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Case Study

Evelina Petraityt Dominykas Kry!eviius Jurgis "alna Andrius Gu!auskas Domas Tamulionis

What started to be as Earths biggest bookstore has rapidly become Earths biggest anything store

Whats Amazon.com ?
Internal Analysis Solutions

Problems

Jeff Bezos
The founder and CEO of Amazon.com

Whats Amazon.com ?
Biggest online store Huge variety of products & services Focused on customer experience & innovation Massive shipping discounts

Amazon Is Established In:


Canada United Kingdom Germany France China Japan

United States

Resources Competences Weaknesses

Internal
Analysis

Strengths

Resources
Weaknesses Competences

Internal
Analysis
Strengths

Problems
& solutions

Service
Server overloads over holiday period Total losses estimate 13%

Breakdowns

Short Term
Shipping promotions Heavy investment on technologies

Strategy

Partners

Trust

Over the years Amazon becomes competitor Partner with you today but compete against you tomorrow

Legal
Cartier case ToysRUs case

Issues

Partners Trust Legal Issues Service Breakdowns Short Term Strategy

Thank You For Your Time