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202 4th Ave, PO Box 163, Clarence, IA 52216 563-212-9479 aston_10@hotmail.

com

Melissa S. Christensen
Objective
My personal objective is to secure a challenging position where I can effectively contribute my
exceptional communication skills that offers professional growth, while being able to utilize my
strong organizational and educational abilities. My passions are marketing, design and photography
and my goal is to utilize these in my career.
Experience
November 2014-Present
Circle Computer Resources, Inc.
Cedar Rapids, IA
Marketing Coordinator
Create yearly strategic plans for marketing campaigns, advertising, events and internal
communications
Seek and procure client testimonials
Develop and disseminate client surveys and create actions plans based on results
Assist business development with materials needed to procure client contracts
Plan strategic advertising plans to coordinate with company initiatives
Plan and implement client appreciation and community outreach events
Design and execute specific marketing campaign activities
Assist in establishing company marketing processes
Draft and distribute social media content as coordinated with marketing campaign efforts
Review and update website content to meet company branding and messaging standards
Increase brand awareness through strategic marketing efforts
Assist all departments in following and understanding brand standards

Create and modify budgets to identify marketing needs and requirements financially

Identify metrics to analyze marketing efforts on social media, direct mail, email
communication and phone campaign platforms

Calculate, measure and identify ROI for specific marketing campaign events

July 2013-November 2014


Woodward Communications/TH Media
Dubuque, IA
Advertising Account Executive
Provide marketing solutions to local business owners and large companies
Analyze and diagnose digital needs including social, website, SEO, search retargeting, site
retargeting, keyword contextual retargeting, etc.
Meeting clients to discuss their advertising needs
Working with account planners to devise a campaign that meets the client's brief and
budget
Presenting campaign ideas and costs to clients
Briefing the creative team who will produce the adverts
Negotiating with clients, solving any problems and making sure deadlines are met
Checking and reporting on the campaign's progress
Keeping in contact with the client at all stages of the campaign
Managing the account's budget and invoicing the client
Making 'pitches' to win new business

June 2011-July 2013


Randstad Staffing/McGraw-Hill Education
Dubuque, IA
Customer Experience Triage Agent
Clearly and thoroughly documenting requests for assistance in our ticket management
system, and tracking incidents through to resolution / escalation
Perform account administration: reset passwords or unlock accounts in accordance with
security guidelines
Answer questions about installation, operation, configuration and usage of media products
Accurately diagnosing customer issues; gathering the necessary information and performing
standard, preliminary research using all relevant available resources
Possess active listening skills with the ability to multitask while assisting customers in
resolving their concerns.
Meet daily schedule adherence requirements while maintaining customer quality goals and
performance metrics
June 2009-June2011

PictureMe! Portrait Studios

Cedar Rapids, IA

Studio Manager/Photographer
Experience in posting to the web and meta-data tagging and maintain relationships with
external vendors and photographers
Proactively troubleshoot and resolve problems with external vendors
Pro-active, self-starter and able to multi-task in a fast paced environment while producing
high quality work under tight deadlines
High sales priority to meet and exceed sales goals set by the company.
June 2009-Present

Melissas Memories Photography

Clarence, IA

Owner/Operator
Consult and suggest freelance contractors
Fiscal responsibility
Capture lifetime memories with high quality portraits
Strong web, video, and multimedia authoring skills and emerging technologies
Christs Family Daycare
Davenport, IA

January
2009January
2009

Child care provider


Supervise children at all times including playground area, must be able to shift priorities
and multi-task as necessary
Maintain records such as student attendance, incident and accident reports
Informs staff and parents of curriculum by preparing and submitting lesson plans; posting
schedules and curriculum outlines
Keeps parents informed by posting parent information in the classroom; maintaining and
sharing records of child's progress and behavior
Encourages students' participation by providing interactive activities.

Education
High School Diploma
Huron High School- Huron, SD August 2003-May 2007

Regents Scholar Diploma: Achieved academic excellence by completing four units each of
English, Mathematics and Science, two units of one Modern or Classical Language, three units of
Social Studies, one unit of Fine Arts, and one-half unit of Computer Science; 2006-2007
Associates Degree
Scott County Community College August 2007-December 2009

Associates Degree in Liberal Arts achieved December 19, 2009

Studying towards a Bachelors Degree


Clarke University

October 2012-December 2015

I attended Clarke University as a student of the Communications program. I have earned my


Bachelors Degree with a Major in Communications with a concentration in Advertising and Public
Relations.

Computer Skills:
Operating Systems: Windows 95/98/2000/XP/Vista/7/Mac OS X Mountain Lion

Software/Hardware: Microsoft Office, Microsoft Outlook, Adobe Photoshop, Adobe InDesign,


Weebly, Microsoft Movie Maker, Internet Explorer, Mozilla FireFox, Google Chrome, Printers,
Scanners, Fax Machines, Copy Machines, CD-ROMS, Desktop computers, laptop computers,
laptop/notebook docking station, Atex, XpanseNet, Sales Tablet, Gmail

Database: Salesforce, HP Quality Center

Marketing Specific Skills

Upstream Marketing: Lead Generation, Strategic Planning, Identify Target Markets, Competitive
Analysis, Market Research

Downstream Marketing: Create Advertising Plan, Contact and maintain relationships with media
outlets, Prepare press releases, Seek out and verify company contacts, Draft and edit
promotional and marketing material, Create brand awareness, Support Business Development
with required materials, Research, create and update website and social media content, Client
Gifts, Seek and Procure client testimonials

References

Felicia Powell
Jessica Daack
Jeff Wolff

Manager, Payer Operations


Print and Digital Sales Manager
Advertising and Audience Development Director

563-650-9420
563-588-5772
563-588-5740

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