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Unit 1: Communication basics Business Communication components Types formal communication network Work team communication variables goal conflict resoulation non verbal communication Cross cultural communication Business meetings Business Etiquette. Unit 2: Understanding Corporate Communication Employee Communication Managing Government Relations Writing for Media and Media Relations Unit 3: Corporate Communication in Brand Promotion Financial Communication Crises Communication. Unit 4: Report writing: Characterizing & business reports Types and forms & reports Project proposals collection of data tables constitution charts writing the report documenting the sources proof reading. Unit 5: Business Presentation: Written and oral presentation work team presentation Delivering the business presentation visual aids slides electronic presentation hand-outs delivering the presentation career planning preparing Resume job applications preparation for a job interview employment interviews follow-up.

Reference :
1. Scot Ober, Contemporary business communication, fifth edition, biztantra. 2. Lesiler &Flat lay, Basic Business communication. Tata Mc Graw Hill.

Life Skills:
1. 2. 3. 4. 5. 6. 7. 8. 9. Communication Skills Leadership, Self Motivation & Self Discipline Positive Attitude Thinking out of the Box Social Responsibility & Caring Time, Stress & Team Management Inter-personal Skills Values in life Negotiation skills

Topics to be covered
The seven topics and three principles,three alarms. creating,engagement,orientation. The art of writing, planning preparing,presenting delivering.Intro, body conclusion

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The human side of management. Empathy,praise criticism, apologies, passion. Time management, Seven keys and the four quadrants. Money work and you. Matching professional goals and ethics/ professional goals & life. Groups, innovations and structured brainstorming.apautting it to work for you Organization and leadership.Fitting in with the org.culture/ a difficult boss.self analysis etc. Getting along with superiors and subordinates,office etiquette,attitude, cross culture etc. Making and maintianing life long contacts, reciprocation and respect. Summary, Scientific management skills + life skills= effective leadership & progress.

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