A Research Analysis 

between
walls and Omore
PRESENTED BY:
 Research Analysis between
walls and Omore
Questionnaire

Descriptive statistics

Distributions of High and Low user

Current position of different companies

Analysis of Quality, Taste and Price

How Monthly Ice-cream Expense Depends on Age?

Test ,”whether the proportion of market share is same as

the different companies clamed?
Chi-Square Goodness-of-Fit Test

Test , “whether male selection preferences differed

significantly from female selection preference.“
Chi-Square Test for Homogeneity
This Data is Belongs to Students,
Businessmen, and Job Holder
PROFESSION

Cumulative
Frequency Percent Valid Percent Percent

Valid STUDENT 40 40.0 40.0 40.0

BUSINESS MAN 27 27.0 27.0 67.0

JOB HOLDER 31 31.0 31.0 98.0

OTHER 2 2.0 2.0 100.0

Total 100 100.0 100.0

 Frequency Male/Female
SEX

Cumulative
Frequency Percent Valid Percent Percent

Valid MALE 61 61.0 61.0 61.0

FEMALE 39 39.0 39.0 100.0

Total 100 100.0 100.0

 SEX

Cumulative
Frequency Percent Valid Percent Percent

Valid MALE 61 61.0 61.0 61.0

FEMALE 39 39.0 39.0 100.0

Total 100 100.0 100.0

 SEX * FAV_ICE_CREEM Crosstabulation

FAV_ICE_CREEM

WALLS OMORE Total

SEX MALE Count 33 28 61

Expected Count 36.0 25.0 61.0

% within SEX 54.1% 45.9% 100.0%

FEMALE Count 26 13 39

Expected Count 23.0 16.0 39.0

% within SEX 66.7% 33.3% 100.0%

Total Count 59 41 100

Expected Count 59.0 41.0 100.0

% within SEX 59.0% 41.0% 100.0%

High and Low user
Distributions of High and
Low user
MONTHLY_ EXPENCE_ICECREEM * FAV_ICE_ CREEM Crosstabulation

Count

FAV_ICE_CREEM

WALLS OMORE Total

MONTHL Y_EXPENCE_ICEC 100.00 8 2 10

REEM 200.00 6 4 10

500.00 10 11 21

1000.00 12 6 18

1500.00 8 8 16

2000.00 10 8 18

2500.00 5 2 7

Total 59 41 100
Distributions of High and
Low user
 Current position of different
companies ?

FAV_ICE_CREEM * MY_FAVOURATE_BCOZ Crosstabulation

Count

MY_FAVOURATE_BCOZ

QUALITY TASTE PRICE Total

FAV_ICE_CREEM WALLS 29 15 15 59

OMORE 7 24 10 41

Total 36 39 25 100
Current position of different
companies ?
How Monthly Wall’s
Ice-cream Expense
Depends on Age?
 Model Summary

Adjusted R Std. Error of the

Model R R Square Square Estimate
a
1 .529 .280 .272 8.657

a. Predictors: (Constant), MONTHLY_EXPENCE_ICECREEM

b
ANOVA

Model Sum of Squares df Mean Square F Sig.

a
1 Regression 2849.891 1 2849.891 38.028 .000

Residual 7344.219 98 74.941

Total 10194.110 99

a. Predictors: (Constant), MONTHLY_EXPENCE_ICECREEM

b. Dependent Variable: AGE

 Coefficients a

Standardized
Unstandardized Coefficients Coefficients

Model B Std. Error Beta t Sig.

1 (Constant) 14.320 2.182 6.563 .000

MONTHL Y_EXPENCE_ICEC 3.072 .498 .529 6.167 .000

REEM

a. Dependent Variable: AGE

Y= a+ bX
Y = 14.320 +3.072(X)
Monthly expence of
wall’ ice cream =14.320+ 3.072(Age)
Rs.107 = 14.320+ 3.072(30 years)

NOTE : Age zero , Makes no sense

 Chi-Square Goodness-of-
Fit Test
• The test procedure described in this
lesson is appropriate when the
following conditions are met:
• The sampling method is simple
random sampling.
• The population is at least 10 times
as large as the sample.
• The variable under study is
categorical.
• The expected value for each level
of the variable is at least 5.
 Problem#1
• Different Ice Cream companies
claim that 65% of the market
share is covered by Walls, and
35% is cover by Omore. Total
100%

• Suppose a randomly-selected 100

customers of different companies
shows that Walls 59% , and
Omore got 41%

• Tell us Is this consistent with

Telecom companies 's claim? Use
a 0.05 level of significance.
• State the hypotheses.
The first step is to state the null
hypothesis and an alternative
hypothesis.

– Null hypothesis: The proportion

of customers are as fellow, 65%
of the customers are of walls,
and 35% Omore respectively.

– Alternative hypothesis: At
least one of the proportions in
the null hypothesis is false.
 `

• Analyze Sample Data.

Applying the chi-square goodness
of fit test to sample data, we
compute the degrees of freedom,
the expected frequency counts, and
the chi-square test statistic.

Based on the chi-square statistic

and the degrees of freedom, we
determine the P-value.
 where DF is the degrees of freedom, k is the number
of levels of the categorical variable, n is the number
of observations in the sample, Ei is the expected
frequency count for level i, Oi is the observed
frequency count for level i, and Χ2 is the chi-square
test statistic.

• DF= K= 2-1=1

(Ei) = n * pi
(E1) = 100 * 0.41 = 41
(E2) = 100 * 0.59 = 59
 • Χ2 = Σ [ (Oi - Ei)2 / Ei ]

Χ2 = [ (59 - 65)2 /65 ] + [ (41 - 35)2 / 35 ]

Χ2 = [ 0.554 ] + [ 1.029]

Χ2 = 1.58

We use the Chi-Square Distribution Calculator

to find P(Χ2 > 1.58) = 0.2088
• Interpret results.
Since the P-value (0.2088) is more than
the significance level (0.05),
we can accept the null hypothesis.

• Means Accept:
Null hypothesis: The proportions in
the null hypothesis is true.
 Chi-Square Test for
Homogeneity
• This lesson explains how to
conduct a chi-square test of
homogeneity.

The test is applied to a single

categorical variable from two
different populations. It is used to
determine whether frequency
counts are distributed identically
across different populations.
• In a survey of Ice Cream companies,
How people chose preferences? we
might ask respondents to identify their
favorite company .

We might ask the same question of

two different populations, such as
males and females.

We could use a chi-square test for

homogeneity to determine whether
male selection preferences differed
significantly from female selection
preference.
• State the hypotheses. The first step is to
state the null hypothesis and an alternative
hypothesis.

• Null hypothesis: The null hypothesis states

that the proportion of boys who prefer the
Walls is identical to the proportion of girls.
Similarly, for the Omore. Thus
H0: Pboys who prefer Walls = Pgirls who prefer Walls
H0: Pboys who prefer Omore = Pgirls who prefer Omore

Alternative hypothesis:
At least one of the null hypothesis statements
is false.
Formulate an analysis plan. For this
analysis, the significance level is 0.05.
Using sample data, we will conduct a chi-
square test for homogeneity.

Analyze sample data. Applying the

chi-square test for homogeneity to sample
data, we compute the degrees of
freedom, the expected frequency counts,
and the chi-square test statistic. Based on
the chi-square statistic and the degrees of
freedom, we determine the P-value.
 FAV_ICE_CREEM * SEX Crosstabulation

Count

SEX

MALE FEMALE Total

FAV_ICE_CREEM WALLS 33 26 59

OMORE 28 13 41

Total 61 39 100

FAV_ICE_CREEM * SEX Crosstabulation

SEX

MALE FEMALE Total

FAV_ICE_CREEM WALLS Count 33 26 59

Expected Count 36.0 23.0 59.0

OMORE Count 28 13 41

Expected Count 25.0 16.0 41.0

Total Count 61 39 100

Expected Count 61.0 39.0 100.0

 Chi-Square Tests

Asymp. Sig. (2- Exact Sig. (2- Exact Sig. (1-

Value df sided) sided) sided)
a
Pearson Chi-Square 1.554 1 .213
b
Continuity Correction 1.077 1 .299

Likelihood Ratio 1.570 1 .210

Fisher's Exact Test .297 .150

N of Valid Cases 100

a. 0 cells (.0%) have expected count less than 5. The minimum expected count is 15.99.

b. Computed only for a 2x2 table

Interpret results. Since the P-value (0.213) is

more than the significance level (0.05), we can
accept the null hypothesis.

Alternative hypothesis:
The null hypothesis statements is true