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LIVE PROJECT IN BANKING Understand the business profile of a bank branch in a locality (Residential, Semi Residential, Industrial, Semi

Industrial) by having discussions with the Manager of the Branch and its employees. (Business profiling would include understanding the type of customers, business size, number of employees, the type of asset products and liability products they sell the most, the rates of interest, the layout of the branch etc.) You can study all the products (both deposits and advances) of a bank with all their details such as rate of interest, period of repayment, collaterals, eligibility norms etc.by having discussion with the branch employees and / or Manager. You can participate in a marketing mela of a Bank and understand its dynamics of creating customer awareness and business. You can conduct a study through administering questionnaire to branch managers of different branches of different banks on the future banking (framing the right set of questions and doing an analysis) (on different distribution channels, products). You can do a comparative study of two branches which are close to each other in an area, one being a public sector bank and another being a private sector bank) and comment on the way these two banks function in terms of employees, work culture, products, size of business etc. You can study the extent of para banking which is done in different branches and the reasons as to why in some branches it is more and in some branches it is less and the type of activity that is happening in this area and the income that is generated from this area for the branch (if possible). You can do all of these study in a NBFC also. If you have done anything different post it in the forum.

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