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Report On
Standard Chartered Bank
Customer Satisfaction
Based on the survey on the bank account holders of SCB

Standard
Chartered
Arifur Rahman
BBA 027 08076

Rizwana Chowdhury
BBA 027 08094

Md. Saidul Mursalin

BBA 027 07758

Tamal Rahan Turzo

BBA 027 07951

S.M. Al-Amin
BBA 027 07837
Prelude :
Standard Chartered Bank was formed through the merger in
1969 of two British overseas banks: the Standard Bank of
British South Africa and the Chartered Bank of India,
Australia and China.

Standard Chartered Bank started its business in Bangladesh

in 1948, opening its first branch in the port city of
Chittagong. At present the bank has 6 offices in Dhaka
Chittagong and Sylhet, including the country's only offshore
banking unit inside the Dhaka Export Processing Zone at
Savar.

Today the bank is a leading player throughout the developing

world; ranked 5th globally.
Services offered in Dhanmondi Branch
Personal Banking
Standard Chartered offers premium
retail banking services to individual
customers with a large variety of
deposit and loan products
E.g.-Current A/c, Savings A/c,
Phone Banking, ATM, Personal Loans, etc.

• Commercial Banking
Foreign Exchange
Economic Research & Technical Analysis
- Call Money, Short and Medium Term lending
- Liquidity Management
- Advice on interest rate risk management
Results of Survey
Faster transaction
Moderate charges
Half yearly Statement
Mutual funds
More campaign about
the services through
leaflet, advertisements
Involvement in Social-
Welfare
 Common Problems
• Queries related to A/C opening
• Lack of support from the top Result of
management
• Lack of Product knowledge Survey
• Lack of cooperation
• Account information
• Charges of Statement Recommendations
• Fund transfer Measuring customer
satisfaction.
Increasing responsibility
initiative.
Well informed employee.
Increasing segmented cash
counters.
Adequate seating arrangements
In spite of few drawbacks Standard
Chartered Bank has been successfully
satisfying its clients for about a
decade. As time passes, the numbers
of clients increases respectively.
Therefore, the authority should have
the top priority concern to provide all
the necessary services demanded by
the customer. In addition, the main aim
of the SCB should be maximizing its
overall wealth through building and
maintaining profitable customer
relationships by delivering superior
customer value and satisfaction.
THANK YOU ALL