Documente Academic
Documente Profesional
Documente Cultură
PRESENTED TO:
Mr. Sharad mohindroo
Buyer, footwear dept.
Mens
Womens
Kids
Infants
OBJ ECTIVE :
PROBL EM DEFINITION :
BRANDS ASSORTMENT:
BRANDS ASSORTMENT:
Brands
Hypercity
Max
Big Bazaar
In-house
City life
Riverinc
Joojoobs
Max
DJ & C
Spunk
Shyla
Haute & Spicy
Star Bazaar
Reliance
Footprints
Frisbee
Monzax
Mancini
Hi attitude
Catwalk
inc 5
Valencio
Bata
Cocoon
X
X
Tresmode
Crocs
Pavers England
Brands
Hypercity
Max
Big bazaar
Star Bazaar
Reliance
Footprint
Rocia
Cobbler
Solovoga
Lotto
Sparx
Provogue
Puma
U. S. Polo
Arrow
Power
Unistar
Franco leone
Spalding
X
X
Brands
Hypercity
Max
Big bazaar
Star Bazaar
Reliance Footprint
Adidas
Nike
Woodland
Red tape
Reebok
lee cooper
Samsonite
Buckaroo
Louis
Philippe
Keymon
ache
Garfield
Barbie
PRODUCT ASSORTMENT:
PRODUCT ASSORTMENT:
Product
Hypercity
Max
Formal Shoes
949-4000
..
449-649
499
Casuals Shoes
299-3500
499-699
849-1299
399-499
Sport Shoes
500-4000
1699
629-549
1149-1499
249
flotters
299
229-349
199-299
299-349
149
Flipflops
100-400
249-449
109-399
99-299
Ballerinas
499
499
Ladies Heels
1200-3500
199-249
Ladies Flats
150-599
699-799
149-199
129
Kids sandals n
shoes
130-1099
499-699
299-399
99-199
Infant shoes
199
499
..
129
499
Reliance
Footprint
PRICE MIX:
BRANDS
PRICE RANGE
CATWALK
ENROUTE INC 5
600
CLOSE SHOES
KOLAPURI
399, 299
499
150
BATA - SANDALS
250 -500
COCOON
299,399,499
SCHOOL
1400
CROCS
1600
VALENCIO
499,550
FLIP FLOPS
180,400, 100,150
MENS FOOTWEAR
BRANDS
PRICE RANGE
RIVERINC
SPORTS
CASUALS
FLIP FLOPS
599 - 649
799 - 999
500
LOTTO
SPORTS
FLIP FLOPS
1599
200
SPARX
FLIP FLOPS
SPORTS
299
847
PROVOGUE
FORMALS
FLIP FLOP
1499
499
BATA
CASUALS
SANDALS
FORMALS
SPORTS
299
350 500
949
500 - 1099
GLOBALITE
SPORTS
CROCS
PUMA U. S. POLO
1499 - 1999
1695
SPORTS
3999
CASUALS
FORMALS
3500 - 4000
ARROW -
FORMALS
3500 - 5000
POWER -
SPORTS
1099
UNISTAR -
SPORTS
499
FRANCO LEONE
CITY LIFE -
FORMALS
CASUALS
FORMALS
2000 3000
1500 - 2000
499 - 799
KIDS FOOTWEAR
BRANDS
PAWS -
TWEETY
TNJ
SPIDERMAN
GARFIELD
FROGGY
HYPERCITY
PRICE RANGE
450 - 1099
500 -1000
250 -550
150
FLIP FLOPS
FLOTTERS
CLOSE SHOES
SANDALS
130 -250
PRICE RANGE:
STAR BAZAAR Brand:
Women's slipper
Monsoon belly
99-149
149
Girls flotter
199
Womens flats
129
Ladies sandals
299
499
Kids slipper
99
Kids shoes
199
Infants ( shoes )
129
399 -499
Mens slippers
99-149-299
249
149
Formal shoes
499
299
MAX Brands:
Junior girls
499
Plastic moulded
299
499
Girls shoes
499
Ladies ballerina
499
499
Ladies sandals
699 799
249
349
699
499
1699
Casual sandals
699
Flip flops
249 -449
Women's Flipflops
Girls flotter
149 - 299
299
Womens flats
149-199
Ladies sandals
299-499
499
Kids slipper
179-299
Kids clogs
299-399
Kids kito
229-349
1299
Mens slippers
149-349
999-1499
109-399
Formal shoes
Lotto shoes
449-649
849
299
WINDOW DISPLAY:
BIG
BAZAAR
STAR
BAZAAR
RELAINCE
FOOTPRINT
S
HYPERCITY
COMPANY
LANDMARK
GROUP
FUTURE
GROUP
TRENT
RELIANCE
TRENDS
K . RAHEJA
GROUP
FORMAT
DEPARTMENTA
L STORE
HYPERMARKE
T
HYPERMARKE
T
DEPARTMENT
AL STORE
HYPERMARKE
T
BRANDS
OFFERED
(FOOTWEAR)
LESS BRANDS
AVAILABLE
VERY FEW
BRANDS
AVAILABLE
EXCELLENT
RANGE OF
BRANDS
AVAILABLE
MANY BRANDS
AVAILABLE
ALL IN-HOUSE
LESS BRANDS
AVAILABLE
MOSTLY INHOUSE
VARIETY IN
FOOTWEAR
LOW
MEDIUM
AVERAGE
HIGH
MEDIUM
PRICES
HIGH
AVERAGE
PRICING
LOW
HIGH
AVERAGE
MAX
BIG
BAZAAR
STAR
BAZAAR
RELIANCE
TRENDS
HYPERCITY
QUALITY
AVERAGE
GOOD
GOOD
BEST
GOOD
PROMOTIONAL
STRATEGIES
(VM, ETC)
AVERAGE
AVERAGE
WEAK
STRONG
STRONG
STAFF
ASSISTANCE
AVERAGE
HIGH
LOW
VERY HIGH
HIGH
APPROX 90%
APPROX 35%
APPROX. 60%
1.PLEASANT
MUSIC
2.PROPER
SITTING
ARRANGEME
NT
3.
CROWEDED
1.CROWDED
2.LOUD MUSIC
3. EXCELEENT
SEGMENATATI
ON AND
DISPAY OF
BRANDS
1.SPACIOUS
2.INTRUMENTA
L MUSIC
3. NEAT LOOK
4. PROPERLY
ARRANGED
MIX OF PRIVATE
LABELS
STORE
ATMOSPHERE
APPROX
90%
APPROX
80%
1.SPACIOU 1.CROWDED
S
2.LOUD
2.LOUD
MUSIC
MUSIC
3.NICE
3.NEAT
SHELVES
LOOK
DISPLAY
4.LESS
CROWDED
5. WELL
ARRANGE
D
COMPETITORS MAPPING:
HIGH PRICE
LOW VAREITY
LOW PRICE
HIGH VAREITY
PROMOTIONS:
MAX
BIG BAZAAR
STAR BAZAAR
RELIANCE FOOTPRINT
SUGGESTIONS:
THANK YOU!