NATIONAL INSTITUTE OF FASHION TECHNOLOGY KOLKATA

Assignment of Strategy Management

Project comparative analysis of Marketing Strategy of any Organization preferably fashion related.

Submitted To: Associate Professor Ms. Ritu Malhotra Submitted By: Diana Teronpi MFM-III (2010-12) Roll No. 27

INTRODUCTION
Pizza Hut (corporately known as Pizza Hut, Inc.) is an American restaurant chain and international franchise that offers different styles of pizza along with side dishes including pasta, Buffalo wings, breadsticks, and garlic bread. Pizza Hut is a subsidiary of Yum! Brands, Inc., the world's largest restaurant company. According to its corporate website, there are more than 6,000 Pizza Hut restaurants in the United States, and more than 5,600 store locations in 94 other countries and territories around the world.