AN INDUSTRIAL VISIT REPORT ON

Submitted By MBA 2nd semester

NAME AJAY KUKRJA GOVIND KHOKHAR JITENDRA ALWANI PINAK JOGIYA ENRL NO 117360592007 117360592014 117360592015 117360592005

SUBMITED TO

N.R.V.I.B.M.S SUBJECT P.O.M

1

GUIDED BY: PROF. SHWETA PALOD & PROF. ABHIGNA DHODAKIYA

Year
2012-2013

Contact Us
Jaipur Zila Dugdh Utpadak Sahakari Sangh Ltd. Near Gandhi Nagar Railway Station, Jaipur PABX No.: 91-141-5108363(5 Lines), 2710052 Fax No. : MD:91-141-2711075, MANAGER (PLANT):91-141-5105116

Fax
91-1412711075

E-MAIL

WWW.JAIPURDAIRY.COM Web Site

http://www.jaipurdairy.com

Preface

Experience is the best teacher. This saying places a guidance role in our life and also in the industrial visits which is an integral part of the M.B.A. programmed by the Gujarat
3

Technological University. The visit and a concluded report on it allowance the students to practically visit an industry and study rely business environment.

Only the knowledge does not import complete equation. It must be companied with practical knowledge to add objective and to have a practical output of managerial aspects and functions in real business. We were taken to Saras Dairy at Jaipur.I have tried my best to present a report based on this visit.

ACKNOWLEDGEMENT

With immense pride and sense of thankfulness, I acknowledge, the guidance, encouragement & suggestions given to me. I would like to thank all the professors, specially Prof. in charge SHWETA PALOD and ABHIGNA DHODKIYA& all members of the institute.

I also want to thank and express deep gratitude towards management and staff of SARAS DAIRY for providing me all the necessary information about working of unit.

Lastly, I am thankful to my classmates & friends for sharing with me their valuable information which helped me great in completing my project report.

EXECUTIVE SUMMARY

The Company Guide Mr. GOVIND GUPTA, (Marketing manager) of JAIPUR ZILA DUGDH UTPADAK SAHAKARI SANGH LTD. Asked us to study and gain knowledge about Manufacturing Companies and particularly about Saras Organization and gained various insights about their organization as to how Saras organization works.

I learned about Marketing Strategies, New product Development, Manufacturing process and machineries and Research work., I was assigned to do survey of Consumers in Jaipur City . In the survey , I collected the informationwith the help of question naire and spread awareness about new freehome delivery scheme of the Saras In this report , I h ave also triedto find out the attitude of the Saras consumer.I have put my wholehearted effortsand knowledge tomake thisreport. I have also provided suggestions on t he Saras marketing &gave lots of marketing ideas or strategies that will be adopted bythe Saras in the monopolistic competition .

CONTENT
6

Introduction Brief History Plant Location Plant Layout Product Classification Production Process Safety & Quality Control Findings Conclusion

7 9 11 13 15 18 19 21 22

INTRODUCTION

Lot of Indian people start day with tea & milk as an essential factor of our daily life .In India milk business is very old business .Dairy Business adopt modern concept in 1970 with the help of national dairy Develop Board through operation flood plan . In first section of this plan ten state selected . Our country is on first position in production of milk. But in the field per capita availability of milk we are very behind .In America per capita availability of milk almost 900 gm. While in India it is almost 200gm .The ideal average per capita availability of milk should be at least 250 gm

General Review: Indian dairy emerging as sunrise industry and contributesignificantly in generating small and marginal farmers of India,besides providing food security. India is blessed with huge bovine population of 196 million cattleand 80 million buffaloes accounting for 51% if A Asia and 19% of world bovine population the largest in the world. India dairy industry generates an annual business of nearly Rs.88,000 crore. Dairy sector provide regular employment to 9.8 million people inprinciple status and 8.6 million people in subsidiary status, which together constitute 5 percent of total work force. Of every 100 liters of milk produced, 44 liters were retained by therural fold and 56 liters were the marketable surplus for the urban area. Of which only 10 liters was handled by the organized sector cooperative and remaining by traditional sectors. Operation flood brought milk revolution in the country by dairyingin to a core economic activity. The main challenges before the indian dairy sectors to improving quality, developing international accepted product and stepping up global marketing strategy.

The future of Indian dairy industries promising, since its de-licensing in 1992, the interest of multinational company and Indian corporate growing and the industrys growth potential is high asthere is

sufficient domestic demand and good scope for export of milk and milk products. Over 80% of milk sold in urban and semi urban area is nonpasteurized from unorganized sector. The over all market for liquidmilk is growing 4% per annum. Similarly in Rajasthan there is cooperative federation known as,Rajasthan co-operative dairy federation (RCDF) which provides the milk to whole Rajasthan with the help dairy unions, establish inthe different parts of the state.

BRIEF HISTORY

Dairy development was initiated by the state government in the early seventies under the auspices of Rajasthan State Dairy Development Corporation

(RSDDC) registered in 1975. Two years later RCDF assumed responsibility for many o the functions of RSDD. It became then odal agency for implementation of operation flood in the state.

Rajasthan Cooperative Dairy Federation

(RCDF) set up in 1977 as the implementing agency for dairy development programs in Rajasthan is registered as a society under the Rajasthan cooperative societies act1965.Towards fulfillment of the national object of making India self sufficient in milk production small step was taken in March 1975 and Jaipur Zila Dugdh Utpadak Sakhari Sangh Limited. (JaipurDairy) was registered under the cooperative act 1965 to work in Jaipur district.Initially this union did not have the processing facilities. It started with a model beginning of procuring 250 liter. of milk per day. In June 1981,Jaipur dairy plant was commission edasa unit of Rajasthan Cooperative dairy federation ltd.

Jaipur was commissioned for processing and manufacturing milk and milk products. The initial handling capacity of Jaipur dairy plant was 1.5 lakh liter per day. plant of Processing facilities of the dairy plant presently include multifarious activates like chilling, pasteurization, standardization ,sterilion, production of ghee, table butter, skimmed milk namkeeh chach, lassi, paneer, shrikhand , aseptic milk and powder.

10

The dairy procures milk through his network of more than 700 villages level dairy cooperative societies spread in Jaipur and Dausa district. Dairy arranges transportation of milk from door steps milk producers to the receiving points at a dairy plant and its chilling centers. Payment of milk is distributed to the milk producers on a ten day basis. The Jaipur dairy was hand over to Zila Dugdh Utpadak Sahakari Sangh (Jaipur milk union) with the multiple increases in market of milk and milk product and also in milk procurement. The capacity of the plan was increased to 2.5lakh per day to improve the quality or raw milk. Over the year, there has been not been looking back for Jaipur dairy and the significant growth has been achieved during the year 1998-99 monthly average of the milk sale has been 143000 Ltr per day.

11

SELECTION OF LOCATION

Location of the plant is important for any industry because it is helpful to reduce cost. If industry located in well facilitate area than you can get all facility immediately. JAIPUR is such a place where you can get all facility like transportation by road, railway and airport and also get technical and non-technical manpower easily. So here maximum utilization of resource is possible. Before select the site of company first of all proprietor has to consider the factor which are directly or indirectly affect to location of an organization.

Factors Affecting Layout of Company: Location factors are very much important in establishing a production plant.

1. Power:
We know that power is basic element for running smooth activity for any industry. So generally people choose such a place where power is easily available

2. Labour:
On growing modernization of plants, the requirement for skilled man power has increased then that of unskilled man power. The cheap availability of labour from the nearby areas has proved to be great help for the company.

3. Transportation:It is a very important thing to be kept in mind while deciding the location.
It cost widely affects the overall cost.JAIPUR is centre area and Airport facility available. so it is helpful to reduces cost of transportation for the company.
12

FACTOR AFFECTING TO LOCATION

Site selection is an important activity which decides the fate of the business. A good location may, reduce the cost of production and distribution to a considerable extent. The reduction of cost of production and distribution help in elevating either the competitive strength or the profit margin of the business. FACTOR AFFECTING IT:

(1) SELECTION OF AREA "SARAS DAIRY" have selected JAIPUR for the production of apart. Location selected by "SARAS DAIRY is ideal because up to this site offers various facilities to industry for the production of auto- parts.

(2)AVAILABILITY OF RAW MATERIAL Raw material which is required in the production of Dairy Products that all materials are easily available in nearby area of "SARAS DAIRY .

(3)TRANSPORTATION FACILITY Cheap and good transport facilities are essential for company. This location has cheap and good transport facility.

13

(4) NEAR-NEST TO THE MARKET The market where the products of the "SARAS DAIRY." Are sold is nearest to the industry.

14

TYPES OF LAYOUTS

Plant layout may be defined as technique of locating different machines & plant services within the factory. So that, the greatest possible output of high quality at the lowest possible cost can be available. There are mainly 3 types of plant layout i.e. product layout, process layout and mixed or combine layout

1. Process layout In this type of layout all machines performing similar type of operation are grouped at one location. In this layout several products may share a machine to make its full use. In this type of layout, the process rather than the product has the dominating role. This type of process is more suitable for job order type of production. In such production the operation differs from product to product.

2. Product layout In this type of layout the machines are arranged in sequence as required by the particular product. This is also known as The Product Line Layout. In this layout one product goes through all the machines lined up, in the manufacture required by its manufacture. In this type of layout, the product is dominating over the process. Product is more suitable for continuous flow production with few items of production.

15

3. Mixed or combined layout Generally pure process or pure product is not found in practice. So a proper combination is made in order to best suit the production process. A proper compromise reaping the benefits of both is made possible in this type of layout.

4. Job shop layout

In this type of layout there is processing of job production and hence the system is very flexible. The layout depends upon the analysis of the universe of orders received and is a very complex affair. In SARAS DAIRY . The plant layout has been adopted id process layout because the production process is job process. In process layout every department has special kinds of machines performing same factor.

16

PRODUCT CLASSIFICATION

Double Toned Milk

Pack Size-1/2 & 1 liter, PRICE- Rs-19.00(liter)

Toned Milk

Composition:Fat %(Min.)-3. Pack Size-1/2 & 1 liter, PRICE- Rs-21.00(liter), Rs 10.50(500ml)

17

Standard Milk

Composition:Fat %(Min.)-4.. Pack Size-500ml& 1 liter

Dahi

Composition:Fat %(Min.)-3. Pack Size:- 200gm PRICE- Rs-8.00

Chaach

Composition:Fat %(Min.)-2. Pack Size-250ML, 500ML Self-Life/best before; 7 days from the date of packing when
18

GHEE

Agmark Standards.Pack Size 1liter polypack in duplex board carton 5 liter in tin Self Life / Best Before 9 month from date of packing for tin, 6month for poly packPrice Rs 230 per kg

CHEESE Pack Size 400 gm, in metal cans Self Life / Best Before 12 month from date of packing underrefrigeration at 4C Price Rs 7.00 (250ml)

FLAVOURED MILK

.Pack Size 200 ml, bottle & Tetra packFlavouras Elaichi, Coffee, Straw Berry & Chocolate. Self Life / Best Before 3 month from date of packingPrice Rs
19

Production Process

Milk comes in plant

Process in cane washer

Gathered in tank

Collect in docklab for fat testing

Pastuarised in silones

packing

Storage(cold)

distribution

20

SAFETY AND QUALITY CONTROL

Life of each & every person of an organization having great value, safety of such person is important thing. Every organization make their best effort to recure the life of person.

Safety the most important point to bear in mind stated as to reduce the number of all types of accidents which may cause loss of life, personal injury, loss or damage to equipments.

DUTIES OF THE SAFETY

Set up, developed and administer the safety program. Established safe practices. Study accident causes. Investing accidents. Trained supervisor. Initiate corrective action. Inspect. Developed safety rules. Arrange safety meeting.

In SARAS DAIRY Safety has given more importance employees are provided with various safety devices like hand glows, shoes, safely guide etc... Also each line contains one fire fighter.
21

QUALITY CONTROL "Quality is an asset which may be offered to the potential customer of a product or a service."

Quality is an important dimension of Production & Operation Department. It is not enough for company to produce the goods or services. But company has produce product with good quality. Because people wants qualified products. The consumer of the final product of company wants certain quality of products. If consumer is not satisfy with the product of the company then it may happens that company loose the customers. So company has produced qualified products.

For this quality company use the quality control department to check the quality of the product. Thats why quality control department is most important. SARAS DAIRY is committed for achieving Total Customer Satisfaction through Consistently supplying quality products to our valued customer In time.

Continuously improve on quality standards by implementing Process controls & prevention techniques.

22

Improving manufacturing facilities.

FINDINGS
SARAS DAIRY is small scale organization, which is situated near Gandhinagar Road at JAIPUR. The plant is situated at proper place were the location factors such as raw material, transportation etc. can easily available to the unit. The organization structure of unit is very well and quite enough. The executive are well experienced and qualified. It provides employee various facilities namely education, medical allowance etc.

The unit found to be quite liberal regarding wage and salary. It has been following governments rules and regulations regarding wage and salary. Mutual understanding solves all grievances.

The SARAS has well organized capital structure. The efficiency mutual understanding, cooperation is at highest.

The unit should develop a separate research department. Generally the buyers send drawing with specification of material and size of the parts. The department sees proper fixtures are developed so that automatically, accuracy of parts in maintained.

23

The demand of products is not limited to the national market but it has also increase it at international level. The growth rate of unit is going on and one. At the end I wish the unit a bright future and it can make progress in more efficient way.

CONCLUSION

At the end of the report, I would like to put my words with utmostdelight that what I found in SARAS while fulfilling my objective was that the employees are serving in a very amicable leading oserving the objectives to their fullest advantages to the organization.The employees are being provided with proper training and development and their performance appraisal is being undertaken at frequent levels leading to judge the value of human personnel employed therein.

Therefore what I found after evaluated performance of selected 35employees working in the organization that they must be more equipped with the working amenities and new technological knowhow and must be well trained and developed to strengthen themselves in dealing each and every query and problems of the customers and hence must make their sales as desired for the beneficial to the customers and the company as a whole.In my study I draw the conclusion that employees are getting acquainted with work frequently and the behaviour of their bossesare cooperative and more as advisors. Since food industry is rising followed by a good competition despite the company is performance extensively well in all over Rajasthan and some locations like in Delhi, Haryana etc.

24

chandani.vekariya@gmail.com; jack_alwa@yahoo.com; ram_muchhal1991@yahoo.com; denishaaradeshana@gmail.com; rjaydeep3303@gmail.com; nikhil_dhanak@yahoo.com; bhavi17@yahoo.in; mavani.milind@yahoo.com; pinakjogiya33@gmail.com; vachhanishraddha@ymail.com; jethvautsav90@yahoo.com; Sent: Thursday,

raiyanikhyati@gmail.com; mansi.bhatu@yahoo.com;

poojabhalodiya08@gmail.com; mech.pathak@gmail.com; sm7912@gmail.com; krishna.gondhiya@gmail.com; tejvaniravi@gmail.com; rn.parekh@newindia.co.in; bhavin_jagatiya@yahoo.com; paragthakor@gmail.com; monadharsandia@yahoo.com; kinjalkagathara@gmail.com; ankita.amarolia99@gmail.com; 2012, 12:17

purvijithara19@gmail.com; bavchajaydeep@yahoo.com; poojaukani277@gmail.com; disha_kaneriya@yahoo.com; parmar.daxita@gmail.com; jankidesai28@yahoo.com; ritupanchani@yahoo.in; hiteshgulvani11@gmail.com; 29 March

raxit_mashru@yahoo.com;

j_jilka@yahoo.com;

keval_vaja@ymail.com; viral_selani@yahoo.com; viroo.bhatt@gmail.com; urviparmar22@gmail.com;

parasthakor@gmail.com; vadherb@ymail.com; nil2srabadia@yahoo.com; dattanivaishali@yahoo.com;

vikramsosa@gmail.com; my_warehouse@ymail.com; pnakjogiya@ymail.com; jayvora1991@gmail.com Subject: Thanks - Hitesh Pathak

Browse

Browse
Publications Groups People

Login

25

Create account
Favorites My Library Profile Friends Account Center Profile information Settings Logout

Upload

Financial analysis of Reliance Industries Limited

July 2, 2011sanjaykumarguptaa240 other publicationsSubscribe

RelatedMore from author

promoted

Poultry Digital Magazine This months focus: Poultry Housing. Plus the key poultry industry news and events from around the world.

26

http://www.kirklees.nhs.u... nhskirklees 20 months ago

26

http://www.kirklees.nhs.uk/fileadmin/docu ments/publications/PBC_Plans/2010_PBC _P...

digitalLEARNING-June-2010... dl_magazine 1 months ago Manipal K-12 Education Pvt. Ltd, 57/3 M, NSC Bose Road, 3rd Floor, Kolkota -40 ...

Jumping on Needak Rebound... needak2011 5 months ago The Needak Rebounder has almost become a rage among health conscious people all ...

Manipal Dubai Student New... manipaldubaiblog 4 months ago Manipal Dubai Student Newsletter is a fortnightly publication produced by the st...

27

User Requirement Specific... curtismok 2 years ago User Requirement Specification

Manipal Dubai Blog newsle... manipaldubaiblog 3 months ago Issue 2 of the Manipal Dubai Student Newsletter is a fortnightly publication pro...

52

EMCT Student Reference Gu... polermed 20 months ago Master EMCT - Student Rference Guide

An Auditory Visual Confli... alexanderdecker 1 months ago Sudhin Karuppali * , Jayashree S. Bhat, Krupa P, Shreya Department of Audiology ...

28

132

Asian American Students: ... learningabroadcenter 2 years ago By: Thu M. on Submitted in partial fulfillment of the requirements for the ...

Click to read

Like Share Save to

1 0

29

Save to Share Embed Flag

MASTER OF BUSINESS ADMINISTRATION Financial analysis of Reliance Industries Limited A Report submitted to Sikkim Manipal University (Manipal) in partial fulfillment of the requirement of MASTER OF BUSINESS ADMINISTRATION Financial analysis of Reliance Industries Limited A Report submitted to Sikkim Manipal University (Manipal) in partial fulfillment of the r...
More Category All Tags

Comments Articles 913 views

Respond to this publication... Log in or Sign up now to post a comment! No articles found. We were not able to detect any articles yet. More articles Published: Jul 2, 2011 Pages: 119 Views: 913 Comments: 0

30

Bookmarks: 0 Rating: 5 Sites linking to this publication (20)

9 http://www.google.co.in/

7 http://issuu.com/

4 http://www.google.co.in/#hl=en&q=ratio+analysis+re...

3 http://search.babylon.com/?babsrc=SP_ss&q=ANALYSIS...

2 http://www.google.com/

1 http://search.conduit.com/Results.aspx?q=comprehen...

1 http://search.conduit.com/Results.aspx?q=+operatio...

1 http://www.search-results.com/web?l=dis&o=10000004...

1 http://www.google.co.in/#hl=en&source=hp&q=relianc...

1 http://www.search-results.com/web?l=dis&o=15914&q=...

1 http://search.clinck.in/search.aspx?channel=homepa...

1 http://www.google.co.in/#hl=en&q=Ratio+analysis+Re...

1 http://www.google.co.in/#q=comparing+cash+flow+sta...

1 http://www.google.co.in/#hl=en&source=hp&q=financi...

1 http://www.google.co.in/#q=fundamental+analysis+of...

1 http://www.google.co.in/#hl=en&sa=X&ei=0EhJTpqxBM7...

1 http://www.google.co.uk/#hl=en&cp=24&gs_id=3h&xhr=...

1 http://www.google.co.in/#sclient=psy&hl=en&source=...

31

1 http://www.google.co.in/#hl=en&q=project+report+on...

1 http://static.ak.facebook.com/common/referer_frame...ISSUU
About Careers Press Publications Upload

BUSINESS
Overview Advertising Resellers Support

LEGAL
Terms Privacy Copyright FAQ of Use Policy

DEVELOPERS
Overview Customization APIs

COMMUNITY
Help Facebook Twitter & Support

<img

src="http://pixel.quantserve.com/pixel/p-5cvC4NOeGmtNA.gif"

style="display:

none;" border="0" height="1" width="1" alt="Quantcast"/>

32

33

34