Name: SANJAY CHINNALA IBS Campus: Pune

Mobile NO.: 8097287981

Enrollment No.: 12BSP2022 Email:12chinnala.sh@ibsindia.org

SIP PROJECT PROPOSAL

1: Project Proposed : 2:Project Description: Ultra-Tech Vendors Satisfaction Survey Vendors satisfaction survey will give a clear picture that how much satisfied they are while dealing with the company. It will provide answers to all the sets of question like how long they are going to do business with Ultra-Tech, what changes they want in the products/services, why does a customer prefer the product of Ultra-Tech and many like that. This study will eventually help the company to track their performance and to improve the overall quality of their products/services. The primary objective behind vendor satisfaction survey is to recognize the latent demand of the vendors. To make comparison between Ultra-Tech and its competitors.

3:Objective of Project:

4: Methodology

To analyze that which attributes are delighting the vendors and what more changes can satisfy them.

5: Schedule :

My project schedule is 14 weeks. The data collection process is going on every day from 10:00 to 6:00 pm.

6:Limiations of Study:

The scope of the study is limited to Mumbai only. This may hence not be a total reflection of the satisfaction of the vendors in all over India. 1. Research Methodology: Deepak Chawla 2. Principles of Marketing: Philip Kotler Prof.Chandra Shekhar D Ingle Mr. Ganesh Gaikwad Student Signature: Sanjay Chinnala

7: References:

Faculty Guide Name: Company Guide Name Date:11/04/2013

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