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Communication Research

Comm 18
Long Quiz 1
December 11, 2003
AVR

Name: _______________________________________________________________

I. True or False. Listen carefully to the statements dictated by your professor. Write T if
the statement is true. If false, correct the statement. (10 points)

II. Objective. Listen to the statements given and choose the appropriate answers below.
(20 points)

Mass Communication Null


Public Communication Language and Symbolic Codes
Research Criterion
Private Scope
Academic Taxonomy
Demassification Interpersonal Communication
Hypothesis Variable
Secondary Variate
Question Classification
Lasswell Case Study
Applied Explanatory
Secondary Directional
Naming Organizational Communication
Theories

III. Answer the following questions. (20 points)

1. Improve the following research titles (3 points)

 Homeroom Guidance and Study Habits and Attitudes of Grade IV pupils

 School Officials’ and Teachers’ Mobility

 A Study of the Relationship of Self-Acceptance, Adjustment and


Achievement of Children

2. Make the research questions more specific. (3 points)


 What is the performance of the totally blind and the partially seeing pupils?

 What is the organizational climate of elementary schools?

 What are the effects of circuit (advanced) training on physical fitness?

3. Tell whether the hypothesis is null or alternative. (2 points)

 There is no significant effect of three feeding schemes of the weight of


malnourished 8–year-old children.

 The mean for the boys equals that of the girls on the Torrance Verbal
Test of Originality.

4. From among the six major content categories of communication, choose two and
think of related research topics for each. (2 points)

5. Explain briefly the relationship of theory and research. (2 points)

6. Explain briefly the 8 major questions to determine topic relevance. (3 points)

7. What are the probable research questions to ask for the Youth Study 2001
conducted by NFO Trends.

Read below the objective of the study to give you an idea.

The specific objective of the study is to profile the Filipino youth of today via
detailed information concerning their home life, friends, lifestyle, hobbies,
sources and utilization of money, media exposure, attitudes, beliefs, and values.

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