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  • L'Oréal Travel Retail Presentation

    Încărcat de

    Mei Chien Yap
    92 vizualizări52 pagini
    The document discusses travel retail trends, including the top 10 airports by passenger traffic which are dominated by cities in Asia, the Middle East, and Europe. It notes that beauty products represent 30% of the $120 billion travel retail market and have experienced 7.4% growth. The document also examines how the travel retail market has deeply changed over time, with an increasingly global mix of shopper nationalities, requiring a tailored approach to customer service, products, and events to cater to different cultures.

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    Loreal Brandstorm 2015

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    The document discusses travel retail trends, including the top 10 airports by passenger traffic which are dominated by cities in Asia, the Middle East, and Europe. It notes that beauty products represent 30% of the $120 billion travel retail market and have experienced 7.4% growth. The document also examines how the travel retail market has deeply changed over time, with an increasingly global mix of shopper nationalities, requiring a tailored approach to customer service, products, and events to cater to different cultures.

    Drepturi de autor:

    © All Rights Reserved
    Descărcați ca PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    92 vizualizări52 pagini

    L'Oréal Travel Retail Presentation

    Încărcat de

    Mei Chien Yap
    The document discusses travel retail trends, including the top 10 airports by passenger traffic which are dominated by cities in Asia, the Middle East, and Europe. It notes that beauty products represent 30% of the $120 billion travel retail market and have experienced 7.4% growth. The document also examines how the travel retail market has deeply changed over time, with an increasingly global mix of shopper nationalities, requiring a tailored approach to customer service, products, and events to cater to different cultures.

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    © All Rights Reserved
    Descărcați ca PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    din 52

    CAPITALS

    1
    2
    3
    4
    5
    6
    7
    8
    9
    10

    Duba
    London Heahtrow
    Hong Kong
    Paris Roissy
    Singapore
    Amsterdam
    Frankfurt
    Seoul
    Bangkok
    Istanbul

    th

    CONTINENT

    TRAVEL

    business

    AIRPORTS
    DOWNTOWN
    DUTY FREE SHOPS

    AIRLINES

    CRUISES

    57%

    TRAVEL

    business

    AIRPORTS
    DOWNTOWN
    DUTY FREE SHOPS

    AIRLINES

    CRUISES

    33%

    TRAVEL

    business

    AIRPORTS
    DOWNTOWN
    DUTY FREE SHOPS

    AIRLINES

    CRUISES

    6%

    TRAVEL

    business

    AIRPORTS
    DOWNTOWN
    DUTY FREE SHOPS

    AIRLINES

    CRUISES

    4%

    TRAFFIC

    dynamics

    TRAFFIC

    dynamics
    6.1 BILLION
    2013

    7
    6
    5

    4
    3
    2
    1
    0
    1970

    1975

    1980

    1985

    1990

    1995

    2000

    2005

    2010

    2015

    2020

    Source : Generation

    2014

    new roads

    2014 TOP AIRPORTS


    1
    2
    3
    4
    5
    6
    7
    8
    9
    10

    Istanbul
    Doha
    Kuala Lumpur
    Taipei
    Duba
    Seoul
    Hong Kong
    Barcelona
    Singapore
    Tokyo
    Trafic evolution

    Istanbul

    Duba

    Kuala Lumpur

    Taipei

    TRAVEL RETAIL

    market

    (all categories)

    120

    BILLION $ US

    X2

    100
    2013

    80

    60
    40
    20

    0
    1970

    1975

    1980

    1985

    1990

    1995

    2000

    2005

    2010

    2015

    2020

    Source : Generation

    TRAVEL RETAIL

    market

    BEAUTY
    ST

    category

    WEIGHT

    30%

    Source : Generation

    2013 GROWTH

    +7.4% est.
    Source : estimation LOral

    TRAVEL RETAIL

    market

    N
    >
    MS

    20%

    Source : Generation

    x1,3

    THE MARKET IN 2013


    Source : estimation LOral

    BUENOS AIRES

    DOHA

    HAWAI

    BUENOS AIRES

    KUALA LUMPUR

    HONG KONG

    DUBAI

    HONG KONG

    MACAU

    PARIS

    A DEEPLY CHANGING

    market

    1947

    1970

    A DEEPLY CHANGING

    market

    2000

    2013

    A DEEPLY CHANGING

    market

    A DEEPLY CHANGING

    market

    A DEEPLY CHANGING

    market

    GLOBAL SHOPPER

    nationalities mix

    GLOBAL SHOPPER

    nationalities mix

    GLOBAL SHOPPER

    nationalities mix

    GLOBAL SHOPPER

    nationalities mix

    GLOBAL SHOPPER

    GLOBAL SHOPPER

    a tailor made experience

    CUSTOMIZED SERVICE

    ADAPTED PRODUCTS

    MULTILINGUAL

    CUSTOMERS FAVORITES

    EVENTS

    BY NATIONALITY

    ASSORTMENT

    MATERIAL

    BY NATIONALITY

    BY NATIONALITY

    GLOBAL SHOPPER

    a tailor made experience

    CUSTOMIZED SERVICE

    ADAPTED PRODUCTS

    MULTILINGUAL

    CUSTOMERS FAVORITES

    EVENTS

    BY NATIONALITY

    ASSORTMENT

    MATERIAL

    BY NATIONALITY

    BY NATIONALITY

    GLOBAL SHOPPER

    a tailor made experience

    CUSTOMIZED SERVICE

    ADAPTED PRODUCTS

    MULTILINGUAL

    CUSTOMERS FAVORITES

    EVENTS

    BY NATIONALITY

    ASSORTMENT

    MATERIAL

    BY NATIONALITY

    BY NATIONALITY

    GLOBAL SHOPPER

    a tailor made experience

    CUSTOMIZED SERVICE

    ADAPTED PRODUCTS

    MULTILINGUAL

    CUSTOMERS FAVORITES

    EVENTS

    BY NATIONALITY

    ASSORTMENT

    MATERIAL

    BY NATIONALITY

    BY NATIONALITY

    CHINESE
    NEW YEAR

    CHINESE
    NEW YEAR

    RAMADAN

    RAMADAN

    DIWALI

    PREMIUM

    PREMIUM

    PREMIUM

    GIFTING

    TRAVEL

    democratization

    BANGKOK

    HONG KONG

    STOCKHOLM

    OSLO

    th

    CONTINENT

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