Tourist Arrival

2012
3,137,743

2013
3,426,729

2014
3,742,331

2015
4,087,000

Laguna Projected Tourist A

8000000
7000000
No. of Tourist Arrival

2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022

9%
3,137,743 Year
3,426,729 Arrivals
3,742,331
4,087,000
4,463,412
4,874,493
5,323,433
5,813,722
6,349,165
6,933,923
7,572,538

6000000
5000000
4000000
3000000
2000000
1000000
0
Year

2012

2013

2014

2015

2016

Arrivals 3137743.089 3426729.227 3742330.989 4086999.673 4463412.343

Laguna Population
1.9%

2,773,897.59 Year
2,827,433.81 Population
2,882,003.28
2,937,625.94
2,994,322.13
3,052,112.54
3,111,018.31
3,171,060.97
3,232,262.44
3,294,645.11
3,358,231.76

2012
2,773,898

2013
2,827,434

2014
2,882,003

2015
2,937,626

Laguna Projected Popula

4000000
3500000
No. of Population

2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022

3000000
2500000
2000000
1500000
1000000
500000
0
Year

2012

2013

2014

2015

2016

Population 2773897.586 2827433.809 2882003.281 2937625.945 2994322.125

Laguna Crafts
Major

2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022

255.00 Year
260.10 Major Players
265.30
270.61
276.02
281.54
287.17
292.91
298.77
304.75
310.84

2012
57

Number of Crafts Players

56.65
58.35
60.10
61.90
63.76
65.67
67.64
69.67
71.76
73.92
76.13

2500
2000
1500
1000
500
0

Year
Major Players

Year
Minor Players

2012
255

Number of Crafts Players

2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022

Minor

2500
2000
1500
1000
500
0

Year
Minor Players

2016
4,463,412

2017
4,874,493

2018
5,323,433

2019
5,813,722

2020
6,349,165

2021
6,933,923

2022
7,572,538
8000000

Projected Tourist Arrival

7000000

No. of Tourist Arrival

6000000
5000000
4000000
3000000
2000000
1000000
5

10

11

2016

2017

2018

2019

2020

2021

2022

4463412.343 4874492.62

2016
2,994,322

0
Year

5323433.39 5813721.605 6349165.365 6933923.495 7572537.849

2017
3,052,113

2018
3,111,018

2019
3,171,061

2012

2013

Arrivals 3137743.089 3426729.227

2020
3,232,262

2021
3,294,645

2022
3,358,232

4000000

a Projected Population

3500000

No. of Population

3000000
2500000
2000000
1500000
1000000
500000
5

10

11

2016

2017

2018

2019

2020

2021

2022

3294645.11

3358231.761

2994322.125 3052112.543 3111018.315 3171060.968 3232262.445

0
Year

2012

2013

2014

Population 2773897.586 2827433.809 2882003.281

2013
58

2014
60

2015
62

2016
64

2017
66

2018
68

2019
70

2020
72

Projected Major Crafts Traders

2500
2000
1500
1000
500
0

Major Players

1
2012
56.65

2
3
4
5
6
7
8
9
10
11
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
58.3495 60.09999 61.90298 63.76007 65.67288 67.64306 69.67235 71.76253 73.9154 76.13286

2013
260

2014
265

2015
271

2016
276

2017
282

2018
287

2019
293

Projected Minor Crafts Players

2500
2000
1500
1000
500
0
Minor Players

1
2012
255

2
2013
260.1

3
4
5
6
7
8
9
10
11
2014
2015
2016
2017
2018
2019
2020
2021
2022
265.302 270.608 276.0202 281.5406 287.1714 292.9148 298.7731 304.7486 310.8436

2020
299

10

11

2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

3426729.227 3742330.989 4086999.673 4463412.343 4874492.62

5323433.39 5813721.605 6349165.365 6933923.495 7572537.849

10

11

2014

2015

2016

2017

2018

2019

2020

2021

2022

3294645.11

3358231.761

2882003.281 2937625.945 2994322.125 3052112.543 3111018.315 3171060.968 3232262.445

2021
74

2022
76

2021
305

2022
311

2007
360,281.00
2010
389,377.00

CALAMBA POPULATION
YEAR

POP.

2007
2008
2009
2010

G.R.

360,281.00
368,959.00
375,084.00
389,377.00

2.41
1.66
3.81
2%

2%

7,164.54
7,296.36
7,430.62
7,567.34
7,704.06
7,843.30
7,985.06
8,129.37
8,276.30
8,425.88

396,541.54
403,837.90
411,268.52
418,699.14
426,266.48
433,970.54
441,813.84
449,798.90
457,928.28
466,204.58

2011
2012
2013
2014
2015
2016
2017
2018
2019
2020

TRAINEES
5%

396,541.54
403,837.90
411,268.52
418,699.14
426,266.48
433,970.54
441,813.84
449,798.90
457,928.28
466,204.58

2011
2012
2013
2014
2015
2016
2017
2018
2019
2020

YEAR

arts and antiques

2007
2008
2009
2010

874,074.00
1,784,307.00
5,083,619.00
1,184,977.00

19,827.08
20,191.90
20,563.43
20,934.96
21,313.32
21,698.53
22,090.69
22,489.95
22,896.41
23,310.23

G.R.

#########
#########
#########
#########
#########
#########
#########
#########
#########

YEAR

104.14
184.91
-76.69

2007
2008
2009
2010

2011

962,637.00

-18.76

2011

48.40

YEAR

COCONUT

2007
2008
2009
2010
2011

9,958,988.00
9,924,877.00
12,574,548.00
11,574,548.00
12,714,499.00

G.R.

YEAR

2007
2008
2009
2010
2011

-0.34
26.70
-7.95
9.85
7.06

Arts and Antiques

Fashion Accessories
Footwear
Furniture
Garment / Textile
Paper Manufacturing

2011
962,637.00
458,822,587.00
21,473,644.00
184,583,178.00
458,822,587.00
144,231,724.00
1,268,898,368.00
9,594,065.73

USERS
Visitors
meetings
Craftsmen
Trainees

Percentag Share

35%
10%
50%
5%

3,357,923.01
959,406.57

100%

0%
36%
2%
15%
36%
11%
100%

Arts and Antiques

Fashion Accessories
Footwear
Furniture
Garment / Textile
Paper Manufacturing

LAGUNA TOURIST ARRIVAL

YEAR
ARRIVAL

2007
2008
2009
2010
tourist
3,137,743.09
3,426,729.23
3,742,330.99
4,086,999.67
4,463,412.34
4,874,492.62
5,323,433.39
5,813,721.61
6,349,165.37
6,933,923.50
7,572,537.85
8,269,968.59

1,902,892
1,974,112
2,028,256
2,157,624
2,873,128

30%

941,322.93
1,028,018.77
1,122,699.30
1,226,099.90
1,339,023.70
1,462,347.79
1,597,030.02
1,744,116.48
1,904,749.61
2,080,177.05
2,271,761.35
2,480,990.58

SEMINAR ROOMS

9%

264,615.09
288,986.14
315,601.76
344,668.68
376,412.67
411,080.28
448,940.77
490,288.22
535,443.76
584,758.13
638,614.35
697,430.74

2012
3,137,743.09
2013
3,426,729.23
2014
3,742,330.99
2015
4,086,999.67
2016
4,463,412.34
2017
4,874,492.62
2018
5,323,433.39
2019
5,813,721.61
2020
6,349,165.37
2021
6,933,923.50
2022
7,572,537.85
2023
8,269,968.59
LAGUNA CRAFTS TRADE

2008
2009
2012

5%
2012
2013
2014
2015
2016
2017
2018
2019
2020

FASHION
ACCESSORIES

416,475,808.00
415,594,051.00
359,841,774.00
410,751,578.00

3.74
2.74
6.38
33.16

158,840.88
175,630.36
194,194.49
214,720.85
237,416.84
262,511.80
290,259.30
320,939.71
354,863.04

G.R.

6.075
6.23
6.38
6.54
6.71
6.87
7.05
7.22
7.40
7.59
7.78

GARMENTS/TEX
TILE

YEAR

2007
-0.21
-13.42
14.15

2008
2009
2010

2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023

416,475,808.00
415,594,051.00
359,841,774.00
410,751,578.00

458,822,587.00

11.70

2011

458,822,587.00

YEAR

PAPER
MANUFACTURIN
G

3.06

FOOTWEAR

29,804,761.00
32,256,344.00
25,958,272.00
15,877,400.00
21,473,644.00

G.R.

2007
8.23
-19.53
-38.83
35.25

102,164,063.00
110,081,043.00
98,802,471.00
132,064,154.00
144,231,724.00

2008
2009
2010
2011

(3.72)

rts and Antiques

ashion Accessories

arment / Textile
aper Manufacturing

Chart Title
Arts and Antiques

Fashion Accessories
0.113666884

Footwear

Furniture

0.00075864

Garment / Textile
0.361591282

0.361591282

0.016923061
0.145467267

YEAR

2008
2009
2010
2011

1,974,112
2,028,256
2,157,624
2,873,128

ARRIVAL

LAGUNA POPULATION

2.74
6.38
33.16
10.6%
10.57%

303,689.63
335,789.62
371,282.59
410,527.16
453,919.88
501,899.21
554,949.95
613,608.16
678,466.55
750,180.46
829,474.54
917,149.99

243 convention
2.5%
3,137,743.09
249
3,426,729.23
255
3,742,330.99
262
4,086,999.67
268
4,463,412.34
275
4,874,492.62
282
5,323,433.39
289
5,813,721.61
296
6,349,165.37
303
6,933,923.50
311
7,572,537.85
319
8,269,968.59

G.R.

-0.21
-13.42
14.15

2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023

3,176,817.63
3,512,607.25
3,883,889.84
4,294,417.00
4,748,336.87
5,250,236.08
5,805,186.03
6,418,794.20
7,097,260.74
7,847,441.20
8,676,915.74
9,594,065.73

51,528.05
52,522.54
53,536.22
54,569.47
55,622.66
56,696.18
57,790.42
58,905.77
60,042.65
61,201.48
62,382.67
63,586.65
64,813.87

5%
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023

TRAINEES / UNEMPLOYED

156,887.15
171,336.46
187,116.55
204,349.98
223,170.62
243,724.63
266,171.67
290,686.08
317,458.27
346,696.17
378,626.89
413,498.43

YEAR

FURNITURE

2007
2008
2009
2010

260,622,153.00
240,162,104.00
148,864,578.00
169,579,091.00

2,721,375.05
2,773,897.59
2,827,433.81
2,882,003.28
2,937,625.94
2,994,322.13
3,052,112.54
3,111,018.31
3,171,060.97
3,232,262.44
3,294,645.11
3,358,231.76
3,423,045.63
G.R.

-7.85
-38.01
13.92

11.70

2011

184,583,178.00

3.06

G.R.

7.75
-10.25
33.66
9.21

8.85
(5.78)

WoodCrafts
HandiCrafts
Paper Mache

21
195
27

10.10

Garment / Textile
0.361591282

Paper Manufacturing

Facilities
Entrance Fee
Pre-Function
Training Area
Seminar
Restaurants
Trading Area
Exhibitiion
Total

0.016923061

Annual
62,476,800.00
960,000.00
10,080,000.00
972,000.00
1,260,000.00
4,320,000.00
29,400,000.00

5 years
312,384,400
4,800,000
50,400,000
4,860,000
6,300,000
21,800,000
147,000,000

109,468,800.00

547,544,400.00

UNA POPULATION
YEAR

2007
2008
2009
2010

POP.

G.R.

2,473,530.00
2,527,993.00
2,614,042.00
2,669,847.00

2.20
3.40
2.13
1.9%

2,721,375.05
2,773,897.59

2014
3,883,889.84

2,827,433.81

2,882,003.28
2,937,625.94
2,994,322.13
3,052,112.54
3,111,018.31
3,171,060.97
3,232,262.44
3,294,645.11
3,358,231.76
3,423,045.63

TRAINEES

408,206.26
416,084.64
424,115.07
432,300.49
440,643.89
449,148.32
457,816.88
466,652.75
475,659.15
484,839.37
494,196.77
503,734.76
513,456.85

UNEMPLOYED
15%
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023

2013
3,512,607.25

408,206.26
416,084.64
424,115.07
432,300.49
440,643.89
449,148.32
457,816.88
466,652.75
475,659.15
484,839.37

2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023

5% YEAR
20,410.31 POPULATION

20,804.23
21,205.75
21,615.02
22,032.19
22,457.42
22,890.84
23,332.64
23,782.96
24,241.97

24,709.84
25,186.74
25,672.84

494,196.77
503,734.76
513,456.85

LAGUNA MINOR CRAFTS TRADE

2008
2009
2012

LAGUNA MAJOR CRAFTS TRADE

243
3.0%

2008
2009
2012

46
2.0%

No. of Tourist

2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023

YEAR
2012
TOURIST ARRIVAL
3,176,817.63

7.29
7.51
7.73
7.97

2013
2014
2015
2016

250.29
257.80
265.53
273.50

0.92
0.94
0.96
0.98

2013
2014
2015
2016

46.92
47.86
48.82
49.79

8.20
8.45
8.70
8.97
9.23
9.51

2017
2018
2019

281.70
290.15
298.86
307.83
317.06
326.57

1.00
1.02
1.04
1.06
1.08
1.10

2017
2018
2019

50.79
51.80
TOURIST ARRIVAL
52.84
YEAR
53.90
54.97
56.07

2020
2021
2022

2020
2021
2022

2015
4,294,417.00

2016
4,748,336.87

2017
5,250,236.08

2018
5,805,186.03

2019
6,418,794.20

2020
7,097,260.74

LAGUNA PROJECTED TOURIST ARRIVAL

10000000
9000000

No. of Tourist

8000000
7000000
6000000
5000000
4000000
2011
2012
2,721,375 3000000
2,773,898

2013
2,827,434

2014
2,882,003

2015
2,937,626

2016
2,994,322

2000000
1000000
0

LAGUNA PROJECTED
TOURIST ARRIVAL
YEAR
2013 2014 2015 2016 2017 2018 2019

10

2020

2021

2022

TOURIST ARRIVAL 3512607388389042944174748337525023658051866418794709726178474418676916

10
9
8
7
6
5
4

4
3
2

No. of Tourist

1
0
TOURIST ARRIVAL
YEAR

1000000
2000000
3000000
4000000
5000000
1
2
3
4
5
3512607.253
3883889.84
4294416.996
4748336.872
5250236.08
5805186.033
2013

2014

2015

2016

2017

YER
MONTH
WEEK
HOUR
PER BUILDING

2021
7,847,441.20

2022
8,676,915.74

2023

RENT AVR
9,594,065.73 YER
MONTH
WEEK
HOUR
PER BUILDING

2017
3,052,113

2018
3,111,018

2019
3,171,061

2020
3,232,262

8,676,915.74
30%
2,603,074.72
216,922.89
54,230.72
9,038.45
1,129.81
376.60
8,676,915.74

12
4
6
8

10%

867,691.57
72,307.63
18,076.91
3,012.82
502.14
167.38

2021
3,294,645.11

12
4
6
6
3

2022
3,358,231.76

4000000
3500000
3000000

10

2500000
Axis Title

2022
8676916

2000000
1500000
1000000

TYPE OF CRAFT
No.Cottage Industry
21
WoodCrafts
195
HandiCrafts
27
Paper Mache

500000

YEAR
POPULATION

Chart Title

Chart Title
No. of Tourist

3500000
3000000

2018

Population

2500000
6000000
7000000
8000000
9000000
10000000
2000000
6
7
8
9
10
5805186.033
6418794.197
7097260.744
7847441.204
8676915.739
1500000

5000000

2019
1000000

2020

2021

2022

500000
0
YEAR

1
2011

2
2012

3
2013

4
2014

5
2015

6
2016

7
2017

8
2018

POPULATION 2721375 2773897.62827433.82882003.32937625.92994322.13052112.53111018.3 3171061

15%

3,358,231.76
503,734.76
5%
YER
25,186.74
MONTH
2,098.89
WEEK
524.72
HOUR
131.18
PER BUILDING
43.73

12
4
4
8

45%
325
146.25
48.75

EXPO

2023
3,423,045.63

10%
32.5

TRADE

LAGUNA PROJECTED POPULATION

4000000
3500000
3000000
2500000
2000000
1500000
1000000
500000
0
YEAR

1
2013

2
2014

3
2015

4
2016

5
2017

6
2018

7
2019

8
2020

9
2021

10
2022

POPULATION 2827433.809 2882003.281 2937625.945 2994322.125 3052112.543 3111018.315 3171060.968 3232262.445 3294645.11 3358231.761

11
2023

9
2019

10
2020

11
2021

12
2022

3111018.3 3171061 3232262.43294645.13358231.8