part b

q-1

Tax Reduction
Hospital Network
Premium
Coverage
Brand

17
28
2
84
22

Brand
Coverage
Premium
Hospital Network
Tax Reduction
0

Mean

Attitude of Agents
Response Time
Easy to Contact
Coverage
Premium

3.0131
2.6339
2.7451
3.3137
3.2287

10

Variance

0.9671
0.5849
0.6343
0.4113
0.5816

Premium
Coverage
Easy to Contact
Response Time
Attitude of Agents
0

Chart Title
Brand
Coverage
Premium

pital Network

Tax Reduction
0

10

20

30

40

50

60

70

80

90

Chart Title
Premium
Coverage
Easy to Contact
Response Time
Attitude of Agents
0

0.5

1
Mean

1.5
Variance

2.5

3.5

q-c

1) From where did you get to know about Star Health

i)
ii)
iii)
iv)
v)

Friends/family25
Insurance agents
20
TV advertisements
5
Newspapers 40
Internet
10

Cha
Internet

Friends/family
Insurance agents
TV advertisements
Newspapers
Internet

25
20
5
40
10

Newspapers
TV advertisements
Insurance agents
Friends/family
0

10

15

Chart Title

10

25

Chart Title
40

et

20
5

rs

ts

ts

ily
0

10

15

20

25

30

35

40

45

Friends/family

Insurance agents

Newspapers

Internet

TV

mily

rs

Chart Title

10

25

40

20
5

Insurance agents
Internet

TV advertisements