’ coupons. State sales tax may be due on the
prediscounted price of the item when purchased using an online coupon. These taxes, if any, are in addition to the amount that you are paying for the product. Prices, specifications, availability and terms of offers are subject to change without notice. Taxes and shipping charges are
extra, and vary. *Using the product search box located at www.costco.com, please enter the provided search phrase to find the product(s). Products shipped to Alaska, Hawaii or Puerto Rico will include an additional shipping and handling fee. This fee will be quoted at checkout.

EC_p07.08_R1.indd 7 2/9/09 4:28:42 PM


SCEPTRE 46"
1080P LCD HDTV
1920 X 1080
4X HDMI INPUTS
$69999 After
$200 OFF
Valid 3/02/09–3/22/09 #320397

GET UP TO $150
IN COSTCO CASH CARDS
when you buy any
HDTV and activate
new DIRECTV® service
through Costco.com.†

For more details and to order DIRECTV® service, visit Costco.com and search DIRECTV.
†Offers end 7/07/09. New DIRECTV residential customers only (lease required and available separately). Includes a $50 Costco Cash Card with
activation of new DIRECTV service and a $100 Costco Cash Card (after mail-in redemption) with purchase of an HDTV, both through Costco.
Other conditions apply. Costco.com only.

PROSCAN 32"
LCD HDTV
1366 X 768
2X HDMI INPUTS
$32999 After $50 OFF
Valid 3/02/09–4/05/09 #381884

GET UP TO $150
IN COSTCO CASH CARDS
when you buy any HDTV and
activate new DIRECTV® service
through Costco.com.†

For more details and to order DIRECTV® service, visit Costco.com and search DIRECTV.
†Offers end 7/07/09. New DIRECTV residential customers only (lease required and available separately). Includes a $50 Costco Cash Card with
activation of new DIRECTV service and a $100 Costco Cash Card (after mail-in redemption) with purchase of an HDTV, both through Costco.
Other conditions apply. Costco.com only.

Become a COSTCO.COM INSIDER! Give us your email address and be the first to know about new items and exclusive online coupon offers. GO! COSTCO.COM 8

EC_p07.08_R1.indd 8 2/9/09 4:29:01 PM


life before nüvi ®

Think back to the last time you were lost.


Completely adrift, with panic rising and
confidence sinking. Now imagine finding
anything your heart desires with nüvi 780, the
portable GPS navigator from Garmin. Just tap
the screen to look up addresses, intersections,
businesses and more and nüvi takes you there
with clear, voice-prompted directions. nüvi’s
great for navigating on foot or in the car.

Once you nüvi®, you’ll never go back.

Garmin nüvi® 780 4.3" Touchscreen GPS


$249.99 After $100 OFF
Valid 3/01/09–4/05/09 #379574
s Speaks street names s MSN Direct
s Route avoidance s Auto reroute

Costco.com only.

EPIC CTS Compact Training System ProForm 675E Personal Trainer Treadmill NordicTrack Commercial VR Recumbent Bike
$999.99 Delivered $499.99 Delivered $499.99 Delivered
#363920 Warehouse and Costco.com. Valid 3/01/09–3/31/09 #384994 Costco.com only. #363921 Warehouse and Costco.com.
Price and availability are subject to change without notice. Products may include a shipping and handling charge. For details, visit the product page on www.costco.com. Most online coupons at www.costco.com are manufacturers’ coupons. State sales tax may be due on the
prediscounted price of the item when purchased using an online coupon. These taxes, if any, are in addition to the amount that you are paying for the product. Prices, specifications, availability and terms of offers are subject to change without notice. Taxes and shipping charges are
extra, and vary. *Using the product search box located at www.costco.com, please enter the provided search phrase to find the product(s). Products shipped to Alaska, Hawaii or Puerto Rico will include an additional shipping and handling fee. This fee will be quoted at checkout.

EC_p09.10_R1.indd 9 2/9/09 4:29:43 PM


The Alliance Game Room is part of the new Gallery Collections series by American Heritage Billiards.
American Heritage Billiards is the largest pool table and game room furniture manufacturer in the industry. Alliance Billiard Gallery Collections
We are proud to have worked so closely with Costco to create an exclusive line that offers many design by American Heritage Billiards
features and fashionable looks, all at outstanding value to Costco members. These Collections of fine game Up to $1,000 OFF
room furniture offer all you will need to enjoy many hours of family togetherness. Each piece is exquisitely Valid 3/01/09–3/31/09 #11377905
designed, artisan crafted and finished in warm tones. Costco.com only.

Melissa lost
72 lbs.
in 7 months!

SMART FOR LIFE™


Eat Cookies. Lose Weight.
It’s that Simple.™

42-Day Kit
Includes Smart Cookies,
shake pouches, shake
bottles, chicken soup
pouches and more.
$199.99 Delivered
After $80 OFF
Costco #361161
members
say: 30-Day Kit
Includes Smart Cookies,
“The shake pouches, shake
bottles, chicken soup
cookies pouches and more.
work.” $159.99 Delivered
After $40 OFF
“I’m losing is a comprehensive weight-loss approach to health and wellness using natural, hunger- #364171
weight!” controlling foods to deliver visible results. Each Smart Cookie Square is a meal that is scientifically 21-Day Kit
formulated to be a perfect balance of fiber, protein and complex carbohydrates that help naturally suppress Includes oatmeal,
“Chocolate the appetite—absolutely no drugs or toxic preservatives are included. Kits starting at $129.99 Delivered. blueberry, and
Chip is All-natural, 60% organic ingredients. chocolate chip Smart
awesome.” Eat Smart Cookie Squares six times a day with a low-fat, healthy dinner and/or lunch. Cookies and more.
Lose approximately 10 to 15 pounds* per month. $129.99 Delivered
“This is so easy, Each order includes instructional brochure, dinner guide and free telephone support. After $20 OFF
and it works!” *Results may vary. Visit Costco.com and search Smart For Life for more information. Valid 3/01/09–4/05/09 #368894
Costco.com only.

Become a COSTCO.COM INSIDER! Give us your email address and be the first to know about new items and exclusive online coupon offers. your email address GO! COSTCO.COM 10

EC_p09.10.indd 10 2/6/09 3:00:44 PM


INTRODUCING THE
BEST DESKTOP
PROCESSOR
ON THE PLANET.†
TOP-SELLING COMPUTERS UP TO $550 OFF. *Search: i7

†Best claim based on SPECint_rate_base2006* scores. Results are estimated and provided for informational purposes only.
Actual results will vary. See www.intel.com/performance for additional information.
Copyright © 2009, Intel Corporation. All rights reserved. Intel Core, Intel and Intel logo are trademarks of Intel Corporation
Costco.com only. in the U.S. and other countries. Costco.com only.

Pandigital 8"
LCD Touch
Screen Digital Lexmark x7675
We’re
Photo Frame Color Inkjet All-in- throwing in
Includes black One with Wireless a little something extra.
wood frame, and Duplex
512MB internal Now with 3 high-
memory, alarm, yield cartridges.
clock and calendar. 32 ppm black and
$89.99 27 ppm color.
Delivered $149.99
Valid 2/23/09–3/15/09 Delivered
#296841 Costco.com only. #373111 Warehouse and Costco.com.

Brother MFC-5460CN
Color Inkjet
All-in-One with
Networking
Print/copy/scan/fax/
PC fax/photocapture
center.
BenQ MP512 DLP SVGA Projector 2200 Lumens $74.99 Delivered
2500:1 contrast ratio. After $50 OFF Ink & toner
$449.99 Delivered After $50 OFF Valid 3/02/09–3/22/09 available on
Valid 3/01/09–3/31/09 #385973 Costco.com only. #155326 Costco.com Costco.com only.

HP Toner Cartridge 2-Pack


Black HP-12A.
$121.99 Delivered
Valid 3/01/09–3/31/09 #363383 Costco.com only.
Price and availability are subject to change without notice. Products may include a shipping and handling charge. For details, visit the product page on www.costco.com. Most online coupons at www.costco.com are manufacturers’ coupons. State sales tax may be due on the
prediscounted price of the item when purchased using an online coupon. These taxes, if any, are in addition to the amount that you are paying for the product. Prices, specifications, availability and terms of offers are subject to change without notice. Taxes and shipping charges are
extra, and vary. *Using the product search box located at www.costco.com, please enter the provided search phrase to find the product(s). Products shipped to Alaska, Hawaii or Puerto Rico will include an additional shipping and handling fee. This fee will be quoted at checkout.

EC_p11.12_R1.indd 11 2/9/09 4:30:26 PM


Select Dell Laptops
and Desktops
Select items featuring
the Intel® Core™
i7 Processor and
Microsoft Office Home
& Student (Excel &
PowerPoint).
Up to $400 OFF
Valid 3/02/09–3/22/09
*Search: DellMarch
Costco.com only. Dell cannot be responsible for errors in typography or photography. Dell, the Dell logo, Dimension, Inspiron, Optiplex, Latitude and PowerEdge are trademarks of Dell Inc.

BONUS

PC Migration Kit
LIMITED TIME OFFER!

Intel, the Intel logo, Intel Core and Core Inside are
trademarks of Intel Corporation in the U.S. and other countries.

ZT Affinity 7260Xi-37 Desktop The latest technology for less! Features Intel® HP G60t 16" Laptop plus Deskjet D4360 Printer
Core™2 Quad processor Q9300, 4GB RAM, 750GB hard drive, 20x DVD+/- Intel® Core™ 2 Duo, 3GB RAM, webcam. $579.99 After $70 OFF
RW and lifetime 24/7 toll-free phone support. Monitor sold separately. Valid 3/02/09–3/22/09 #382493
$599.99 Delivered After $100 OFF Valid 3/01/09–4/05/09 Also Available: HP G60t 16" Laptop plus Deskjet D4360 Printer With 4GB RAM and 64-bit O/S.
#378653 Costco.com only. $629.99 After $70 OFF #386882 Costco.com only.

Xerox Phaser Xerox Phaser 6180MFP/N


3200MFP/B Mono Color Laser Network Multifunction
Laser Multifunction $699.99 Delivered
Print/copy/scan/ Valid 3/02/09–3/15/09 #254671
fax/email.
$299.99 Delivered
Valid 3/02/09–3/15/09
#254097

Xerox Phaser 8560N


Color Solid Ink Printer
$674.99 Delivered
Valid 3/2/09–3/15/09
#177898

Ink & toner


available on
Costco.com Costco.com only.

Become a COSTCO.COM INSIDER! Give us your email address and be the first to know about new items and exclusive online coupon offers. GO! COSTCO.COM 12

EC_p11.12_R1.indd 12 2/9/09 4:30:49 PM


INTUIT ONLINE PAYROLL SERVICE

Is running your
payroll getting in
the way of running
your business?

With Intuit® Online Payroll:


s %ASILYPAYEMPLOYEES
s #ONlDENTLYHANDLETAXFORMS
s )NSTANTLYPAYPAYROLLTAXES

Rates as low as

$ 996 PER MONTH


Must enroll by 4/10/09.
(Regularly $17.99 per month)

Try it FREE for


the first 6 months.*

Additional Payroll
Solutions are available.

Call an Intuit specialist at 1-866-297-7900 and mention


source code C52233 or visit Costco.com and search: Payroll 09

Get back to business.


* The first six months of Intuit Online Payroll subscription are free. Offer is valid for current Costco members who are new Intuit Online Payroll customers. Pricing varies by membership type and is subject to change
without notice. Members who participate in this offer will automatically be billed at the then-current rates starting with the seventh month of service. Customers will be asked to present a valid credit card
account for authorization when they enroll. Cancel at any time by following instructions found within the application. There is no charge to cancel. Offer is good for a limited time only and cannot be combined
with any other Intuit Online Payroll offer. Terms, conditions, pricing, features, functionality, service and support are subject to change at any time without notice.
Subscription, Internet access and U.S. billing address required. See www.costcopayroll.com for additional terms, conditions and limitations.
© 2009 Intuit Inc. All rights reserved. Intuit, the Intuit logo and QuickBooks, among others, are registered trademarks and/or service marks of Intuit Inc. in the United States and other countries.

09EX0511 1/09

USp56_ads.indd 1 2/6/09 11:00:49 AM


inside
costco

A pleasant surprise
Costco American Express
rebates help members weather
the tough economy
By Will Fifield
A FLOWER SHOP owner in Arizona was able There is no limit on
to buy items for his business that just weren’t this rebate, so the
in his budget, thanks to his Costco American
Express rebate coupon. A family in Virginia
more you spend the
more you earn
Reap the reward
used their rebate coupon to buy groceries and back. The rebate TO SIGN UP for a TrueEarnings Card,
household staples in order to stretch their expires in August, apply at the membership desk of your
personal budget. A member in Idaho had but most mem- local Costco warehouse. To apply online,
been saving for a food processor. Her rebate bers have no trouble spending it before then. visit Costco.com, click “Membership,”
coupon enabled her to get The TrueEarnings Card from Costco and then click “The TrueEarnings® Card from
a very high-quality model American Express is fee-free with your paid Costco and American Express.” Follow
that makes cooking at Costco membership and offers cash back in the prompts to the “Apply Now” link,
home easier. the following percentages: under the “For Personal Use” or “For
Business Use” headings.—WF
They may use s 3 PERCENT cash back at restaurants as
their annual rebate well as on gasoline purchases at Costco

ALL ILLUSTRATIONS: MEDIA BAKERY


coupons in different gas stations and other domestic gas
ways, but Costco stations that are not part of a retail
members across the or grocery chain
country are finding s 2 PERCENT cash back on travel expenses
that the money s 1 PERCENT cash back on eligible
they earn back from purchases elsewhere—including Costco
their TrueEarnings® Card
from Costco and American Express is helping
them weather the economic downturn. The rebate coupons
“We use our American Express–Costco surround sound systems, kitchen and other
cards for all of our purchases,” says David are part of the last page household electronics, computers, cameras
McKeough, a member in Pennsylvania. “It’s of February’s statement. and myriad other items.
money that we’d be spending anyway, but the There is no limit on “Considering the economy and gas prices,
great thing about using our card is that we’re we used our cash
able to use the rebate checks to do things that this rebate, so the more rebate at Costco to
would otherwise be next to impossible.” you spend the more spoil ourselves on
Costco members earn an things we now con-
annual rebate by using the you earn back. sider splurges,” says
TrueEarnings Card from Costco Bobbi Green, a Costco
and American Express at Costco While some members use the member in Washington state.
and all the other places that take money they earn back in very practical “We got lots of baby back ribs and steaks for
American Express Cards. The ways, others use the money for purchases that our freezer so we can grill anything we want.
rebate coupons are part of the last enhance their lives but elude their pocket- Spending our ‘bonus’ this way didn’t make us
page of February’s statement. books—things such as big-screen televisions, feel guilty at all.” C

3% 3% 2% 1%
Cash Back For Cash Back For Cash Back For Cash Back For
GASOLINE RESTAURANTS TRAVEL EVERYWHERE ELSE
INCLUDING COSTCO
Terms, conditions and restrictions apply. See your cardmember agreement for details. MARCH 2009 The Costco Connection 57

USp57_AmEx.indd 57 2/9/09 3:45:39 PM


inside
costco
Special Events add
another element

Out of to the Costco


“treasure hunt”

the ordinary
SPECIAL EVENTS ARE magical, ever-changing
non-food warehouse happenings. They appear as if
elry, clothing and small appliances. Winter rounds
out the calendar with large goodies yet again.
out of nowhere, inhabit a small space in the build-
ing for a short period of time, represent a wide A special team
array of upscale merchandise not traditionally Consisting of many veteran buyers, the Special
found on the warehouse shelves or Costco.com, Events team is built to move nimbly, dealing with
always provide a savings com- hundreds of companies and coor-
pared to national retailers and
depart just as quickly and quietly Buying dinating thousands of events. They
attend a slew of trade conventions,
as they arrived.
The majority of Special Events
Smart network with thousands of pro-
spective suppliers, visit a multi-
run in four- to 10-day cycles and Our consumer reporter tude of factories, coordinate all
range from smaller cash-and- Pat Volchok gives a behind- warehouse shows and stay on top
carry items such as rugged out- the-scenes look at Costco of the latest product trends.
door gear to trendy patio products and services. The team’s tastes are finely
accessories. Some larger products Send your questions about tuned. All products must meet
are special order, such as pianos, this article to: buyers’ and members’ high expec-
spas, sheds, furniture and solar tations for quality and savings.
buyingsmart@costco.com.
panels. In these cases, rather than While established companies with
renting a truck or soliciting the help of friends, brand recognition are a priority, discovering and
members can complete a Costco Wholesale Special nurturing smaller companies to national brand-rec-
Order Purchase Form, including delivery prefer- ognition level is also a goal. The buyers work closely
ence, at the display and pay at checkout. with Costco’s regional teams and warehouse manag-
Last year some 400 suppliers participated in a ers, as these front-line employees often have leads on
staggering 9,000 Special Events in U.S. warehouses local yet-to-be discovered products.
(about 44 per location, or one almost every week). Cynthia Glaser, Costco vice president of
Spring is usually targeted for specialty items Special Events, reports, “We want to enhance but
such as spas and lawn and garden products. Summer’s never duplicate the existing product lineup. This Pat and Little Giant
the time for larger-footprint furniture, mirrors, art is why we work closely with inline [warehouse] ladder rep David Soules
and décor, mattresses and rugs. Fall, with tighter and online [Costco.com] buyers to coordinate our demonstrate the company’s
warehouse space due to holiday wares, moves to efforts and enhance our members’ shopping expe- “upward mobility.”
smaller-scale giftable items such as sterling silver jew- rience in new and exciting ways.”

Savings on Campus Drive apparel


SMART SAVINGS are PRODUCT STUDENT BOOKSTORE COSTCO SAVINGS

the hallmark of Costco Women’s sPOLYESTER sPOLYESTERWMESHLINER 45.50%


wind jacket s%MBROIDEREDSMALLLOGO LEFTCHEST s%MBROIDEREDSMALLLOGO LEFTCHEST
Special Events. Here’s a
s1UARTER ZIPPULLOVER s2IBBEDCUFFSANDWAISTBAND
breakdown on the kind of s3IDEZIPPOCKETSs&ULLFRONTZIP
.% 3% -7 .7%8#%04/2%'/.

savings offered through


Men’s sCOTTON sCOTTONSUEDEDJERSEY 56.10%
the Campus Drive brand, rugby polo s%MBROIDEREDLOGO LEFTCHEST s(EAVYWEIGHTCOTTON CUT AND SEWCONSTRUCTION
a local clothing manufac- s,IGHTWEIGHTCOTTON s%MBROIDEREDPATCHLOGO MEDIUMLEFTCHEST
turer that became a s!UTHENTICRUBBERRUGBYBUTTONS

national success through Men’s sCOTTONPOLYESTERFLEECE sCOTTONPOLYESTERFLEECE 30.60%


its exposure in Costco’s fleece shorts s3CREEN PRINTEDMEDIUMLOGO LEFTHIP s3CREEN PRINTEDMEDIUMLOGO LEFTHIP
s2AWUNFINISHEDHEM s0RIMARYCOLORTRIMONSIDESEAMANDHEM
Special Events program.

58 The Costco Connection MARCH 2009

USp58_NE_SE_MW_NW_.indd 58 2/9/09 3:41:09 PM



Campus Drive (local success story)
Many times, Special Events add local flavor.
Missoula, Montana–based and family-owned
Campus Drive, with an exceptional line of licensed
collegiate apparel for men, women and kids, plans
each individual warehouse event to feature only
nearby colleges and universities. Upgrades are
numerous, including the use of heavier-weight
fleece and cotton, and logos that are embroidered,
not stamped. Savings are 30 to 50 percent better
than student bookstore prices. The program, which
What’s
began as a small, local event, now shows up at
Costcos across the country.
coming
in
Human Touch (personalized service)
“Costco is the perfect setting for products that
are better appreciated if they can be tried out by
members, demonstrated in person by the manu-
’09
?
COSTCO’S Leslie Watson
facturer or staffed by an expert to answer ques- says, “The ’09 lineup
tions,” reports Special Events buyer Kara Hawker. promises to be exciting,
“This is why Human Touch® massage chairs are with new events and ever-
an ideal match.” changing items.”
Human Touch, with its patented technology rep- Apparel events will
licating the hands, wrists and thumbs of a profes- focus on new styles
sional masseuse, is the top supplier of state-of-the-art and brands, licensed
massage chairs in America. The chairs are recognized sportswear, environmen-
by the American College of Chiropractic Ortho- tally friendly materials,
pedists as a valid supplement to back-care therapies, fashion-forward, fitness
and are preferred and recommended by the World apparel, occupation and
Federation of Chiropractic and medical profession- school uniforms, and
als for the relief of muscular aches and pains. SPF-rated clothing.
Domestics are also
Little Giant Ladder Systems (expansion) greatly enhanced. Look
Special Events buyers also work to provide for alternative materials
opportunities for suppliers to expand their prod- and higher-end products
uct offerings from beyond the Special Event item such as microfiber bed-
and into different Costco departments or onto ding; organic bedding
Costco.com. made of cotton, bamboo or
Little Giant® Ladder Systems is a perfect soy; throws and pillows;
example. The company’s first association with and infant products.
IRIDIO PHOTOGRAPHY

Costco was in Special Events featuring their multi- Many new categories,
purpose articulated ladder. Member response was including pet supplies,
extremely positive to this space-saving superstar solar solutions, recharge-
and its ability to perform the jobs of numerous able LED lighting products,
ladders that would cost nearly $800. Now other medical scooters, non-
Little Giant Ladder Systems products, such as the
spring mattresses, outdoor
The team looks at five different ways to catego- compact MegaLite, are available in many Costco
gazebos, scrapbooks and
rize event candidates: treasures, local success stories, hardware aisles and on Costco.com.
supplies, and more, are
personalized service, expanding product lines to
under consideration.
other Costco departments and brand recognition. Vita-Mix (brand recognition)
To stay current, check
Here are just a few examples. Made-in-America Vita-Mix®, a pioneer and
leader in quality blending equipment, is a natural out the monthly Special
Jewelry to Your Doorstep (treasures) for the Special Events program. Events calendar in each
Unique treasures at exceptional savings, such as Member excitement is palpable at Vita-Mix issue of The Connection
those from Jewelry to Your Doorstep, are a corner- 5200 warehouse demonstrations, in which one (caveat: This list is not
stone of the program. machine performs more than 50 culinary jobs complete—events often
This company puts on quite the warehouse with no extra attachments. I recently watched a change between planning
jewelry fashion show. Happy repeat customers line large gathering of members ooh and ah as healthy and publication), visit
up early. Tables display gorgeous necklaces, ear- smoothies and made-from-scratch hot soups Costco.com and click “In
rings, bracelets and more. Many of the pieces are using Costco produce were “Vita-Mixed” in min- The Warehouse,” read the
made of sterling silver and beautiful natural stones utes and then presented for sampling. listings outside the ware-
in styles ranging from classic to cutting edge and Always remember: Products featured at house entrance … and
are personally designed by the company’s owner. Special Events are available only for the length of walk each and every ware-
Savings are as much as 30 percent over similar time the show runs in each warehouse. If you house aisle. C
pieces offered by national retailers. snooze you lose. C
MARCH 2009 The Costco Connection 59

USp58_59_BuySmart.indd 59 2/9/09 3:40:16 PM


inside
costco
ts
roduc
p
g new soon
itin ing
Exc arriv
A

ostco
at C
A. Rattan-Style Deck Box
This extra-large rattan-style storage box is
made from an all-weather resin that will not
dent, rot or peel from weather wear. When
closed, the lid can comfortably seat two
adults. Dimensions: 52.5" L x 26" D x 25.6" H.
C
Item #337952. Warehouse only.

B. Casio EX-Z150 Digital Camera This


slim, stylish camera features 8.1 megapixels,
4x optical zoom, a 3-inch LCD display, a
one-touch movie record button, YouTube
capture mode and built-in CCD-Shift image
stabilization. Item #384982. Warehouse only.

C. Cosco Three-in-One Hand Truck


This lightweight commercial-grade aluminum
hand truck converts easily, with one hand:
No pins or tools are required to convert B
it from a two-wheel hand truck to a four-
wheel hand truck to an assisted hand truck.
Item #327373. Warehouse only.

Roll away with savings


IF YOU ARE A mobile professional retractable 41-inch telescopic handle,
D
who travels once a week, once a stylish recessed chrome ball-bearing
month or once a year, the Siamod wheels and a protective weather-
USA Carugetto Wheeled Laptop proof cover.
Case, an Innovations 2009 Design “The savings are huge,” says
and Engineering Award honoree buyer Derek Berndt. “This is an
for leather laptop cases, has incredible value for our members—
you covered. almost 50 percent compared to other
With its patented detachable high-quality bags that retail for $400
wheel and handle system, and up.” Item #380830.
the Carugetto makes Costco.com only.
traveling a breeze. You
can roll it, carry it or slide
it onto the back of your
luggage handle with
a quick, easy Smart
Attachment strap.
Features include the E
patented two-in-one
detachable handle system,
a quickly accessible front
pocket, two main compart-
ments, shoulder strap,

60 The Costco Connection MARCH 2009

USp60_61_WhatsNew.indd 60 2/9/09 3:44:46 PM


D. Olay Ultra Moisture Body Wash 3-Pack
Complete with vitamins to nourish skin
completely, the soap-free formula cleans skin
gently and rinses clean to keep in moisture
without leaving a heavy residue. Item #368910.
Warehouse only.
A real catch E. Circular Glass Hurricane Featuring a
THERE’S A TREND in the canned-tuna business. Manufac-
rustic finish, this five-cup hurricane lamp holds
turers are replacing the standard 6-ounce cans with 5-ounce 3-inch pillar candles to complement any home
cans. For consumers, it means less food for the same price. or patio décor. Candles not included.
Costco is going in the opposite direction with its Kirkland Item #329044. Warehouse only.
Signature™ Solid White Albacore Tuna. It comes in 7-ounce
cans, at a great price. “We are bucking the tuna-industry F. Bissell Lift-Off Revolution Pet Vacuum
trend,” says Jay Tilley, a Costco buyer. “We feel we are This bagless upright vacuum with detachable
offering a great value for our members with our tuna.” canister features 12 amps of power and Hepa
filtration for thorough cleaning of pet hair from
In terms of quality, only the best cuts are used in
carpet or bare floors with the Pet Turbo brush.
Kirkland Signature tuna. Watch for all tuna arriving
F Item #366715. Warehouse only.
at Costco in the larger size in the coming
weeks. Try some on a sandwich or in a G. Neutrogena Wave Power Cleanser This
salad today. Warehouse only. battery-operated power cleanser uses gentle
Item #335238 vibrations to help open pores, allowing the cool
foam cleanser to clean 10 times deeper than
traditional cleansers to remove dirt, oil and
makeup. Includes a bonus 30 refill pads and 14
exfoliating pads. Item #373587.
G
Warehouse only.

H. Unionbay Boys’ Hybrid Shorts The


ultimate dual-purpose shorts to take you from
the street to the beach. The shorts, available in
both chino and cargo styles, feature durable,
Daizhon, quick-drying microfiber fabric. Sizes: 5–16.
son of NiShawn, Item #334401. Warehouse only.
Home Office
I. Hartstrings Girls’ Dresses Choose from
several dress styles. All dresses are constructed
from 100% cotton. Different styles feature
different appliqués, details and embroideries.
Sizes: 2T–8. Item #324795 Warehouse only.

J. Banana Boat Baby pack, Kids Pack,


Sport Continuous UltraMist Sunscreen
Pack The Banana Boat sunscreen packs offer
full sunshine protection for everyone in your
family. All packs feature two 8-ounce cans of
SPF 50 UltraMist Sunblock with twist-and-lock
tops and an SPF 50 Sunscreen Stick ideal for
sun-sensitive areas on the face. Item #348988
(Baby/Kids), #348993 (Sport). Warehouse only.

H I

MARCH 2009 The Costco Connection 61

USp60_61_WhatsNew.indd 61 2/9/09 3:45:08 PM


specialty

Costco.com Kiosk
Business Delivery

Print & Copy Ctr.


inside services

Auto Program
1–Hour Photo

Hearing Aids

Service Deli
costco

Gas Station
offered at your local

Optical
Costco warehouse
New and exciting products

special events available at warehouses for


a limited time only

Dates and events are subject to change. Special Events for other regions may
ALASKA


!NCHORAGE
!NCHORAGE))
Juneau
s s s
s s s
s s s s
s s s s

be found on Costco.com; type “special events” into the search box. IDAHO
"OISE s s s s s s s
#OEURD!LENE s s s s s s
Click here for a list of special events by region. .AMPA s s s s s s s
0OCATELLO s s s s s s
Kirkland
IDAHO UTAH Mar 20–29 Pianos
4WIN&ALLS s s s s s s
Boise Lehi Mar 27–Apr 7 Collegiate MONTANA
Mar 6–15 Yamaha pianos Mar 13–22 Little Giant ladders "ILLINGS s s s s s s
apparel
Mar 13–29 Oak and cherry Mar 20–29 Pothia comfort "OZEMAN s s s s s s
Lacey (ELENA s s s s s s s
furniture footwear
Mar 13–22 Human Touch +ALISPELL s s s s s s
Mar 27–Apr 5 Pothia comfort Murray massage chairs -ISSOULA s s s s s
footwear Mar 20–29 Women’s apparel Mar 20–29 Women’s apparel
Coeur d’Alene Ogden OREGON
Puyallup !LBANY s s s s s s s
Mar 13–22 Rustic log furniture Mar 5–14 Food rotation Mar 6–15 Women’s apparel !LOHA s s s s s
Mar 20–29 Women’s apparel systems Mar 20–29 Handmade Polish "END s s s s s
Nampa Salt Lake City pottery #LACKAMAS s s s s s
Mar 13–22 Pothia comfort Mar 13–22 Little Giant ladders Mar 27–Apr 5 Human Touch
footwear %UGENE s s s s s s s
Mar 19–28 Food rotation massage chairs
Mar 20–29 Women’s apparel (ILLSBORO s s s s s s s
systems Seattle -EDFORD s s s s s s
Pocatello Mar 23–Apr 5 Women’s Mar 13–22 Handmade Polish 0ORTLAND s s s s s s s
Mar 2–15 Women’s apparel apparel pottery 3ALEM s s s s s s
Twin Falls West Bountiful Mar 13–22 Pothia comfort 4IGARD s s s s s
Mar 6–15 Custom log furniture Mar 6–15 Pothia comfort footwear 7ARRENTON s s
footwear Mar 23–Apr 5 Women’s 7ILSONVILLE s s s s s s s
MONTANA Mar 6–15 Roma Designs apparel
UTAH
Billings sterling silver and gemstone Silverdale ,EHI s s s s s s
Mar 23–Apr 5 Women’s jewelry Mar 13–22 Human Touch -URRAY s s s s s s
apparel Mar 20–29 Little Giant ladders massage chairs /GDEN s s s s s s
Bozeman West Valley Spokane /REM s s s s s s
Mar 6–15 Custom log furniture Mar 6–15 Little Giant ladders Mar 13–22 Pianos 3T'EORGE s s s s s s
Mar 12–22 Assorted art
Tacoma 3ALT,AKE#ITY s s s s s s
OREGON Mar 20–29 Women’s apparel
Mar 19–30 Collegiate apparel 3ANDY s s s s s s
Mar 20–29 Kazia Digo crystal
Albany
Mar 6–15 Assorted art
WASHINGTON and gemstone jewelry


7EST"OUNTIFUL
7EST6ALLEY
s
s
s
s
s s
s
s
s
s
s


s
s
Mar 23–Apr 5 Women’s Burlington Tukwila WASHINGTON
apparel Mar 23–Apr 5 Women’s Mar 6–15 Pothia comfort !URORA6ILLAGE s s s s s s s s
apparel footwear "ELLINGHAM s s s s s s
Aloha
Mar 12–22 Amanda apparel Costco Home (Kirkland) Mar 20–29 Lucky Clover "URLINGTON s s s s s s s
Mar 19–30 Collegiate apparel March 3–26 Bedroom, dining Murano glass jewelry #LARKSTON s s s s s s
Mar 20–29 Human Touch room, living room and office Mar 23–Apr 5 Women’s #OSTCO(OME+IRKLAND s s
massage chairs wood furniture apparel #OVINGTON s s s s s s
Mar 5–31 Rattan, woven and Tumwater %AST7ENATCHEE s s s s s s
Bend wood furniture and accessories
Mar 6–15 Kazia Digo crystal Mar 6–15 Women’s apparel %VERETT s s s s s s s
Mar 20–Apr 30 Custom and Mar 27–Apr 5 Handmade &EDERAL7AY s s s s s s s
and gemstone jewelry upholstered furniture made in
Mar 6–15 Pothia comfort Polish pottery &IFE"USINESS#ENTER s s s
the USA from Kit Cat Designs
footwear Union Gap 'IG(ARBOR s s s s s s s
Covington Mar 13–22 Rustic log furniture )SSAQUAH s s s s s s s s
Clackamas Mar 20–29 Handmade Polish
Mar 13–29 Bentwood oak and Mar 19–29 Jewelry To Your +ENNEWICK s s s s s s
pottery Doorstep +IRKLAND s s s s s s s
cherry furniture
Mar 20–22 REC Solar electric Everett Vancouver ,ACEY s s s s s s
systems Mar 6–15 Kazia Digo crystal Mar 6–15 Handmade Polish ,YNNWOOD"USINESS#TR s s s s
Mar 27–Apr 5 Yamaha pianos and gemstone jewelry pottery -ARYSVILLE s s s s s s s s
Mar 20–29 Pothia comfort Mar 16–29 Assorted art 0UYALLUP s s s s s s s
Eugene footwear
Mar 20–29 Kazia Digo crystal Woodinville 3EATTLE s s s s s s s s
Mar 27–Apr 5 Hand-knotted 3EQUIM s s s s s s
and gemstone jewelry Mar 20–31 Collegiate apparel
and handcrafted rugs 3ILVERDALE s s s s s s s
Mar 27–Apr 7 Collegiate
apparel Federal Way 3POKANE s s s s s s
Mar 6–15 Lucky Clover Murano .3POKANE s s s s s s
Hillsboro glass jewelry 4ACOMA s s s s s s s
Mar 13–22 Solid wood Mar 13–24 Collegiate warehouse hours 4UKWILA s s s s s s s s
bedroom furniture sportswear Monday–Friday 10am–8:30pm
Mar 23–Apr 5 Women’s 4UMWATER s s s s s s s
Saturday 9:30am–6pm
apparel Gig Harbor Sunday 10am–6pm 5NION'AP s s s s s s
Mar 6–22 Bentwood oak and Costco.com open 24 hours 6ANCOUVER s s s s s s
Salem cherry furniture a day, 7 days a week 7OODINVILLE s s s s s s s s
Mar 20–31 Collegiate apparel Mar 27–Apr 5 Handmade
Tigard Services at all locations*
Polish pottery Additional services
Mar 26–Apr 5 Amanda apparel ATM, Bakery, Deli/Produce, Executive Membership,
Issaquah Costco Auto Program. Food Court or Hot Dog Cart, Fresh Meat, Pharmacy†,
Mar 26–Apr 6 Collegiate Mar 13–22 Hand-knotted and 1–800–800–9288; Special Order Kiosk and Tire Center
apparel www.costcoauto.com Costco Travel.†† 1–877–849–2730
handcrafted rugs Fife and Lynnwood, WA,
Wilsonville Costco Services. A suite of discount business and
Mar 26–Apr 6 Collegiate Business Centers, Print & Copy consumer services.†† 1–800–220–6000
Mar 13–24 Collegiate apparel apparel Center. Delivery to businesses, *Except Costco Home, Fife and Lynnwood Business Centers
Mar 20–29 Pianos Kennewick more business products.†† †Prescriptions available through Costco.com in Juneau, Kalispell
Open to all Costco members. and Warrenton
Mar 5–15 Jewelry To Your 1–800–788–9968 ††Also available at Costco.com
NW

Doorstep
62 The Costco Connection MARCH 2009
MEMBER SERVICES

Update Current news for Costco members

To learn more about our complete suite of member services,


click on the “Services” link at Costco.com or call 1-800-220-6000.

Lord of the Dance

COURTESY OF AEG LIVE


Tickets for the King Tut exhibit tour in
Georgia and Texas are currently on sale.

while quantities last. All events are listed by


event name and city.
A new Costco Event Tickets Web site fea-

PRODUCTION OF LORD OF THE DANCE


ture will allow members to register for event
preferences and how they want to be notified
(by e-mail or text message) when tickets are
available in their area. For members traveling
to Las Vegas, a “last-minute” discount coupon
can be printed, redeemable at any of the six
Tix4Tonight Las Vegas kiosks.
To preview or purchase an event, go to
Costco.com, click on “Services,” then click on

New discount-ticket “Event Tickets” in the center column. Select an


event to preview, and, when ready, enter your

platform added to Costco membership number and follow the


instructions to purchase.
To register for event preferences, click on
Event Tickets program the “All Categories” tab at the top of the page,
enter your membership number, and complete
IN CONTINUING THE expansion of the more than 250,000 discount dinner reserva- and then submit the form.
Costco Event Tickets service, Costco has entered tions for 30 Las Vegas–area restaurants. To print “last-minute” discount coupons
into an agreement with Tix Corporation, a for Las Vegas, click on any of the categories at
company that pioneered the concept of selling Examples of new shows the top of the Event Tickets page. C
last-minute Las Vegas show tickets at half price. The goal is to increase event offerings on
Costco members are able to purchase Costco’s expanded Web site as quickly as pos-
Penn & Teller
reserved tickets online for Broadway the- sible, keeping in mind the requests made by
aters, Madison Square Garden, the NBA, members during the “preference” registration.
NASCAR and many touring Broadway and Examples of shows that may be covered in
Las Vegas shows, such as Mamma Mia! and this program include Cirque du Soleil, Penn
Wicked, through more than 70 different pro- & Teller, David Copperfield, Blue Man Group,
duction companies. Lord of the Dance, Bob the Builder, King Tut
This new agreement with Costco will exhibit tours and many other shows. Planned
capitalize on Tix’s expertise and success in for fall 2009 is the New York–Broadway debut
COURTESY OF PENN & TELLER

the discount-ticket arena by expanding its of 101 Dalmatians.


services throughout the United States to offer
members advance and last-minute discount How it works
tickets for up to 50 percent off face value. In Event tickets sold on the Costco Event
addition to selling more than 1 million tick- Tickets Web site are for a limited period of time
ets for Las Vegas shows in 2008, Tix also sold and are based on seats and discounts available
All services are provided by third parties, may not be available in all areas and are subject to change without notice. Some restrictions apply. See “Services” at Costco.com for applicable terms and conditions.

MARCH 2009 The Costco Connection 63

USp63_Update_R1.indd 63 2/12/09 3:15:26 PM


MEMBERconnection
Ginny Turner
(left) and
An Edibles Incredible!
friend and
cake concoction.
co-participant
Jim Lawrence
chair did wrong with the food,”
recalls Hanna. A friendship formed.
After bringing homemade fudge
(Furman) and toffee (Hanna) to a
weekend retreat, and garnering rave
reviews from friends, they decided
The “maybe we should do something.”

taste of
First, the friendship turned to mar-
riage. Then they cooked up a business
called Edibles Incredible! Desserts,
found a corporate client in

love PHOTOS: EDIBLES INCREDIBLE! DESSERTS


Dean & DeLuca, then
opened a kiosk at a mall.

GARY BARON
“It was down the esca-
lator from Godiva,” says Record–setting
TAKE TWO
divorced people.
Mix them in a sin-
gles group. Throw
in a mutual love for
Furman, “so we had to get
their permission. Their
reaction was ‘Homemade
fudge and toffee compete
with Godiva? Who cares?
grandma
baked goods, candy Let them in.’ ”
and fun and you’re Alan Furman and Robyn Hanna The kiosk was a suc-
in for a treat. cess, much to Godiva’s
Those were the ingredients for a new chagrin. They now have three locations
marriage, and a new business, for in Virginia—Sterling, Reston and
Sterling, Virginia, Costco members Alan Brambleton—as well as an Internet
Furman and Robyn Hanna. At a group store, www.ediblesincredible.com, and
event, Furman asked Hanna—then the 28 employees.
group’s social chair—to dance. For the Hanna-Furmans, life is
“He told me all the things the last sweet!—Steve Fisher
AS ANYONE WHO has entered a marathon

Preserving the past competition can attest, it is an extreme test


of character. Many who try take pride in the
accomplishment of completing the route and
JOHN HALDANE is keeping the past Haldane founded a photo restoration ser- never try again. For Hillsboro, Oregon, Costco
alive. Haldane, a Costco member and vice called Grand Memories (www.grand member Ginny Turner, once was not enough.
retired computer specialist, began memories.com) in Mesa, Arizona. In the 113 days from November 5, 2006, to February
researching his family genealogy in 1975. Haldane uses digital imaging to 26, 2007, the 56-year-old grandmother of six earned a
In 1998, he came across some faded pho- repair damaged photos and improve any Guinness World Record for “the shortest overall time to
tographs of his great-great-great-grandfa- photographic image, even antiquated complete a marathon on each of the seven continents.”
ther, a Union soldier in the Civil War. daguerreotypes. Grand Memories is Turner had been a marathoner, but knee surgery put
Haldane’s son, a talented graphic art- working to bring the past into the a crimp in her running. She adapted to walking mara-
ist, showed him how to restore the pho- future.—James Podolny thons and, after picking up a copy of Guinness World
tos using computer Records, found a new goal. As Turner recalls, “I thought,
software. Haldane ‘Wouldn’t that be cool if my grandchildren could say,
PHOTO COURTESY JOHN HALDANE

restored the tarnished ‘My grandma has a world record.’ ”


images to their original Including the world-record events, Turner has been
condition within a week. in 123 marathons in 50 states and seven continents,
“I showed them to including Antarctica three times and the North Pole.
people at work, and they (She holds a second record for including the North Pole,
all asked me to restore for which Guinness created a new category.)
their old family photos,” Her avocation doesn’t come cheap. Turner says,
Haldane says. “I take my recreational support very seriously, and
Encouraged by the that’s where I choose to spend my entertainment
positive response, John Haldane’s photo restorations restore history. money.” Asked if she has ever tallied up the amount
she has spent on marathoning, Turner
says, “I would be afraid to.”
We want to hear from you She is putting together a book pro-
IF YOU HAVE a note, photo or story to share (it should be about Costco posal and mulling her next conquests.
or Costco members in some way), you can send it to “The Member If you know a Costco member who
Connection,” The Costco Connection, P.O. Box 34088, Seattle, WA 98124- holds a Guinness record, contact The
1088, or e-mail to connection@costco.com with “The Member Connection” Costco Connection (see box left).
in the subject line. Submissions cannot be acknowledged or returned. Guinness World Records 2009 is
available on Costco.com.—SF
64 The Costco Connection MARCH 2009

USp64_MemberConnection_R1.indd 64 2/12/09 11:36:17 AM


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