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Sometimes words fall short to show gratitude, the same happened with me during this project.
The immense help and support received from Reliance Money Limited overwhelmed me
during the project.
It was a great opportunity for me to work with Reliance money, pioneers in the field of
stock trading, a part of Reliance Capital Ltd. I am extremely grateful to the entire team of
Reliance Money at ludhiana who have shared their expertise and knowledge with me and
without whom the completion of this project would have been virtually impossible.
My sincere gratitude to Mr. shakti sharma(Center Manager), Reliance money limited,
(LUDHIANA) for providing me with an opportunity to work with Reliance Money Limited
at LUDHIANA as a company project guide who has provided me with the necessary
information and his valuable suggestion and comments on bringing out this report in the best
possible way.
TABLE OF CONTENTS
1. Title
2. Certificate by the project incharge
3. Acknowledgement
4. Objective of the study
5. Industry profile
(5.1) Board of directors
(5.2) Chairman profile
(5.3) Products and brands
(5.4) Awards and recognition
(5.5) Milestones
6.Company profile
(6.1) Reliance capital
(A) Introduction
(B) Chairman profile
(C) Board of directors
(D) Partners of company
(6.2) Reliance money
(A) Introduction
(B) Products and services
(C)Working of relinace money
(D) Competitors
7. Demat account
(7.1) Overview of demat account
(7.2) Procedure of opening demat account
(7.3) Benefits of opening demat account
8.Demat account services
(8.1) By reliance money
(8.2) By sharekhan
9.Documents required to open demat account
(9.1) Reliance money
(9.2) Sharekhan
10. Advantages and disadvantages
(10.1) Reliance money
(10.2) Sharekhan
11. Brokerage and fees
(11.1) Reliance money
(11.2) Sharekhan
12.Demat account complaints
(12.1)Reliance money
(12.2) Sharekhan
13. Questionaire
14.Bibliography
Dhirubhai H. Ambani
RELIANCE GROUP OF COMPANIES
The Reliance – Anil Dhirubhai Ambani Group is among India’s top three private sector
business houses on all major financial parameters, with a market capitalisation of Rs.325,000
crores (US$ 81 billion), net assets in excess of Rs.115,000 crores (US$ 29 billion), and net
worth to the tune of Rs.55,000 crores (US$ 14 billion)
General Insurance products, Offshore Investments, Money Transfer, Money Changing and
Credit Cards.
Reliance Money is a group company of Reliance Capital; one of India's leading and fastest
growing private sector financial services companies, ranking among the top 3 private sector
financial services and banking companies, in terms of net worth. Reliance Capital Ltd. has
interests in asset management, life and general insurance, private equity and proprietary
investments, stock broking and other financial services. Reliance Capital is one of India’s
leading and fastest growing private sector financial services companies, and ranks among the
top 3 private sector financial services and banking companies, in terms of net worth. The
company has interests in asset management and mutual funds, life and general insurance,
private equity andproprietary investments, stock broking and other activities in financial
services
BOARD OF DIRECTORS
Dhirubhai H. Ambani
Founder Chairman Reliance Group
December 28, 1932 - July 6, 2002
Mukesh D. Ambani
Nikhil R. Meswani
Hital R. Meswani H.S.Kohli
Executive Director Executive Director
Executive Director
Ramniklal H.
Mansingh L. Bhakta Yogendra P. Trivedi
Ambani
Dr. RaghunathAnant
Prof. Ashok Misra Prof. Dipak C Jain
Mashelkar
CHAIRMAN PROFILE
Dhirubhai H. Ambani
Dhirubhai Ambani
December 28, 1932
Born
Chorwad, Gujarat, British India
July 6, 2002 (aged 69)
Died
Mumbai, Maharashtra, India
Occupation Industrialist/Entrepreneur
Net worth ▲ US$6.10 Billion
Religious
Hindu
beliefs
Spouse(s) Kokilaben Ambani
Mukesh Ambani
Anil Ambani
Children
Nina Kothari
Deepti Salgaonkar
2007-2008
• Shri Mukesh Ambani was awarded the Defence India Excellence Award 2007. The
Award is a salute to those who have made the country proud.
• Shri Mukesh Ambani was conferred the Indian of the Year Award by NDTV. This is
India’s most prestigious award for outstanding contribution towards the betterment of
the nation. Shri Mukesh Ambani received the coveted award in the Business
Category.
• Shri Mukesh Ambani was conferred the Outstanding Business Leader of the Year
Award by CNBC TV18.
• Shri Mukesh Ambani was awarded the Business Leadership Award 2007 by NDTV
Profit.
• Shri Mukesh Ambani was conferred the Leadership Award for Global Vision by the
United States India Business Council.
• Shri Mukesh Ambani was elected to be a member of the Honorary Fellows of The
Institution of Chemical Engineers, UK.
Reliance featured in the Fortune Global 500 list of ‘World’s Largest Corporations’ for the
fourth consecutive year.
• Ranked 269th in 2007 having moved up 73 places from the previous year.
• Brand Reliance was conferred the “Bronze Award” at The Buzziest Brands Awards
2008, organized by agencyfaqs!
• Institute of Economic Studies conferred the “Udyog Ratna” award in October 2007
for contributions to the industry.
• Chemtech Foundation conferred the “Hall of Fame” in February 2008 for sterling
contributions to the industry.
• Petroleum Federation of India conferred the “Refinery of the Year Award - 2007” to
Jamnagar Manufacturing Division
Exports
• “The Plastics Export Promotion Council - PLEXCOUNCIL Export Award” in the
category of Plastic Polymers for the year 2006-2007 was awarded to Reliance being
the largest exporter in this category.
• Jamnagar Manufacturing Division was conferred the “ICC Award for Water
Resource Management in Chemical Industry”.
• Jamnagar Manufacturing Division was conferred the “Good House Keeping Award”
from Baroda Productivity Council.
• Jamnagar Manufacturing Division was conferred the “BEL-IND” Award for the best
scientific paper at the 58th National Conference of Occupational Health.
• Naroda Manufacturing Division was conferred the “Safety Award and Certificate of
Appreciation” presented by Gujarat Safety Council & Directorate of Industrial
Safety & Health, Gujarat State for the recognition of safety performance at the 29th
State Level Annual Safety Conference.
• Dahej Manufacturing Division received “BSC 5-Star” rating from British Safety
Council, UK.
• Dhenkanal Manufacturing Division received the “2nd Prize for Longest Accident
Free Period” from the Hon’ble Minister of Labour, State of Orissa.
• Kurkumbh Manufacturing Division won the “Greentech Safety Award silver trophy”
for outstanding achievement in safety management in chemical sector.
• Nagothane Manufacturing Division received the “Shrishti G-Cube Award for Good
Green Governance” from Minister for Commerce and Industry, on World Earth Day.
• Patalganga Manufacturing Division won the “ASTD (American Society for Training
& Development) Excellence in Practice Award” for innovative practice titled
Learning Function’s role as Business partner: Empowering people with Knowledge
to achieve Business Goals.
• Reliance won the CNBC TV-18 instituted Jobstreet.com Jobseekers’ Employer of
Choice Award.
Energy Excellence
• Exploration & Production (E&P) Division won “The Infraline Energy Excellence
Awards 2007: Hydrocarbon Columbus Award for Excellence in Petroleum
Exploration”.
• Jamnagar Manufacturing Division won the “Oil & Gas Conservation Award -2007”
from the Centre for High Technology, Ministry of Power & Natural Gas for the
excellent performance in reduction/elimination of steam leaks in the plant.
• Jamnagar Manufacturing Division was the recipient of the “Infraline Energy Award-
2007” by Ministry of Power.
• Vadodara Manufacturing Division received the CII award for “Excellence in Energy
Management - 2007” as energy efficient unit. This division also received the 2nd
prize in “National Energy Conservation Award - 2007” from Bureau of Energy
efficiency, Ministry of Power, Government of India.
Quality
• For the first time ever, globally, a petrochemical company bagged the “Deming
Prize for Management Quality”. “The Quality Control Award for Operations
Business Unit 2007” was awarded to the Hazira Manufacturing Division for
Outstanding Performance by Practicing Total Quality Management.
• “QUALTECH PRIZE 2007”, which recognizes extraordinary results in
improvement and innovation, was won by Hazira Manufacturing Division for its
Small Group Activity Project.
Six-Sigma
• Lean Six sigma project on “Reducing retention time of caustic soda lye tankers at
Jamnagar” won the 1st prize in the national level competition held by Indian
Statistical Institute (ISI).
• Barabanki Manufacturing Division won the 3rd prize in “All India Six Sigma case
study contest 2008” for the Case study on “Reduction of waste of Plant 2 from 16%
to 8%”.
• Hoshiarpur Manufacturing Division won the 2nd prize in “Six Sigma competition at
National Level” organized by ISI and Quality Council of India (in manufacturing
category), while Dhenkanal and Barabanki Manufacturing Divisions won the 3rd
prize.
• Vadodara Manufacturing Division’s Six Sigma project won the 1st prize as the “Best
Six Sigma project” at National level by CII.
• “DSIR National Award for R&D Efforts in Industry (2007)” was conferred on
Hazira Manufacturing Division for the Cyclehexane Recovery Project.
• Reliance bagged the “Innovation Award at Tech Converge 2007” for innovative
developments in short-cut fibres.
• Hazira Manufacturing Division won the “Golden Peacock Innovation Award - 2007”
for its Cyclohexane Recovery Process.
Information Technology
• “CIO of the Year Award” for the best IT-enabled organization in India for the Year
2007.
• “Ones to Watch - CIO - USA Award”, for figuring among the top 20 organizations
fostering excellence in IT team.
• “The Skoch Challenger Award” conferred for the best IT Head (managing the most
IT enabled organization) of the Year 2007.
MILE STONES
Starting as a small textile company, Reliance has in its journney crossed several milestones to
become a Fortune 500 company in less than 3 decades.
Reliance continues to cross newer & bigger milestones in its quest for what is known as
"Growth is Life".
Major Milestones
2008
• In the Refining & Marketing business, Reliance took over majority control of Gulf
Africa Petroleum Corporation (GAPCO) and started shipping products to the East
African markets.
• Reliance also signed MoU with GAIL (India) Limited to explore opportunities of
setting up petrochemical plants in feedstock rich countries outside India.
• During the year, Reliance Retail Limited (RRL) continued its rollout of stores across
various verticals and formats. Reliance Retail today operates over 590 stores in 57
cities, spanning 13 states, with over 3.5 million square feet of trading space.
2007
• RIL completes a landmark acquisition of IPCL.
• Reliance Retail entered the organised retail market in India with the launch of its
convenience store format under the brand name of ‘Reliance Fresh’.
• The world’s largest polyester expansion project commissioned during the year. We
brought a Polyester capacity of 550 KTA on stream at globally competitive costs in a
record time of eighteen months. With this expansion, our polyester capacity has been
augmented to 2 million tonnes per year. Subsequently, Reliance now have 4% of
global polyester capacity and 6% of global production.
• During the year, we expanded our polypropylene (PP) capacity by 280 KTA at
Jamnagar that increased the combined capacity to 1,710 KTA. With this expansion,
we now have 3.5% of global PP capacity and 3.6% of global PP production.
2006
• Reliance's debt ratings from S&P and Moody's pierce India's sovereign ratings.
• Reliance becomes India's first private sector enterprise to cross US$2 billion profit
mark.
2005
• The Mumbai High Court, shareholders and creditors approve demerger proposal
2004
• The Board of Directors of Reliance Industries Limited approved the buyback of its
fully paid up equity shares of Rs.10 each, at a price not exceeding Rs 570 per share,
payable in cash, up to an aggregate amount not exceeding Rs 2,999 crore. This
amount represents the limit of 10% of the total paid up equity share capital and free
reserves of the Company as on March 31, 2004.
• Reliance Industries emerged as the first and only private sector company from India
to feature in the 2004 Fortune Global 500 list of World's Largest Corporations.
• Reliance announced it had struck gas off the Orissa Coast in the Bay of Bengal.
• RIL became the first private sector company in India to record a net profit of US
dollar of over 1 billion.
• Reliance strikes oil in an onshore block in Yemen, where it has an equity oil
position.
• Reliance's refinery at Jamnagar was ranked best in Shell Benchmarking for the third
consecutive year in 'Energy and Loss' performance from amongst 50 refineries
worldwide.
• BSES, one of the premier utility companies of the country, engaged in the
generation, transmission and distribution of electricity becomes part of the Reliance
Group and Mr. Anil D Ambani is appointed its Chairman.
2002
• Reliance announced India's biggest gas discovery in nearly three decades and one of
the largest gas discoveries in the world during 2002. The in place volume of natural
gas is in excess of 7 trillion cubic feet, equivalent to about 1.2 billion barrels of
crude oil. This is the first ever discovery by an Indian private sector company.
• The merger of Reliance Petroleum Limited with Reliance Industries Limited was
announced - largest ever merger in India - Reliance Industries became the largest
private sector company in India on all major financial parameters including sales,
profits, net worth, assets, and exports.
2001
• Reliance Industries Ltd. and Reliance Petroleum Ltd. became India's two largest
companies in terms of all major financial parameters
• Dhirubhai Ambani was conferred The Economic Times Award for Corporate
Excellence for Lifetime Achievement
1999-2000
• Reliance started commercial production of 27 million tpa refinery, the 5th largest in
the world
1998
• Dhirubhai Ambani was awarded the Dean's Medal by the Wharton School,
University of Pennsylvania, USA, for setting an outstanding example of leadership.
• First corporate in Asia to issue 50 and 100 years bond in US debt market
• Reliance became the first private sector company to be rated by international credit
rating agencies. S&P rated BB+, stable outlook, constrained by the Sovereign
Ceiling. Moody's rated Baa3, Investment grade, constrained by the Sovereign
Ceilings.
1995
• Net profit crossed the Rs 1,000 crore mark (Rs 1,065 crores or US$ 338 million),
unparalleled in the Indian Private sector
1994
• Reliance pioneered the first ever Euro Convertible Bond issue by an Indian
company.
1992
• Reliance raised funds by pioneering foray into overseas capital markets with first
ever international GDR offering by an Indian corporate.
• Reliance entered phase-II of the Polyester Filament Yarn (PFY) plant at Patalganga.
1982
• Reliance launched phase-I of the Polyester Filament Yarn (PFY) plant at Patalganga.
1977
• Reliance went public with IPO - Dhirubhai Ambani introduced equity cult in India,
a new model of business leadership from a base of the broadest public shareholding.
Financial Milestones
2008
• Revenue crossed Rs. 130,000 crore mark (Rs. 139,269 crore, US$ 34.7 billion),
Net Profit crossed Rs. 15,000 crore mark (Rs. 19,458 crore, US$ 4.9 billion) and
Total Assets crossed Rs. 140,000 crore mark (Rs. 149,839crore, US$ 37.3
billion), unparalleled in the Indian Private sector.
• Exports crossed Rs. 80,000 crore mark (Rs. 83,492 crore, US$ 20.8 billion),
13.4% of India's total exports.
• RIL declares Dividend of 130%. Payout of Rs 1,631 Crore, highest in the Indian
Private Sector.
2007
• Revenue crossed Rs. 100,000 crore mark (Rs. 118,354 crore, US$ 27 billion), Net
Profit crossed Rs. 10,000 crore mark (Rs. 11,943 crore, US$ 2.75 billion) and
Total Assets crossed Rs. 100,000 crore mark (Rs. 117,353 crore, US$ 27 billion),
unparalleled in the Indian Private sector.
• Exports crossed Rs. 60,000 crore mark (Rs. 66,627 crore, US$ 15 billion), 12% of
India's total exports.
• RIL declares Dividend of 110%. Payout of Rs 1,440 Crore, highest in the Indian
Private Sector.
2006
• RIL places $300 million in US Private Placement Market. First ever Indian
company to raise money through this route.
• RPL a subsidary of RIL completes its US$ 1.2 billion Initial Public Offering of
equity shares with an overwhelming response across different classes of investors.
Chevron to Purchase 5 % Stake in RPL for USD 300 Million. Option to Increase
Stake to 29 %.
2005
• Launches US $ 348 Million Syndicated Term Loan Facility. Aims To Replace
Existing High Cost Loans.
• Reliance Successfully Closes US$ 350 Million Multi Currency Term Loan.
2004
• Reliance signs EUR 116.2 million Export Credit Agency (ECA) backed Buyer's
Credit Facility provided by Deutsche Bank. RIL avails an ECA cover for the first
time in 22 years.
• Reliance emerges as India's Greenest private sector company amongst the private
sector with an overall rank of number two in a BT - ACNielsen ORG-MARG
survey of shareholder perception published in Business Today's October issue.
• Reliance Group emerges as India's Largest Wealth Creator in the private sector
for the Year 2003-04.
2003
• RIL - First Indian private sector company to record net profit of over Rs 4,000
crore in one financial year.
2002
• RIL - First Indian private sector company to record Net Profit of over Rs. 1,000
crores in one quarter.
• RPL raises USD 750 million syndicated loan - deal named capital market deal of
the year by IFR Asia.
• Group revenues cross Rs. 60,000 crore (Rs. 60,160 crores), Reliance becomes
largest business group in India.
• RIL and RPL become India's two largest companies in terms of all major financial
parameters.
2000
• Group profits cross Rs. 2,500 crore mark, Revenues cross Rs. 20,000 crore mark
(Rs. 21,541 crores) and Total assets cross Rs. 50,000 crore (Rs. 52,094 crores).
1998
• Total Assets cross Rs. 35,000 crore (Rs. 35,445 crore) and Revenues cross Rs.
14,000 crore (Rs. 14,115 crore).
1997
• First corporate in Asia to issue 50 and 100 years bond in US debt market.
1996
• Net profit crossed the Rs.1,000 crore mark (Rs 1,065 crores or US$ 338 million),
unparalleled in the Indian Private sector.
1994
• Set a record with Reliance Twin issues that received over 1 million investor
applications.
• Offered the first ever Euro Issue of Global Depository Receipts by an Indian
company
1991
• Sales cross Rs. 1,000 crores mark (Sales for the year Rs. 1,778 crores).
1987
COMPANY PROFILE
Reliance Capital
INTRODUCTION
Reliance Capital Ltd is a part of the Reliance - Anil Dhirubhai Ambani Group, and is ranked
among the 25 most valuable private companies in India. Reliance Capital is one of India's
leading and fastest growing private sector financial services companies, and ranks among the
top 3 private sector financial services and banking groups, in terms of net worth.Reliance
Capital has interests in asset management and mutual funds, life and general insurance,
private equity and proprietary investments, stock broking, depository services, distribution of
financial products, consumer finance and other activities in financial services.
The Reliance Anil Dhirubhai Ambani Group is one of India's top 2 business houses, and has a
market capitalization of over Rs.2,90,000 crore (US$ 75 billion), net worth in excess of
Rs.55,000 crore (US$ 14 billion), cash flows of Rs. 11,000 crore (US$ 2.8 billion) and net
profit of Rs. 7,700 crore (US$ 1.9 billion)
INSURANCE
RELIANCE RELIANCE
MUTUAL MUTUAL
FUNDS FUNDS
Regarded as one of the foremost corporate leaders of contemporary India, Shri Anil
Dhirubhai Ambani is the chairman of all listed companies of the Reliance ADA Group,
namely, Reliance Communications, Reliance Capital, Reliance Energy, Reliance Natural
Resources and Reliance Power.He is also Chairman of the Board of Governors of Dhirubhai
Ambani Institute of Information and Communication Technology, Gandhi Nagar, Gujarat.Till
recently, he also held the post of Vice Chairman and Managing Director in Reliance
Industries Limited (RIL), India's largest private sector enterprise. Anil Dhirubhai Ambani
joined Reliance in 1983 as Co-Chief Executive Officer, and was centrally involved in every
aspect of the company's management
If we look for examples to prove this quote then we can find many but there is none like that
of Reliance Money. The company which is today known as the largest financial service
provider of India.
Reliance Capital has interests in asset management and mutual funds, life and general
insurance, private equity and proprietary investments, stock broking, depository services,
distribution of financial products, consumer finance and other activities in financial
services.Reliance Mutual Fund is India's no.1 Mutual Fund. Reliance Life Insurance is India's
fastest growing life insurance company and among the top 4 private sector insurers. Reliance
General Insurance is India's fastest growing general insurance company and the top 3 private
sector insurers.
Reliance Money is the largest brokerage and distributor of financial products in India with
more than 2.5 million customers and the largest distribution network. Reliance Consumer
finance has a loan book of over Rs. 8,000 crores at the end of June 2008. Reliance Capital has
a net worth of Rs.6,862 crores (US$ 1.6 billion) and total assets of Rs. 19,940 crores (US$
4.6 billion) as of June 30, 2008 and over 26,000 employees.Money has increased its market
share among private financial companies to nearly Convenient & effective – Anytime &
anywhere financial transaction capability. Launched inApril 2007. It provides the Flat fees
system. It has 2.2 million customers in 1 year of official launch. It has over 5,000 outlets
across 700 towns/cities. Average daily turnover – in excess of Rs 2,000 crores. Considering
the entire life market, including the Rs. 12,890 crores booked by life insurance Corporation,
Reliance life insurance market share works out to around 6.25% .The life insurance market
continuous to be dominated
by LIC which has about 67% share this only a marginal dip from its 73% share in end-July .
These comparisons are only for first year or new business premium
BOARD OF DIRECTORS
Anil Dhirubhai Ambani - Chairman
Regarded as one of the foremost corporate leaders of contemporary India, Shri Anil D
Ambani, 50, is the chairman of all listed companies of the Reliance ADA Group, namely,
Reliance Communications, Reliance Capital, Reliance Energy, Reliance Natural Resources
and Reliance Power. He is also Chairman of the Board of Governors of Dhirubhai Ambani
Institute of Information and Communication Technology, Gandhi Nagar, Gujarat. Till
recently, he also held the post of Vice Chairman and Managing Director in Reliance
Industries Limited (RIL), India's largest private sector enterprise. Anil D Ambani joined
Reliance in 1983 as Co-Chief Executive Officer, and was centrally involved in every aspect
of the company's management over the next 22 years. He is credited with having pioneered a
number of path-breaking financial innovations in the Indian capital markets. He spearheaded
the country's first forays into the overseas capital markets with international public offerings
of global depositary receipts, convertibles and bonds. Starting in 1991, he directed Reliance
Industries in its efforts to raise over US$ 2 billion. He also steered the 100-year Yankee bond
issue for the company in January
Shri C. P. Jain
Shri C.P. Jain, 61, is the former Chairman and Managing Director of NTPC Ltd. (National
Thermal Power Corporation). Shri Jain has an illustrious career spanning over four decades
of contribution in the fields of financial management, general management, strategic
management and business leadership. He is a fellow member of the Institute of Chartered
Accountants of India with an advanced diploma in Management and is a law graduate. Shri
C. P. Jain joined the Board of NTPC in 1993 as Director (Finance), was elevated as Chairman
& Managing Director in September 2000 and superannuated in March 2006. He is Chairman
of the Global Studies Committee of World Energy Council (WEC), world's largest energy
NGO with nearly hundred member-nations. He has been on several important committees of
the Government of India, latest being the 'Adhoc Group of Experts on Empowerment of
CPSEs'. He was Chairman of Standing Conference of Public Enterprises (SCOPE) between
April 2003 and March 2005. He is a Director on the Board of IL & FS Infrastructure
Development Corporation and, is also a member of the Audit Advisory Board of the
Comptroller and Audit General of India.
PARTNERS OF COMPANY
RELIANCE MONEY
INTRODUCTION
Reliance money is a part of the reliance Anil Dhirubhai Ambani Group and is promoted by
Reliance capital, the fastest growing private sector financial services company in India,
ranked amongst the top 3 private sector financial companies in terms of net worth.
Reliance money is a comprehensive financial solution provider that enables you to carry out
trading and investment activities in a secure, cost-effective and convenient manner. Through
reliance money, you can invest in a wide range of asset classes from Equity, Equity and
commodity Derivatives, Mutual Funds, insurance products, IPO’s to availing services of
Money Transfer & Money changing.
Reliance Money offers the convenience of on-line and offline transactions through a variety
of means, including its Portal, Call & Transact, Transaction Kiosks and at it’s network of
affiliates.
Mission statement
“Our mission is to be a leading and preferred service provider to our customers, and we aim
to achieve this leadership position by building an innovative, enterprising , and technology
driven organization which will set the highest standards of service and business ethics.”
EQUITY
Reliance Money offers its clients competitively priced Equity broking, PMS and Portfolio
Advisory Services. Trading execution assistance provided to clients. In addition Reliance
Money provides independent and unbiased view on markets along with trading strategies and
entry / exit points for taking an informed decision.
Mutual Funds
A mutual fund is a professionally managed fund of collective investments that collects money
from many investors and puts it in stocks, bonds, short-term money market instruments,
and/or other securities.
Reliance Money offers dedicated research & expert advice on Mutual Funds. Mutual funds
are considered to have low risk factors owing to diversification of assets into various sectors
and scripts or instruments within.
A mutual fund is a common pool of money into which investors place their contributions
that are to be invested in acoordance with a stated objective.Then the ownership of the
fund is just “joint” and “mutual”; the fund belongs to all investors.
INSURANCE
Life-Insurance
Reliance Money assists its clients in choosing a customized plan which will secure the
family’s future and their expenses post-retirement. Clients can choose from different plans of
almost all Insurance Companies where they can invest their money. Clients can choose from
products and services that channelise their savings and protect their needs while guaranteeing
security and returns for life. A team of experts will suggest the best Insurance scheme which
suits the client’s requirement.
GENERAL INSURANCE
General Insurance is all about protecting against all kind of insurable risks. Reliance Money
assists you in areas of Health insurance, Travel insurance, Home insurance and Motor
insurance.
COMMODITIES
A single platform to trade on both the major commodity exchanges i.e. NCDEX and MCX. In
addition In-house research desk shall provide research reports on all major commodities
which shall enable in getting views for trading and diversify client’s holdings. Trade
Execution assistance is also provided to clients.
TAX PLANNING
With a view to provide complete wealth management solutions, Reliance Money’s
wealthmanagement offerings include tax related services like:
Tax Planning & advisory
Filing Tax returns for individuals
OFFSHORE INVESTMENT
Reliance Money provides a unique opportunity to invest in international financial markets
through the online platform which includes different product ranges.
WORKING OF RELIANCE MONEY
COMPETITORS OF RELIANCE MONEY
Reliance Money serves a vast range of all financial products like advisory services,
Mutual funds, Demat Accounts, Insurances, Gold etc, so all the companies who offer these
services are the competitors of the Reliance Money. There are many competitors for Reliance
Money on this basis and almost all of them offer the services which Reliance Money offers.
Few Major competitors are:
• India bulls
• Anand Rathi securities
• ICICI Securities.
• Sharekhan
• Kotak Securities
• India Infoline
Sharekhan Securities
Sharekhan was created when SSKI Investor Services Pvt. Ltd., a company in the
securities and equities segment decided to harness the power of the Internet and offer services
to its customers through an online stock trading portal. Sharekhan brings and provides a user-
friendly online trading facility. They also have an extensive all-India ground network of
franchisees across the country.
The company offers its services through a combination of online and offline channels.
The online model comprises a portal, chat facilities, and 'speed trade' terminals. And the
offline model uses a combination of an IVR infrastructure and a team of customer agents to
receive orders over the telephone.
ICICI Securities
ICICI Securities, A subsidiary of ICICI Bank, was set up in February 1993 to provide
investment-banking services to investors in India. As on date ICICI Bank holds 99.9% of the
share capital of ICICI Securities.
ICICI Securities Limited is India’s leading full service investment bank with a dominant
position in all segments of its operations –
• Corporate Finance
• Fixed Income and
• Equities.
Kotak Securities:
Kotak Securities Limited, a 100% subsidiary of Kotak Mahindra Bank, is the stock
broking and distribution arm of the Kotak Mahindra Group. Kotak Mahindra is one of India's
leading financial institutions, offering complete financial solutions that encompass every
sphere of life. From commercial banking, to stock broking, to mutual funds, to life insurance,
to investment banking, the group caters to the financial needs of individuals and corporate.
Kotak also offers stock broking through the branch and Internet, Investments in IPO, Mutual
funds and Portfolio management service.
The Kotak Mahindra Group;
Indiabulls:
Indiabulls is India’s leading Financial Services and Real Estate Company having over
640 branches all over India. Indiabulls serves the financial needs of more than 4,50,000
customers with its wide range of financial services and products from securities, derivatives
trading, depositary services, research & advisory services, consumer secured & unsecured
credit, loan against shares and mortgage & housing finance. Indiabulls Financial Services
Ltdis listed on the National Stock Exchange, Bombay Stock Exchange.
DEMAT ACCOUNT
OVERVIEW:-
In India, a Demat account, the abbreviation for dematerialized account, is a
type of banking account which dematerializes paper-based physical stock
shares. The dematerialized account is used to avoid holding physical shares:
the shares are bought and sold through a broker. This account is popular in
India. The Securities and Exchange Board of India (SEBI) mandates a Demat
account for share trading above 500 shares. As of April 2006, it became
mandatory that any person holding a Demat account should posses a
Permanent Account Number (PAN), and the deadline for submission of PAN
details to the depositor y lapsed on Januar y 2007.
PROCEDURE OF OPENING DEMAT ACCOUNT
1. Fill demat request form (DRF) (obtained from a depository participant or DP with whom
2. Deface the share certificate(s) you want to dematerialize by writing across Surrendered for
dematerialisation.
3. Submit the DRF & share certificate(s) to DP. DP would forward them to the issuer / their
R&T Agent .
4. After dematerialisation, your depository account with your DP, would be credited with the
dematerialised securities.
• Its convenient
You can access reliance money’s services through
• The internet
• Transaction kiosks
• The phone (call & transact)
• Our all – India network of associates
On an assisted trade (through the call centre or our network of associates) a charge of Rs 12
per executed trade will be applicable.
Its Safe
Your account is safeguarded with a unique security number that changes every 32 seconds.
This number works as a dynamics password to keep your account extra safe.
You can access your banking, trading and demat account through a single window and
transfer funds across accounts seamlessly.
• Reliable research, including views of external experts with an enviable track record
• Live news updates from Reuters and Dow Jones
• CEO’s / expert views on the economy and financial markets
• Tools that help you plan your investments, tax, retirement, etc. in the personal finance
section
• Risk Analyser for analysis of your risk profile
• Asset allocators to build an appropriate investment portfolio
(similar to ATM’s)
Reliance Money Provide the kiosks (similar to ATM’s) Facilities, to their customer through
which the customers can trade on available kiosks at the particular Branch of Reliance
Money. The company are going to open these kiosks in the market as the ATM’s of the
Banks.
Reliance Money provides 3 different trading platforms for equity trading:
Insta Trade
Fast Trade
Easy trade
The benefits
• A safe and convenient way to hold securities;
• Immediate transfer of securities;
• No stamp duty on transfer of securities;
• Elimination of risks associated with physical certificates such as bad delivery, fake
securities, delays, thefts etc.;
• Reduction in paperwork involved in transfer of securities;
• Reduction in transaction cost;
• No odd lot problem, even one share can be sold;
• Nomination facility;
• Change in address recorded with DP gets registered with all companies in which
investor holds securities electronically eliminating the need to correspond with each
of them separately;
• Transmission of securities is done by DP eliminating correspondence with
companies;
• Automatic credit into demat account of shares, arising out of
bonus/split/consolidation/merger etc.
• Holding investments in equity and debt instruments in a single account.
SHAREKHAN DEMAT ACCOUNT
SERVICES
Allow investor to buy and sell stocks online along with following features like
e.IPO investments
This accounts for active traderswho trade frequently durin the day’s trading sessions
RELIANCE MONEY:-
The extent of documentation required to open a demat account may vary according to your
relationship with the institution. If you plan to open a demat account with a bank, a savings,
current and, or other account for which the holder have been issued a check book, such holder
has an edge over the non-account holder. In fact, banks usually offer additional incentives to
customers who open a demat account with them. Along with the application form, your
photographs (with co-applicants) and proof of identity/residence/date of birth have to be
submitted. The DPs also ask for a DP-client agreement to be executed on non-judicial stamp
paper. Here is a broad list:
• A canceled check, preferably MICR
• Proof of Identification
• Proof of Address
• Proof of Pan card (mandatory)
• Recent photographs, one and, or more
For proof of identification and, or address self-attested facsimile copies of PAN card, Voter’s
ID, Passport, Ration card, Driver’s license, Photo credit card, Employee ID card, Bank
attestation, latest IT returns and, or latest Electricity/Landline phone bill are sufficient. While
they only ask for photocopies of the documents, they will need the originals for verification
Points To Remember
1. Only securities admitted by NSDL can be dematerialised. The list is available with
your DP.
2. Only securities registered in the name of the account holder can be dematerialised.
3. Dematerialisation is normally completed within 15 days after the share certificates
have reached the issuer/ their R&T Agent. Thus it may take you a month from the date
you hand over shares, to receive demat credit.
4. Dematerialisation would be done only when the issuer / their R&T Agent is satisfied
of genuineness of securities & ownership status.
5. All the joint holders should sign the DRF.
6. The pattern of holding in the DRF should match the pattern of holding on the share
certificate & the pattern in which account is opened.
7. Demat requests with name(s) not matching exactly with the name(s) appearing on the
certificates merely on account of initials not being spelt out fully or put after or prior
to the surname, would be processed, provided the signature(s) of the client(s) on the
DRF tallies with the specimen signature(s) available with the issuer/ their R & T
agent.
8. If the signature in the DRF does not match with the signature available with the
issuer/ their R & T agent, the issuer/ their R & T agent may at the time of demat
confirmation, ask for additional documentation (like bank attestation/ notarisation,
etc.) to prove that the certificate belongs to the person who forwarded the DRF.
9. In case there is any problem in processing the DRF, contact your DP and if he cannot
resolve the problem you may contact NSDL.
SHAREKHAN
1. Pan card. Pan card id now mandatory in order to open a demat account.
2. Address proof.example-your ration card.driver’s license,electricity bills.voters id or
election cards, etc.
3. Recent photographs .two or three
4. A cancelled check.this may or may not be required.but carry your bank passbook and
check book when you go to open a sharekhan demat account.
ADVANTAGES AND DISADVANTAGES
RELIANCE MONEY:-
ADVANTAGES:-
1. Extra security features with 'Security Token'', which is the most secure and tested
technology in computer world.
2. Simple, easy and fast online stock trading.
3. Almost all investment options are available under one account including Equity
Trading, Derivatives, Forex, Commodity, IPO, Mutual Funds and Insurance.
4. Branches are available in all major cities and the number is growing.
DISADVANTAGES:-
1. Comparatively twice the delay in opening account initially. Took 20+ days.
2. Inconvenient security token Without security token you can’t trade.
3. It creates inconvenience and discomfort more than security ·
4. Poor trading portal o Trading portal is not compatible with Firefox or Opera.
5. Poor customer service No response to emails most of the time o Otherwise it will
take many days to get an email response o To email them
SHAREKHAN:-
ADVANTAGES OF SHAREKHAN:-
1. Online tradind is very user friendly and one does not need any softwear to acess
2. Provide goog quality of services like daily sms alerts, mail alerts stock
recommendation etc.
3. Sharekhan has ability to transfer fund from most bank.unlike icici direct,HDFC
sec.etc,so investor no needs to open an account with particular bank as it can establish
with most modern bank
DISADVANTAGES OF SHAREKHAN
1. Charge minimum brokerage of ten paisa per stock not let you trade stock below 20rs
2. Lots of hidden rules and charges
3. Do not provide facility to book limit order trades during after hours
4. Classic account holders cannot trade commodities
5. Cannot purchase mutual fund online
RELIANCE MONEY:-
Reliance Money offers lowest brokerage rates in today's online stock trading industry in
India. The brokerages are as low as 0.075% for delivery based trading and 0.02 for now
delivery.
Reliance Money Demat Account Charges:
Fee Head DP Charges
Annual Services Charges - For Individuals / HUFs / Trust Rs. 50/-
Annual Services Charges - For NRIs / Foreign Nationals, Corporates / Others Rs. 1000/-
Transaction Charges - SELL (Market & Off Market)
Rs. 25/-
For instructions given in physical form.
Transaction Charges - SELL (Market & Off Market)
For instructions received through Internet/ online trading through Reliance Rs. 12/-
Securities Ltd.
SHAREKHAN:-
Sharekhan brokerage charges are not too-high or nor too-low and comparable with other
online brokers like SBICAP securities,motilal oswal etc
RELIANCE MONEY:-
1.Reliance Money Complaints - Demat Acct opening pending for more then
60 days
Reliance Money
by Rakhi Khanna Shetty
Post that when ever we called up the Sales team (SE- Rahul, Cluster Manager-Sagar Rane)
we were told that the draft along with the form has been sent for processing, however
whenever we called up the call center the status given was "They have not received the form
till date"
Gradually the sales team who had sourced my form have started neglecting our calls...
This has lead to opportunity losses as I hold some physical shares bought by my late father
about 10yrs back. until 15days back these share were trading at almost 80% of the share
prices that they are on today.
Please advice what is to be done since no one is responding to this issue & the same is
resulting to financial loses.
Thanks.
Regards,
Rakhi
Reliance Money
by Nadeem Khan
Pls advise any action which will make these guys take notice of my complaint.
3. Reliance Money
Posted: 2008-01-16 by SHAIK DASTA GIRI
Sir,
I have been applied for Demat account in Reliance Money vide application Number -
0000506489 on 19/11/07 with 500/- cheque No. 141741 Dtd 20/11/07. amount debited from
my account on 24/11/07. But, Reliance money says we are not getting your cheque clearance
information. Till date , not yet get my demat account. customer care also not responding
properly. I was submitted my Bank pass book copy and cheque transaction details vide
compliant No. of Reliance money QRC-527278.
But, till no action taken from R/Money.Pse. provide help to me.
-SHAIK DASTA GIRI
SHAREKHAN:-
I requested for opening a free demat account on friday, last date of which is 31st jul'08
however, i don't know why they are not sending an executive to collect documents from me.
They have taken my address, but not sending any executive.
probably, they're intentionally delaying the process, so that they can charge the account
opening charges after 31st july..
This is really strange.. how bad
2. BY SanjeevBhatia
3.BY NEERAJ
Un Authorized Trading
I have found Sharekhan is doing unauthorrized trading from my account, This happens to me
second times. When I found my shares are sold out without my prior permission and without
intimating me for this.
This is seriuos issue, I have tried to reach Share khan thru customer care but not able to
reached there customer services, either.
This is a cheating (as PP, one of my close friend told me) as per customer point of view.
Any one can help and suggest me if some body has faced the similar sort of issue with Share
Khan.
QUESTIONNAIRE
Reliance Money
SHAREKHAN
BIBLIOGRAPHY