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  • Ansoff Matrix

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    Manveen Arneja
    307 vizualizări1 pagină
    Ansoff matrix Tata Motors is currently implementing high risk strategies of diversification given that they have attempted to enter two new markets where they do not possess any expertise. If things favor them, they have the potential to become the next Ford of the world but if the happenings do not favor them, then they can suffer losses that will take decades for them to recover.

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    Ansoff matrix Tata Motors is currently implementing high risk strategies of diversification given that they have attempted to enter two new markets where they do not possess any expertise. If things favor them, they have the potential to become the next Ford of the world but if the happenings do not favor them, then they can suffer losses that will take decades for them to recover.

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    Attribution Non-Commercial (BY-NC)
    Descărcați ca DOCX, PDF, TXT sau citiți online pe Scribd
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    307 vizualizări1 pagină

    Ansoff Matrix

    Încărcat de

    Manveen Arneja
    Ansoff matrix Tata Motors is currently implementing high risk strategies of diversification given that they have attempted to enter two new markets where they do not possess any expertise. If things favor them, they have the potential to become the next Ford of the world but if the happenings do not favor them, then they can suffer losses that will take decades for them to recover.

    Drepturi de autor:

    Attribution Non-Commercial (BY-NC)
    Descărcați ca DOCX, PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    din 1

    Ansoff matrix

    Tata Motors is currently implementing high risk strategies of diversification given that they have attempted to enter two new markets where they do not possess any expertise UK and European premium car markets with the help of Jaguar and Land Rover and the $2500 Nano car that may altogether develop a new car market globally. If things favor them, they have the potential to become the next Ford of the world but if the happenings do not favor them (like the Singur crisis witnessed by them), then they can suffer losses that will take decades for them to repair.

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